Introduction Media Management Software Mac
You will find Many social media management tools, but one stands out among the crowd more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few decades and I really like it. In this article I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Media Management Software Mac
There Are Lots of social media management tools that Deserve a mention . I have used many of these including Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go into their features here. They are Solid options.
However, I switched to Agorapulse a Couple of Years ago It and now has been my No 1 choice to social media direction since that time. You may read about some of the attribute comparisons between Agorapulse and other programs here.
But for the purposes of This post, I wish to focus on Agorapulse so you can consider it as a tool in your toolbox.
In fact, it could be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it doesn’t have extraneous features That you never use, which makes you think”what’s that used for?” . It is sensible, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we’ll get to that). Let us take a peek at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t necessarily use EVERY single function at the exact same time. I do use a couple of other tools. But I really like that Agorapulse has a package of features that really do cover the majority of your social media marketing requirements.
In fact Have been moving a lot of the features I use on other programs around to Agorapulse. It’s hard not to wish to stay”in” this tool as it is so user-friendly and fun to use. I have also taken on a brand ambassador role with Agorapulse considering writing this post. The article has been updated but my real love with this particular tool and the fact I can’t do with it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let us begin here. Because without this, the Rest of the things I love about Agorapulse mean nothing.
Customer support is at the core of business at Agorapulse. If their clients are happy and using their tool in the finest possible way, (and they receive results), then everything falls into place. Their staff concentrates on customer experience more.
Agorapulse also stinks To clients about what works, what they can build next and what needs improving. So, you are not a client but part of a company where your voice will be heard. In reality, lots of the present features that I am going to talk about came from feedback and client testimonials.
Caring about customers Is Agorapulse has shot up the rankings as one of the social media management programs with the reviews and customer satisfaction. Media Management Software Mac
I’ve summarized all 12 reasons why I like Agorapulse Below, but let’s start with a video summary of the recent (awesome) upgrade — then I will break down the key capabilities. There is a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of engagement (that is why I adore Agorapulse the most), let us take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting work for Instagram as an official Instagram Partner).
You can easily customise the posts to suit each platform. I most likely don’t even need to go into detail about it here, as it’s super intuitive to use. You, (like me) should have the ability to work out how to program a simple post, readily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my article (more of this later)
- Schedule the article later on for a specific time and date.
It’s also super easy to schedule exactly the post to Head out on various platforms, on various occasions, while being optimized for all those platforms (changing the text or image size).
1 feature I particularly like is the ability to Kind”@” and the name of the consumer and Agorapulse will bring up the probable accounts you can choose from on Twitter and Facebook. Notice how Agorapulse suggests accounts when I start entering their company name.
This helps you to tag profiles and pages quickly And saves you time looking for the perfect people to add.
You could even schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for now, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is easy! And like I said, it is also possible to now auto-post to Instagram with Agorapulse as they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar view So you are able to see your posts ready to go across all of the platforms.
And it is color coded for people like me That extra amount of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has just 1 column for me to react to notifications and mentions.
To me, that is”one task” to finish every day. And it is actually almost enjoyable to clean out my inbox.
It’s focused, it’s simple and it is simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to examine or respond to are available ). Your inbox things are emphasized as things To Inspection for each platform.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for participation in which you participate and respond via replies, retweets or enjoys.
You can click on a user’s profile to enlarge it. You’ll then see all the information that you need — right within Agorapulse (including any prior interactions).
Expand an individual profile to see your history!
Just one click and you can see if You’ve Got a History with the conversations and the user you’ve had before. This means that you may provide the ideal people the right care at the right time.
Let’s break this down a little more…
I DMs I have and can certainly see how many mentions Inside my inbox. If I am looking at this tweet from Ravi, I can see how many tweets I have to review and that I can review or respond to his conversation. It’s the same for other channels that are societal — all of your participation is in 1 area.
Never skip a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this post but it’s going to be! I don’t always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect of your mentions. You can Even filter by cite or message kind as follows.
Then review the articles replied to or dealt with. It is marked as reviewed As soon as you respond to a specific post.
Or you click on a post replying.
In the following case from Nicky, I could select To answer (or answer from DM), review the post, assign it for someone else (more of that later), retweet it “just like” the article — all from within the same dashboard place on Agorapulse.
Choose how you will participate or process the mention or message.
If I change to Instagram it’s similar. I am able to see all my current participation, I will enlarge on posts or see info. I unfollow and may follow. Media Management Software Mac
Easily switch between accounts and platforms to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, in which you generally can see the last 50 mentions on your feed. It is not possible to keep up with mentions, In case you’ve got a number of followers. Agorapulse alters that which is enormous for brands and influencers.
Excited? You can engage your with ALL Mentions, even if you are a bit late getting to them.
And I could also engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse keeps all my engagement in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse enables me to Easily track and participate with my best advocates using the”Fans and Followers” feature. From within your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this case I searched on my top 100 users under “TOP”.
You can add profiles and a celebrity to “favorite” folks that you would like to follow closely in Agorapulse. In this manner, you’ve got their posts accessible in their very own thread! It’s easy retweet their articles and to engage together!
You will also see positions for your following in just About each profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through an answer to a conversation) or sent you a DM.
- Ambassador — this person posted links to your site or has retweeted you.
- Influencer — this person is frequently retweeted (over 20 times throughout the previous 30 days).
In the situation of Nicky, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I should be participating with (and I do!) .
On this, Facebook Function shows you who has said your page, and how many times they’ve enjoyed and commented or delivered a message, as well as their last interaction with you. You can also ban them from the page from inside Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments their total followers/followed counts and you can follow or unfollow from within Agorapulse.
These fundamental metrics give you a clear image of who Follows you, boosts you and engages with you the maximum.
- Set up custom groups of followers within Agorapulse’s dash
- Search on all their interactions
- Search in their messages, and
- Add notes.
When you have all It to take part in positive communication with those people — perhaps reach out to thank them or surprise and delight them in some way! Media Management Software Mac
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Investigator that is Private. It’s possible to use the Monitoring work on Instagram to.
- Hashtag searches.
- Place that is perform hunts.
What’s so great? It opens a whole new World of chance for locating (and linking ) conversations around any topic you like (including your brand).
The Capacity for location-based companies is huge Especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that is easy to create and easy to decipher. GREAT for showing customers!
Agorapulse Reports help you to break your Audience in a means which makes sense.
The Comprehensive reports can help you find a range Information such as.
- Your best performing content (ie articles, tweets etc) based on engagement and reach
- Evolution metrics over time. Agorapulse automatically compares metrics and provides you a reading re whether a metric is increasing or decreasing over a time.
- Community management statistics such as reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing material is analysed and Presented in report form. You can download it as a csv file to reveal the people/clients/team that needs to see it the most.
For social media managers and agencies that this is Huge, as it allows you to supply information that is easy-to-read to your clients.
You can have a glance!
Just about everybody I know who uses Agorapulse to get Social media direction raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or delegate articles… while you sleep”. By using Moderation Rules, all.
I like this function on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I can deal with them in 2 Ways.
- Therefore that I don’t see most of them in the first 17, I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or even DMs. I usually visit DMs and clear them out quickly. To be fair I get numerous DMs which are spam nowadays, it is hard not to miss the excellent ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation works for all account Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks for following”.
It filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, but you have to choose your battles!
And the moderation principles are not about spam. You can use them in many ways to
- Filter out articles to be responded to — on any stage. You wish to have all the articles featuring a hashtag that is particular to be tagged in a manner — so you can respond to them.
- Filter out those individuals that are SUPER engaged and post all of the time so you don’t have to observe every Tweet in Agorapulse — just repond to them or natively in Twitter.
- So you can categorize create custom tags such as tweets and comments and research on them!
- Create customized searches for keywords that you want to monitor
- In case you’ve got one of those”big” level accounts (greatest for smaller agencies) you can have posts delegated to a group member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you need to clear your inbox, the more Agorapulse program is.
It is accessible on Android and iOS and it’s super slick to use. I often prefer using the app vs desktop to process my inbox since it is so simple to review and procedure messages and mentions. Media Management Software Mac
Agorapulse’s lineup feature Permits You to publish Your articles on a replicated, evergreen basis utilizing intelligent categories — a lot like the way by that Meet Edgar permits you to set articles to be scheduled at particular times daily based on particular categories. I use it for Facebook and Twitter.
If you want to and are currently using a tool Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the additional Agorapulse features).
Here are a few things to know about using Agorapulse for , queued content that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it simple to set up and name Your queue catogories, and insert your program to get posts to be printed on. Then the procedure for adding content is extremely intuitive. As you can see, it’s a slick dashboard (the consumer experience is awesome).
Firstly, set your content up and You Have to name Categories (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
Once you’ve set up your categories, all you have to Do is add instances like this, to the program.
Then I Want to add content that is awesome to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of the post, to show you how it will look on the newsfeed of this platform when you print it you choose.
Pick to Schedule your articles or add every article to your choice’s Queue. This component is simple, as you have already set your queue up in Measure one. Your Queue, full of posts (and prepared to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the lineup, waiting to be queued again.
Apart from utilizing the function for perennial Content, you might choose to .
- Add a post to the schedule as normal or
- Repeat your article a specific number of times (when you do this you will set the minimum amount of days between repeats of this article ). Note you could accomplish this for Facebook but you need to know about the Twitter rules from content see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. It’s not fantastic timing to post or When a natural disaster is, you can easily pause the queue with one click.
Maybe You want to pause a seasonal queue of articles At Christmas… it’s simple with the pause button!
Meet it was something and Edgar includes a pause button That I actually wanted to see in any tool which I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen — never be reluctant to mention suggestions or provide opinions!) .
Use The Queue Function To Announce Facebook Lives
The queue function could be for announcing useful Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your content that must go out weekly in a queue at a specific time of the week. I would recommend you vary the articles a bit to keep the material fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The rules Aren’t Fresh as addressed by Agorapulse’s CEO Emeric Ernoult. It is just that they are making a bigger point of saying they will be enforced by them.
Fundamentally this imply that we can Simultaneously post articles that is substantially similar or equal to multiple accounts. This applies to replicate content.
Lets’s take a look at how you can post to Twitter with Agorapulse whilst complying with the principles, so the rules are complied with by you when you draft a picture like this one to post to Twitter.
Notice that you can elect to program or queue Your article to Twitter. Here is where we have to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the image above, you will see that Agorapulse blocks my ability to place replicate content to more than a few of my Twitter accounts. The instrument recognises that I am posting to Twitter! This helps ensure that I adhere to the guidelines of Twitter.
Content Variation Tips
This is the way I utilize Agorapulse to save loads of Time and stay from Twitter Jail. Together with Agorapulse, you now have two options for replicating a link.
- You can opt to Schedule your article once (or more than once in the event that you vary it). Just add your post, to do this, then pick the time and date you would like it to go out out at. If it’ll be published more than once, you will want to edit the replicated or duplicate tweets so that they’re not”duplicate” content. More of that is below.
- More than with variations or you can opt to Queue your post once. Agorapulse advocates this. When you are queueing articles for Twitter, make sure you don’t select the option to”re-queue multiple occasions.” This is where you would wind up in violation of Twitter’s rules, although you can use this feature for some other platforms. When I decide to do it this way, I’m sure it’s a special post, then add it to the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, then set that tweet. Below, I have set it to post no more often than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
I can see, once I program that the 6 x repeats Those posts in my schedule. I’d go in and alter them to emojis, text that is new, pictures or hashtags. Do this do not do it or you may forget.
Note. It’s Okay when you edit your posts if the connection stays the same. It’s the text that you have to change each time.
I had been utilizing Advanced Scheduling in this way For a while today to post fresh content — well before the new”rules” have been announced. I love to mix it up and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload up to some 100 parts of content at once using a pre-populated CSV file. Including your photos and also can include content! You can use this save hours and to curate articles from different websites!
What’s Coming To Queued Content?
The team at Agorapulse is currently working on a Tool to make the variants of tweets easier for us, therefore we play nice with Twitter and can get out content quickly. This is new functionality that will enable us to repeat our tweet variants all in the one simple interface. I’m looking forward to it. I am sure it’s going to be a timesaver! Media Management Software Mac
Team Communication and Delegation
As Simple as Agorapulse is to use, you Do not have to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then it’s possible to upgrade to team approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer support brilliance.
This attribute is a good, if you are a group that is growing One to update to.
Oh and guess what? Remarks and teamwork occurs in Actual time. If Jess and Joe are online at precisely the exact same time working on precisely the accounts, there won’t be double-up. You can see exactly what your team is currently performing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This suggests that they are among the very first tools to get access to the API to allow of Instagram!
In Case You Have one of the business accounts with Agorapulse you can to Instagram. This usually means that you can now organize your articles beforehand and click when you are ready OR you can to post in your phone auto article.
Just make sure that you don’t forget to participate You autopost….posting is merely a part of the process. You have to follow up on replies and comments.
I Think That Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win in case you have a business account. Instagram tools that give you reports are a fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account up.
- On Your app or desktop, schedule your Instagram article (add photo and caption) then schedule the time and date you want to publish it. You can opt to switch on Auto-scheduling or you’ll be able to use the program post the picture and to connect through to Instagram.
- When it is time to 19, if you post will receive a notification through your cellular program. Simply click”Publish” and you will be switched through to the Instagram program.
- Article as you would ordinarily on Instagram. Your copy/description will be copied and you want to paste it. Check you’re ready to go and you have hashtags additional as necessary!
I am super impressed that Agorapulse has Added yet another feature that would require us to use a separate tool and the feature makes it even better. Bringing these tools together saves you time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some features that are for the level of membership on Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 a month)
Keeping up with comments on advertisements is hard for Facebook and Instagram ads. Agorapulse allows you to view them and participate with them and pulls in the ad comments.
If you run ads and know what it is like to maintain With the remarks (such as the spam), then you’ll know that this purpose is bliss for advertising managers and page admins. Bliss. Media Management Software Mac
Bonus Free Tools
You can choose Advantage of those free tools on their site including.
- A Facebook Page Barometer — to test your own engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you really need one More reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of some of those Social media management applications.
Prices begin at $49 per Month for small/solo businesses with increasing prices for large, medium and enterprise businesses. You will find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, attempt Some of the tools and also take the free trial to get a spin, you will be hooked as I am.