Introduction Media Management Company
There are Many social media management programs, but one stands out amongst the audience more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few years now, and I really like it. In this post I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and you will too. Media Management Company
There are many social media management applications that Deserve a mention here. I have used many of these such as Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go in their features . They are Solid choices.
But I switched to Agorapulse a Couple of Years ago Now and it has been my 1 choice to social media direction since that time. You may read about some of the attribute comparisons between Agorapulse along with other platforms .
But for the purposes of This informative article, I want to focus on Agorapulse so you can consider it.
In fact, it could be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it will not have features You never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to that). Let us take a look at 12 reasons why I love Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not necessarily use each and every function at the exact same moment. I do use a couple of tools for a few functions. But I love that Agorapulse has a package of features that do cover most of your social media marketing requirements.
In fact Have been moving a lot of the features I use on tools over to Agorapulse. It is difficult not to want to stay”in” this instrument as it’s so user-friendly and enjoyable to use. I have taken on a brand ambassador part with Agorapulse considering writing this article. The post has been updated but my genuine love for this particular tool and the fact that I can’t do with it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let us begin here. Because without this Rest of the things I love about Agorapulse mean nothing.
Customer support is at the core of company Agorapulse. If their customers are happy and utilizing their instrument in the best possible manner, (and they receive results), then everything falls into place. Their staff focuses on customer experience than anything else.
Agorapulse also stinks To clients about what works, what needs improving and what they can build. So, you are not just a customer but a part of a business where your voice will be heard. In fact, many of the current features that I am going to talk about came out of feedback and customer testimonials.
Caring about customers Is Agorapulse has taken up the ranks as among those social media management tools with all the reviews and customer satisfaction. Media Management Company
I’ve outlined all 12 reasons why I like Agorapulse Below, but let’s begin with a video overview of the current (awesome) update — then I will break down the critical capabilities. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Function of engagement (that is the reason why I adore Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to suit each platform. As it intuitive to use, I don’t even need to go into detail about it here. You, (like me) need to be able to work out how to schedule a simple post, readily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my post (more of that later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule the post to Head out on various platforms, on different times, while being optimized for all those platforms (altering the text or picture size).
One feature I particularly like is the ability to Type”@” and the name of the user and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. See Agorapulse suggests additional accounts when I start entering their company name.
This helps you to tag profiles and pages quickly And saves you time searching to include.
You could also schedule easily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for today, Please know that publishing your articles and scheduling in advance on Agorapulse is super simple! And as I said, it is also possible to now auto-post into Instagram with Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a pretty slick calendar view That means you can see all your articles ready to go across all the programs.
And it is colour coded for people like me who want That level of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse mentions and has one pillar for me to respond to notifications.
To me, that’s”one job” to complete each day. And it’s really almost enjoyable to clear out my inbox.
It is concentrated, it is simple and it is super easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you need to review or respond to are available ). Your inbox items are emphasized as things.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement where you engage and respond via likes, retweets or replies.
You can also click on a user’s profile to enlarge it. You’ll then see all of the information you need — directly within Agorapulse (like any previous interactions).
Expand your history to be seen by an individual profile!
Only one click and you can see if You’ve Got a History with the user and the conversations you’ve had before. This means that you can provide the people the ideal attention at the time.
Let us break this down a bit more…
I DMs I have and can easily see how many cites In my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets I must review and I will review or respond to his conversation. It’s the same for channels that are social — your engagement all is in one place.
Never miss a mention in your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I have finished writing this article, but it will be! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check your own references. You can Filter by message or cite kind as follows.
Then review the posts replied to or dealt with. As soon as a specific post is replied to by you, it is automatically marked as reviewed.
Or you click on a post to critique it without replying.
I can select To reply (or answer from DM), review the post, delegate it to get somebody else (more of that later), retweet it “like” the article — all from within precisely the same dashboard area on Agorapulse.
Choose how you procedure or will engage the mention or message.
It’s if I change for example similar. I can view my recent engagement all, I see information or can enlarge on articles. I may follow and unfollow. Media Management Company
Easily change between accounts and platforms to Keep up with participation!
Being able to see your comments ALL are handy on Where you usually can only see the past 50 mentions on your own feed. In case you have a large number of followers it’s not possible to keep up with mentions. Agorapulse changes that which is enormous for influencers and brands.
Excited? You Can now engage with ALL of your Mentions when you are getting to them.
And of course, I can easily participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse retains all my engagement in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
Like I shared above, Agorapulse allows me to Easily monitor and participate with my best advocates using the”Fans and Followers” feature. From in your Twitter account, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I hunted on my top 100 users under “TOP”.
You can add a star to “favorite” people that you want to follow closely in Agorapulse. This way, you’ve got their articles readily accessible in their very own thread! It’s simple retweet their articles and to engage with them!
You’ll also see rankings for your following in just About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or through an answer to a conversation) or sent you a DM.
- Ambassador — this individual posted links to your site or has retweeted you.
- Influencer — this individual is frequently retweeted (over 20 times during the last 30 days).
In the case of Nicky, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be engaging with (and I do!) .
On Facebook Function shows you who has said your page, and how many times they’ve liked and commented or delivered a message, as well as their last interaction with you. It is also possible to prohibit them from your page from inside Agorapulse, but I expect that happens rarely!
On Instagram you Will see who’s left comments their followers/followed that is total counts and you can trace or unfollow from within Agorapulse.
You are given a clear picture of who by these basic metrics Follows you, boosts you and engages with you the most.
- Setup custom groups of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add notes.
When You’ve Got this information you can use all It to take part in positive communication with these people — surprise and delight them maybe reach out to thank them! Media Management Company
Advanced Monitoring, Search And Reports
Think of Agorapulse as your own Private investigator that is personal. You can use the Tracking function on Instagram to.
- Hashtag searches.
- Place hunts.
What’s so great? It opens up a whole new World of possibility for locating (and linking ) conversations around any topic you like (including your brand).
The potential for location-based companies is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that is simple to create and not difficult to decode. GREAT for showing customers!
Agorapulse Reports help your to break Audience in a way which makes sense.
The detailed reports can also help you locate a range Information such as.
- Your best performing content (ie posts, tweets etc) based on engagement and attain
- Evolution metrics with time. Agorapulse provides a reading re if a metric is increasing or decreasing over a period to you and compares metrics.
- Community management statistics like reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Introduced in report form. You may download it as a csv file to reveal it to that the people/clients/team that must view the most.
For social media managers and agencies that this is Enormous, as it allows you to supply data that is easy-to-read to your clientele.
It is also possible to have a glance!
Just about everybody I know who uses Agorapulse for Social media management raves about the accounts. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or assign content… while you sleep”. By using Moderation Rules all.
Where the I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I will deal with them in 2 Ways.
- Therefore I really don’t see almost all of them in the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but many.
- I will filter my feed by Mentions or even DMs. Clean them out and I typically visit DMs. To be fair I get numerous DMs which are spam these days, it is hard not to overlook the excellent ones. Auto DMs have literally made DMs useless to me personally, which is a real shame.
Moderation and filtering functions for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks for after”.
It mainly filters out The auto-DMs, and yes I am sad that it catches some actual ones also, however you have to pick your battles!
Along with the moderation rules are not about spam. You can use them in many ways to
- Filter out articles to be responded to — on any stage. You want to have of the posts featuring a hashtag to be tagged in a manner that is certain — so you can respond to them afterwards.
- Filter out those people that are SUPER participated and post all of the time you don’t have to observe every Tweet at Agorapulse — only repond to them sometimes or natively in Twitter.
- Create custom tags for remarks and tweets so it is possible to categorize and research on these afterwards!
- Create customized searches for keywords which you want to track
- If you’ve got one of those”large” amount accounts (greatest for small agencies) you’ll have posts assigned to a group member (see 11 below).
Basically the moderation function is another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clear your inbox, the more Agorapulse app is something that you will love.
It’s available on Android and iOS and it’s super slick to use. I often prefer using the program vs background to process my inbox as it is really easy to review and process mentions and messages. Media Management Company
Agorapulse’s queue feature allows you to publish Your content on a replicated, evergreen basis utilizing intelligent categories — a lot like the manner in which Meet Edgar allows you to set posts to be scheduled at certain times daily based on certain categories. I use it for Twitter and Facebook.
If you are currently using a tool such as Meet Edgar and Need to Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all of the other Agorapulse features).
Here are a few things Agorapulse for replicated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super simple to set up and name Your queue catogories, and add your schedule for articles to be published on. Then the process of adding content is very intuitive. As you can see, it is a slick dash (the user experience is amazing ).
Primarily, set up your content and You Have to name Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you Need to When You’ve set up your categories Do is add instances to the program.
Then I Want to include content that is awesome to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of the article, to explain to you how it’ll look on the newsfeed of the platform when you print it, you select.
Choose to Schedule your posts to a time slot, or add each article to the Queue of your choice. This component is easy, as you set your queue up in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Aside from using the function for perennial Content, you might even choose to either.
- Add a post to the program as normal or
- Replicate your article a certain number of times (once you do so you will set the minimum number of days between repeats of the article ). Be aware that you can accomplish this for Facebook but you have to be aware of the Twitter rules against duplicate content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has included a pause button. When a disaster is or it is not fantastic time to post, it is easy to pause the queue with a single click.
Perhaps you want to pause a seasonal queue of articles At Christmas… it’s simple with the pause button!
Meet Edgar has a pause button and it had been something That I really wanted to see in any tool that I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen never be afraid to mention tips or provide feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function can be for announcing useful Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your content that must go out at a specific time of the week in a queue. I would advise that the posts a bit vary to keep the content fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The principles are not Really new as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re making a point of saying they will be enforced by them.
Basically this mean that we can no more Post similar or identical content . This also applies to replicate content.
Let us take a look Twitter with Agorapulse while complying with the rules, so the rules are complied with by you, when you draft a picture like you to post to Twitter.
Note You Could choose to to queue or schedule Your post to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the picture above, you will realize that Agorapulse blocks my ability to post duplicate content to over one of my Twitter accounts. The tool recognises that I’m posting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Variation Tips
This is the way I use Agorapulse to save loads of Time and remain from Twitter Jail. Together with Agorapulse, you have two options for repeating a link.
- It is possible to choose to Schedule your post once (or more than once if you vary it). Just put in your article to do so, then pick the date and time you would like it to go out at. If it will be published more than once, you will need to edit the replicated or duplicate tweets so they’re not”replicate” content. A lot of that is below.
- You can choose to Queue your post once or more than once with variations. Agorapulse recommends this. When you’re queueing articles for Twitter, make sure that you don’t choose the option to”re-queue multiple occasions.” This is where you would wind up in breach of Twitter’s rules, although you can still use this feature for some other platforms. When I decide to do it this way, I’m sure it’s a unique post, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
I utilize Advanced Scheduling to Write 1 tweet, and set that tweet. Below, I’ve set it to post than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
I can easily see After I program the 6 x repeats Those articles in my schedule. I’d go straight in and change them to emojis text that is new, pictures or hashtags. Do this do not do it later or you may forget.
Note. It’s If the link stays the same when you edit your articles, ok. It is the text that you have to change each time.
I had been utilizing Advanced Scheduling in this way For a while today to post fresh content well before the new”rules” were announced. I like to mix up this and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload around some 100 pieces of content using a CSV file. This also can incorporate content and includes your photographs! You can use this save hours and to curate articles!
What is Coming For Queued Content?
The staff at Agorapulse is working on a Tool to make people the variations of tweets, so we play fine with Twitter and can still get content out. This will be new functionality that will enable us to replicate our tweet variants quickly — in the one simple interface. I am looking forward to it. I’m sure it’s going to be a timesaver! Media Management Company
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Don’t need to do all the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to team approval whereby you can assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
This attribute is a good, if you are a growing team One to update to.
Oh and guess what? Remarks and teamwork occurs in Real time. So if Jess and Joe are online at the exact same time working on the account, there won’t be double-up. It is possible to see what your staff is doing in real time.
Posting To Instagram
Agorapulse is A proud partner. This also means they are among the very first tools to acquire entry to the API to allow of Instagram!
If you have one of the Company accounts with Agorapulse you can into Instagram. This usually means you can now plan your content ahead of time and click on when you’re ready OR you can, to post on your telephone auto post.
Just make sure that you don’t forget to engage if You autopost….posting is just a part of the procedure. You have to follow up on comments and answers.
I believe that Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win in case you have a business account. Most Instagram tools that provide you reports are a fee!
All you need To do would be.
- Download the Agorapulse app and hook up your Instagram account.
- On Your program or background , schedule your Instagram article (add photo and caption) then schedule the time and date that you need to publish it. You can opt to switch on Auto-scheduling or you can use the program place the picture and to connect through to Instagram.
- If you post will get a notification via your mobile program when it’s time to post. Simply click”Publish” and you will be switched through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description will be copied and you want to paste it. Check you are ready to go and you have hashtags added as necessary!
I am impressed that Agorapulse has Added another feature that would require us to use the newest feature and another tool makes it even better. Bringing these tools together saves you time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some attributes which are for the degree of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (starting at $99 a month)
Keeping up with opinions on advertisements is hard for Facebook and Instagram ads. Agorapulse pulls to your own inbox in the advertisement comments and lets you see them and engage with them readily.
If ads run and understand what it’s like to maintain With the comments (including the spam), then you’ll know that this function is bliss for ad managers and page admins. Bliss. Media Management Company
Bonus Free Tools
You can also choose Advantage of these free tools on their website.
- A Facebook Page Barometer — to see how well your fan fares against your peers, and to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right now
If you need one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of the Social media management tools.
Prices start at $49 per Month for small/solo companies with raising costs for large, medium and enterprise businesses. You can find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media management, try Some of the tools and also take the free trial for a spin, you’ll be hooked as I am.