You will find Many social media management programs, however, one stands out among the crowd more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of decades and I love it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Mavsocial
There are many social media management tools that Deserve a mention . I have used many of these including Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go in their features here. They’re Solid choices.
However, I switched to Agorapulse a few years ago Now and it has been my No 1 choice to social media management since that time. You can read about a number of the attribute comparisons between Agorapulse and other platforms here.
But for the purposes of This post, I wish to focus on Agorapulse so you can consider it.
In Reality, it may literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It will not have features that are extraneous You never use, making you think”what is that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it is even fun (but we’ll get to this ). Let’s take a peek at 12 reasons why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I do not necessarily use EVERY single function in the exact same time. I do use a couple of other tools for some functions. However, I love that Agorapulse has a suite of features that do cover most of your social media marketing needs.
In fact Have been slowly moving a lot of the features I use on tools over to Agorapulse. It’s hard not to want to remain”in” this tool since it’s so user-friendly and enjoyable to use. I have taken on a new ambassador role with Agorapulse considering writing this post. The post was updated but my genuine love for this tool and the fact that I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let us start here. Because with this, the Remainder of the things I adore about Agorapulse imply nothing.
Customer support is at the core of company Agorapulse. If their customers are happy and utilizing their instrument in the best possible way, (and they receive results), then everything falls into place. Their team focuses on client experience over anything else.
Agorapulse also stinks To clients about what works, what needs improving and what they can build. You are not a client but part of a company. In reality, many of the current features that I am going to speak about came from feedback and client recommendations.
Caring about clients Is why Agorapulse has taken up the rankings as among those social media management programs with all the reviews and customer satisfaction. Mavsocial
I’ve outlined all 12 reasons why I love Agorapulse Below, but let’s begin with a video summary of their recent (awesome) update — then I’ll break down the key features. There’s a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (which is the reason why I love Agorapulse the most), let’s take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting work for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. As it intuitive to use, I don’t even have to go into detail about it . You, (like me) should be able to work out how to schedule an easy article, readily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my post (more of this later)
- Schedule the post in the future for time and a specific date.
It’s also super easy to schedule exactly the article to Go out on various platforms, on different times, while being optimised for those platforms (altering the text or picture size).
1 feature I especially like is the ability Type”@” and the name of the user and Agorapulse will bring up the probable account you are able to pick from on Twitter and Facebook. Notice how Agorapulse suggests accounts when I begin entering their company name.
This helps you to tag profiles and pages fast And saves you time searching for the perfect folks to add.
You could schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling beforehand on Agorapulse is super simple! And as I said, it is also possible to now auto-post into Instagram with Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a pretty slick calendar view too, That means you can see your posts ready to go across the platforms.
And it is colour coded for folks like me That extra level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse mentions and has only 1 pillar for me to respond to notifications.
To me, that is”one job” to finish each day. And it’s actually almost enjoyable to clear out my inbox.
It is focused, it is simple and it is easy to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to examine or respond to are available ). Your inbox items are highlighted To Review for each stage as things.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for participation where you respond and participate via likes, retweets or replies.
You can also click on a user’s profile it. You will then see all of the information that you want — directly within Agorapulse (like any prior interactions).
Expand your history to be seen by a user profile!
If You’ve Got a just one click and you can see History with the conversations and the consumer you’ve had before. As a consequence, you may give the people the ideal attention at the perfect time.
Let’s break this down a little more…
I DMs I have and can easily see how many cites Inside my inbox. When I am looking at this tweet from Ravi, I can see just how many tweets I have to review and I will review or react to his tweet. It is the exact same for social channels — your engagement all is in 1 place.
Never skip a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it’s going to be when I’ve finished writing this article! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s easy to check of your mentions. You can Even filter by cite or message type as follows.
Simply review the posts replied to or dealt with. As soon as you reply to a specific post, it is marked as reviewed.
Or You Just click on a place to critique it without replying.
I can choose To reply (or reply by DM), review the post, assign it to get somebody else (more of that later), retweet it or”like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you procedure or will participate the mention or message.
It’s, if I change by Way of Example similar. I can view my recent engagement all, I see information or can expand on articles. I unfollow and can even follow. Mavsocial
Easily change between programs and accounts to Keep up with engagement!
Being able to see ALL of your remarks is handy on Where you usually can see the last 50 mentions on your feed. It is not possible to keep up with mentions if you’ve got a number of followers. Agorapulse alters all that which is enormous for influencers and brands.
Excited? You can engage with ALL of your Mentions, even when you are a little late getting to them.
And Needless to Say, I can also engage by Switching to Facebook as well.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can only print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
As I shared previously, Agorapulse enables me to Easily monitor and participate with my best advocates employing the”Fans and Followers” feature. From within your Twitter account, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I hunted on my top 100 users below “TOP”.
You can add a star to “favorite” people you want to follow carefully in Agorapulse. In this manner, you have their posts accessible in their own thread! It’s easy to engage together and retweet their articles!
You see positions for the following in only About every profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through a reply to a conversation) or sent you a DM.
- Ambassador — this person has retweeted posted or you links to your site.
- Influencer — this individual is frequently retweeted (more than 20 times throughout the last 30 days).
In Nicky’s situation, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I should be participating with (and I do!) .
On this, Facebook Function shows you who’s said your page, and the number of times they have enjoyed and commented or delivered a message, in addition to their last interaction with you. It is also possible to ban them from your page from within Agorapulse, although I hope that happens!
On Instagram you Will see who has left comments their followers/followed that is total counts and you are able to trace or unfollow from within Agorapulse.
You are given a clear image of who by these fundamental metrics Follows you, promotes you and participates with you the maximum.
- Set up custom groups of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search on their own messages, and
- Add private notes.
When you have this information you can use all It to engage in communication with these people — surprise and pleasure them in some way maybe reach out to them to thank them! Mavsocial
Advanced Monitoring, Search And Reports
Think of Agorapulse as your personal Private investigator that is Private. You can use the Tracking function on Instagram to.
- Hashtag hunts.
- Place that is perform hunts.
What’s so great? It opens up a whole new World of possibility for locating (and joining) talks about any subject you like (like your brand).
The potential for companies is huge With this feature, especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that’s easy to create and not difficult to decode. Ideal for showing clients!
Agorapulse Reports enable you to break your Audience in a way which makes sense.
The reports can also help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on participation and attain
- Development metrics with time. Agorapulse automatically compares metrics and provides a quick reading re if a particular metric is decreasing or increasing over a time to you.
- Community management data such as reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing content is analysed and Presented in report form. You can download it as a csv file to reveal it to that the people/clients/team that must view the most.
For social media managers and agencies this is Huge, as it allows you to provide data that is easy-to-read to your clientele.
You can take a glance!
Nearly everybody I know who uses Agorapulse for Social media management raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or delegate content… while you sleep”. using Moderation Rules, all.
In which the I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Ways.
- Therefore I don’t see most of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but most.
- I can then filter my feed by DMs or even Mentions. Clear them out fairly fast and I go to DMs. To be fair I get numerous DMs which are spam nowadays, it is hard not to miss the excellent ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering functions for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it catches some real ones also, however you have to choose your battles!
Along with the moderation rules are not merely about spam. You can use them in several ways to
- Filter out articles to be reacted to — on any stage. You wish to have the articles featuring a specific hashtag to be tagged in a way that is certain — so you can respond to them.
- Filter those individuals that are SUPER out and post all of the time so that you don’t have to see every Tweet in Agorapulse — only repond to them sometimes or in Twitter.
- So it is possible to categorize create customized tags such as tweets and comments and research on these afterwards!
- Create custom searches for key words that you need to track
- In case you’ve got one of those”large” amount accounts (greatest for small agencies) you can have posts assigned to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and around And you need to clean your inbox, the more Agorapulse app is something that you will love.
It’s available on iOS and Android and it’s super slick to use. I often prefer using the program vs desktop computer to process my inbox as it’s really simple to review and process messages and mentions. Mavsocial
Agorapulse’s queue feature allows you to publish Your articles onto a replicated, evergreen basis utilizing intelligent categories — a lot like the way by that Meet Edgar allows you to set posts to be scheduled at particular times of day based on certain categories. It is used by me to Facebook and Twitter.
If you Need to and are currently using a tool Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse features).
Here are a few things to learn about using Agorapulse for , content that is queued that is replicated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it simple to set up and name Your queue insert your program to get articles to be printed on, and catogories. Then the procedure for adding content is intuitive. As you can see, it’s a slick dash (the user experience is awesome).
Primarily, set up your articles and You Have to name Categories (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
Once you’ve set up your classes, all you Need to Do is add instances to the program.
Then I Want to include content that is amazing to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of the article, to explain to you how it’ll appear on the newsfeed of this platform.
Pick to Schedule your articles or include every article to the Queue of your choice. As you have already set up your queue this component is simple. Your Queue, filled with articles (and ready to go) will appear something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued.
Aside from using the operate for perennial Content, you can even decide to either.
- Add a post to the program as normal or
- Replicate your post a certain number of times (once you do this you will place the minimum number of times between repeats of this post). Note you could accomplish this for Facebook but you need to know about the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. For some reason it’s not fantastic time to post or if there’s a natural catastrophe, it is easy to pause the queue.
Maybe You need to pause a queue of posts At Christmas… it’s easy with the pause button!
Meet it had been something and Edgar has a pause button I actually wanted to see in almost any instrument that I chose to replace it with. I requested Agorapulse to include one plus they did (they constantly listen never be afraid to mention tips or provide feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function could be for announcing handy Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your content that needs to go out at a specific time of the week in a queue. I would advise that the articles a bit vary to keep the material fresh and.
This works for Facebook but with Have to look at a few”changes” to Twitter’s terms of usage…. Mavsocial
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules Aren’t Really new as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that they’re making a larger point of saying they’ll apply them.
Basically this imply that we can no longer Post articles that is equal or substantially similar . This applies to replicate content.
Let us take a look Twitter with Agorapulse while complying with all the principles, so the rules are complied with by you when you draft a picture similar to this one to post to Twitter.
Notice You Could choose to program or to queue Your post to Twitter. Here is where we have to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you will see that Agorapulse blocks my ability to place replicate content to over a few of my Twitter accounts. The instrument recognises that I’m submitting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I use Agorapulse to save me loads of Time and stay from Twitter Jail. With Agorapulse, you have two choices for replicating a hyperlink.
- It is possible to opt to Schedule your post once (or more than once if you vary it). To do so, simply add your article, then choose the time and date you would like it to go out at. If it’ll be published more than once, you’ll want to edit the replicated or duplicate tweets so they’re not”replicate” content. A lot of that is under.
- It is possible to choose to Queue your post once or more than with variations. Agorapulse advocates this. When you are queueing articles for Twitter, be certain you don’t select the option to”re-queue multiple occasions.” This is where you would end up in violation of Twitter’s rules, although you are still able to use this attribute for some other platforms. While I choose to do it this way, I make sure it’s a special place, then add it on the top or bottom of this queue (ie I choose”queue alongside” or”queue last”).
I also use Advanced Scheduling to Publish one tweet, and set that tweet. Below, I’ve set it to post than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
After I program the 6 x repeats, I can easily see Those articles in my schedule. I’d go directly in and change them to text, emojis, images or hashtags. Do this don’t do it or you may forget.
Note. It’s Okay if the connection remains the same when you edit your articles. It is the text that you need to change each time.
I’d been using Advanced Scheduling in this way For a little while now to post fresh content — well before the new”rules” were announced. I love to mix it up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload around a 100 pieces of content by using a pre-populated CSV file. This can include content from any RSS feed and includes your photographs! You might use this to curate content and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is working on a Tool to make the variants of tweets easier for us, so we play nice and can still get content out. This will be new functionality that will let us replicate our tweet variants quickly — in the one interface. I’m awaiting it. I’m sure it will be a timesaver! Mavsocial
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Don’t have to do all of the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then you can upgrade to staff approval whereby you are able to assign tasks and approve messages across multiple staff members.
This is very good for customer service brilliance.
If you are a growing group, this feature is a good One to upgrade to.
Oh and guess what? Comments and teamwork happens in Actual time. If Jess and Joe are online at the exact same time working on precisely the exact same account, there will not be double-up. You can see what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This also suggests that they are among the very first tools to get access to Instagram’s API to allow auto-posting to Instagram that is HUGE!
In Case You Have one of the Company accounts with Agorapulse you can into Instagram. This usually means you can plan your content beforehand and click on to post on your telephone when you are ready OR you can auto article.
Make sure that you don’t forget to engage if You autopost….posting is just part of the procedure. You need to follow up on replies and comments.
I Think That Agorapulse is the tool Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you have a company account. Are a distinct fee!
All you need To do is.
- Download the Agorapulse program and hook up your Instagram account.
- On Your app or background computer, schedule your Instagram post (add photo and caption) then program the date and time you need to publish it. You can choose to switch on Auto-scheduling or you’ll be able to use the program to link through to Instagram and place the picture.
- When it is time if you post , will get a notification through your mobile app. Just click”Publish” and you’ll be switched through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you want to paste it. Check you have additional as necessary and you’re ready to go!
Again, I am impressed that Agorapulse has Added another feature that would require us to use another tool and the new attribute makes it even better. Bringing these tools saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some attributes which are for the higher degree of membership on Agorapulse.
The ability to respond to ad comments Begins at Moderate Level of Membership (beginning at $99 per month)
Keeping up with opinions on ads is hard for Facebook and Instagram ads. Agorapulse allows you to see them and participate with them readily and pulls in the advertisement comments to your inbox.
If you run advertisements and know what it is like to keep up With the remarks (including the spam), then you’ll know that this purpose is bliss for advertising managers and webpage admins. Bliss. Mavsocial
Bonus Free Tools
You can choose Advantage of these tools on their site such as.
- A Facebook Page Barometer — to test your engagement, and to see how well your lover fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you really need one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of some of those Social media management applications.
Prices start at $49 each Month for small/solo companies with costs for large medium and enterprise businesses. You will discover more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try A number of the tools and also choose the free trial for a spin, you will be as hooked as I am.