Introduction Media Manager
You will find Many social media management tools, but one stands out amongst the crowd more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few years and I really like it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and why you will too. Media Manager
There are many social media management applications that Deserve a mention here. I’ve used many of these including Hootsuite Sprout Social, and Buffer.
I won’t go in their features here. They are Solid choices.
However, I switched to Agorapulse a Couple of Years ago It and Today has been my No 1 choice to social media management since that time. You may read about a number of the attribute comparisons between Agorapulse and other platforms here.
But for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it.
It could be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It doesn’t have features You never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we’ll get to that). Let us take a peek at 12 reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not always use EVERY single function at precisely the exact same moment. I do use a couple of different tools for some functions. But I really like that Agorapulse includes a suite of features that actually do cover the majority of your social media marketing needs.
In fact Have been moving a lot of the attributes I use on other programs over to Agorapulse. It is hard not to want to stay”in” this tool since it’s so user-friendly and enjoyable to use. I have also taken on a new ambassador role with Agorapulse since writing this article. The article was updated but my genuine love with this particular tool and the fact that I can not do with it in my toolbox has not changed.
The Agorapulse Culture And Team
Let us begin here. Because with this Remainder of the things I adore about Agorapulse imply nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and using their tool in the best possible way, (and they get results), then everything falls into place. Their team focuses on customer experience more than anything else.
Agorapulse also listens About what works, what they can build next and what needs improving. You are not only a client but a part of a company where your voice will be observed. In fact, lots of the current features that I am going to talk about came out of feedback and client testimonials.
Caring about customers Is Agorapulse has shot up the rankings as among the social media management tools with the reviews and customer satisfaction. Media Manager
I’ve summarized all 12 reasons why I like Agorapulse Below, but let’s start with a video summary of the recent (awesome) upgrade — then I’ll break down the key capabilities. There’s a lot to like.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of participation (which is why I adore Agorapulse the most), let us take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is among the easiest I have used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting function for Instagram as an official Instagram Partner).
You can customise the articles to suit each platform. As it intuitive to use, I probably don’t even need to go into detail about it . You, (like me) need to have the ability to work out how to program a simple post, readily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of that later)
- Schedule the article in the future for time and a specific date.
It’s also easy to schedule the same post to Head out on different platforms, on different occasions, while being optimized for all those platforms (altering the text or image size).
One feature I particularly like is the ability Kind”@” and then the name of the user and Agorapulse will bring up the probable accounts you are able to pick from on Twitter and Facebook. Notice how Agorapulse suggests accounts once I start entering their company name.
This helps you to label profiles and pages quickly And saves you time looking to add.
You can schedule readily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for today, Please be aware that publishing your content and scheduling in advance on Agorapulse is super simple! And as I said, you can also currently auto-post to Instagram with Agorapulse since they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view too, That means you are able to see of your articles ready to go across the programs.
And it is color coded for people like me That additional level of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has only 1 column for me to react to notifications and mentions.
To me, that is”one task” to complete each day. And it’s really almost enjoyable to clean out my inbox.
It is focused, it’s simple and it is simple to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to examine or respond to are available ). Your inbox things are emphasized as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you respond and engage via retweets, enjoys or responses.
You can also click on a user’s profile to expand it. You will then see all the info that you want — right within Agorapulse (including any previous interactions).
Expand your history to be seen by a user profile!
Just one click and you will see if You’ve Got a History with the conversations and the user you have had before. This means you may give the people the ideal attention at the right moment.
Let us break this down a bit more…
I DMs I have and can see how many cites In my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets I have to review and that I can review or respond to his conversation. It’s the exact same for other channels that are societal — your engagement all is in 1 area.
Never miss a mention on your inbox!
I know my inbox Is not empty in this screenshot. When I have finished writing this article, but it will be! I don’t always get to tune zero every day but I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect all of your own references. You can Filter by mention or message kind as follows.
Simply review the posts you’ve replied to or dealt with. It is marked as reviewed As soon as you respond to a post.
Or you click on a post replying.
In the following example from Nicky, I could choose To answer (or answer by DM), review the article, assign it to get someone else (more of that later), retweet it “just like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you will participate or process the mention or message.
It’s if I change to Instagram, by Way of Example similar. I can view my recent engagement all, I will expand on posts or see more information about a user. I unfollow and can follow. Media Manager
Easily switch between accounts and platforms to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, in which you usually can see the last 50 mentions on your own feed. If you’ve got a number of followers it is not possible to keep up with mentions. Agorapulse changes all that which is huge for influencers and brands.
Excited? You Can now engage your with ALL Mentions when you are a bit late getting to them.
And I can also easily engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only publish to LinkedIn.
Agorapulse keeps all my engagement in one area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
As I shared previously, Agorapulse allows me to Easily monitor and participate with my very best advocates employing the”Fans and Followers” feature. From in your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
In this case I hunted on my top 100 users below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks that you want to follow carefully in Agorapulse. In this manner, you have their articles accessible in their own thread! It’s easy retweet their content and to engage with them!
You see positions for your following in just About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this person posted links or has retweeted you.
- Influencer — this person is frequently retweeted (over 20 times throughout the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I ought to be engaging with (and I do!) .
On Facebook, this Function shows you who’s said your webpage, and the number of times they’ve liked and commented or delivered a message, in addition to their last interaction with you. You can ban them from the page from within Agorapulse, but I expect that happens!
On Instagram you Will see who has left comments in your article, their followers/followed that is complete counts and you can trace or unfollow from within Agorapulse.
These metrics give you a clear picture of who Follows you, boosts you and participates with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their own messages, and
- Add notes.
When You’ve Got all It to engage in positive communication with these people — perhaps reach out to thank them surprise and delight them! Media Manager
Advanced Tracking, Search And Reports
Consider Agorapulse as your personal Private investigator. It’s possible to use the Tracking work on Instagram to.
- Hashtag that is perform searches.
- Location hunts.
What’s so great? It opens up a whole new World of possibility for finding (and joining) conversations around any topic you like (like your brand).
The potential for location-based businesses is huge Especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that is simple to produce and not difficult to decode. GREAT for showing customers!
Agorapulse Reports help you to break your Audience in a means that makes sense.
The reports can help you find a range Information including.
- Your best performing articles (ie articles, tweets etc) based on engagement and reach
- Evolution metrics with time. Agorapulse gives a reading re whether a particular metric is decreasing or increasing over a time to you and compares metrics over time.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing material is easily analysed and Presented in report form. You may download it as a csv file to show it the most.
For social media supervisors and agencies that this is Enormous, as it allows you to supply your clientele with information.
It is also possible to have a peek!
Just about everybody I know who uses Agorapulse to get Social media management raves about the reports. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign content… while you sleep”. using Moderation Rules all.
In which the I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Ways.
- Therefore I really don’t see most of them at the first 17, my DMs can be filtered by me. This is where the magic occurs. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or even DMs. I typically go to DMs and clean them out quickly. To be honest I get so many DMs that are spam these days, it is hard not to miss the excellent ones. Automobile DMs have made DMs useless to me personally, which is a true shame.
Moderation and filtering works for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks for following”.
It mainly filters out The auto-DMs, and yes I am sad that it catches some actual ones as well, however you have to pick your battles!
And the moderation rules are not merely about spam. You can use them in many ways to
- Filter out articles to be responded to — on almost any platform. You wish to have of the posts featuring a hashtag that is particular to be tagged in a certain manner — so you’re able to respond to them.
- Filter those individuals that are SUPER engaged out and post all of the time so that you don’t need to see every Tweet at Agorapulse — only repond to them sometimes or in Twitter.
- Create customized tags for tweets and comments so it is possible to categorize and search on these afterwards!
- Create customized searches for keywords which you want to monitor
- In case you have one of the”large” level accounts (greatest for small agencies) you’ll have posts delegated to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you will need to clean your inbox, the more Agorapulse app is.
It is accessible on Android and iOS and it’s super slick to use. I often prefer using the app vs desktop to process my inbox since it is so easy to review and procedure mentions and messages. Media Manager
Agorapulse’s queue feature allows you to publish Your articles onto a repeated, evergreen basis utilizing intelligent categories — a lot like the way in which Meet Edgar allows you to set articles to be scheduled at certain times of day based on certain categories. I use it for Twitter and Facebook.
If you are using a tool like Meet Edgar and want to Cut costs, then consider Agorapulse’s evergreen content attribute instead (and you have the bonus of all of the other Agorapulse features).
Here are a Couple of things Agorapulse for replicated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it simple to set up and name Your queue insert your program for posts to be printed on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dashboard (the consumer experience is amazing ).
Firstly, put up your content and you need to name Categories (all colour-coded and ready for action!) .
Setting up your classes is easy… and color-coded!
Once you’ve set up your classes, all you Need to Do is add instances to the schedule, such as this.
Then I need to add content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of this post, to explain to you how it will appear on the newsfeed of this platform you select when you publish it.
Choose to Schedule your articles or include every post to the Queue of your choice. This component is easy, as you set up your queue in Measure one. Your Queue, filled with posts (and prepared to go) will appear something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Apart from using the queue function for repeated Content, you might even decide to .
- Add a post to the schedule as normal or
- Repeat your post a certain number of times (once you do so you will place the minimum number of days between repeats of the post). Note that you can accomplish this for Facebook but you have to know about the Twitter rules against content see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has included a pause button. For some reason it’s not great timing to post or if there is a catastrophe, it is easy to pause the queue with a single click.
Maybe You want to pause a seasonal lineup of articles At Christmas… it’s simple with the pause button!
Meet Edgar includes a pause button and it was something That I really wanted to see in almost any instrument that I opted to replace it with. I asked Agorapulse to include one and they did (they constantly listen never be reluctant to mention tips or give opinions!) .
Utilize The Queue Function
The function can be for announcing handy Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out in a queue at a specific time of the week. I would advise that the articles a little change to keep the content fresh and.
This works but with Need to check at some”changes” to Twitter’s terms of usage…. Media Manager
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles Aren’t New as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that now they are making a bigger point of saying they’ll apply them.
Fundamentally this imply that we can Simultaneously post content that is equal or substantially similar . This also applies to duplicate content.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with all the rules, so you obey the rules, when you draft a picture similar to this one to post to Twitter.
Note You Could elect to queue or schedule Your article to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely At the image above, you will see that Agorapulse blocks my ability to post duplicate content to over a few of my Twitter accounts. The instrument recognises that I’m posting to Twitter! This helps ensure that I stick to the guidelines of Twitter.
Content Demo Tips
Here is the way I use Agorapulse to save me loads of Time and stay out of Twitter Jail. With Agorapulse, you now have two choices for repeating a link.
- It is possible to opt to Schedule your article once (or more than once in the event that you vary it). Just put in your article to do so, then choose the time and date you want it to head out at. If it will be published more than once, you’ll want to edit the replicated or replicate tweets so they’re not”duplicate” content. More of this is under.
- You can choose to Queue your article once or more than once with variants. Agorapulse recommends this. When you’re queueing articles for Twitter, make sure you don’t select the option to”re-queue multiple times.” You are still able to use this feature for other platforms, however this is where you would end up in violation of Twitter’s rules. When I decide to do it this way, I’m sure it’s a unique place, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, and set that tweet. Below, I have set it to post more often than every 7 Days, and up to 6 repetitions. Don’t forget to edit the repeats!
I could easily see After I schedule that the 6 x repeats Those posts in my schedule. I would go straight in and alter them to emojis text that is new, pictures or hashtags. Do this don’t do it or you may forget.
Note. It’s If the link stays the same when you edit your posts ok. It is the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this manner For a while today to post fresh content well before the new”principles” were announced. I like to mix up it and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload around a 100 parts of content by using a CSV file. This also can include content from any RSS feed and includes your photos! You might even use this to curate content from other sites and save hours!
What’s Coming To Queued Content?
The team at Agorapulse is working on a Tool to make people tweets’ variations, so we can still get content out quickly and play nice with Twitter. This will be new functionality that will enable us to repeat our tweet variations in the one simple interface. I’m looking forward to it. I’m convinced it will be a timesaver! Media Manager
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Don’t need to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then it’s possible to upgrade to team approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer service brilliance.
If you are a team that is growing, this feature is a good One to upgrade to.
Oh and guess what? Comments and teamwork occurs in Actual time. So if Jess and Joe are online at the exact same time working on the account, there will not be double-up. You can see what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A spouse. This also means that they are one of the first tools to acquire access to Instagram’s API to allow!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can now organize your articles ahead of time and click whenever you are ready OR you are able to to post on your phone auto post.
Just make sure that you don’t forget to engage if You autopost….posting is merely a part of the process. You need to follow up on replies and comments.
I Think That Agorapulse is the only instrument Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win in case you have a business account. Many Instagram tools that give you reports are a separate fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account.
- On Your app or desktop, schedule your Instagram post (add photo and caption) then schedule the time and date you want to print it. You can choose to change on Auto-scheduling or you’ll be able to use the app post the picture and to connect through to Instagram.
- When it is time if you post , will receive a notification through your program. Just click”Publish” and you’ll be switched through to the Instagram program.
- Article as you would ordinarily on Instagram. Your copy/description is going to be copied and you want to glue it. Check you’re good to go and you have additional as necessary!
I am impressed that Agorapulse has Added yet another feature that would require us to utilize the new auto-post feature and another tool makes it even better. Bringing these tools saves you time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes which are for the level of membership on Agorapulse.
The ability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 per month)
Keeping up with comments on ads is hard for Equally Facebook and Instagram ads. Agorapulse lets you see them and engage with them and pulls to your inbox from the ad comments.
If you know what it’s like to maintain and run ads With the comments (such as the spam), then you’ll know that this purpose is bliss for ad managers and webpage admins. Bliss. Media Manager
Bonus Free Tools
You can choose Advantage of those free tools on their website including.
- A Facebook Page Barometer — to determine how well your fan fares against your peers, and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you want one Reason to check out Agorapulse then here it is.
It is affordable.
They have some of the pricing of some of those Social media management tools.
Prices start at $49 each Month for small/solo businesses with prices for enterprise, large and medium businesses. You can find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, attempt A number of their tools and also take the free trial for a spin, you will be as hooked as I am.