You will find Many social media management tools, but one stands out amongst the crowd more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few years now, and I really like it. In this article I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and why you will also. Mashable
There are many social media management applications that Deserve a mention here. I’ve used many of them at one time or another, including Sprout Social, Hootsuite, and Buffer.
I won’t go in their features here. They are Solid options.
However, I changed to Agorapulse a Couple of Years ago It and now has been my 1 choice for social media management since that time. You can read about a number of the feature comparisons between Agorapulse along with other platforms .
However, for the purposes of This informative article, I want to focus on Agorapulse so it is possible to consider it.
In fact, it could be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
It will not have a lot of features that are extraneous You never use, making you think”what’s that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it’s even fun (but we will get to this ). Let’s take a look at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not necessarily use each and every function at precisely the exact same moment. I do use a couple of different tools. However, I love that Agorapulse includes a suite of features that actually do cover the majority of your social media marketing requirements.
In fact Have been moving a lot of the attributes I use on tools around to Agorapulse. It is hard not to wish to remain”in” this instrument since it is so user-friendly and fun to use. I have taken on a brand ambassador part with Agorapulse since writing this post. The article was updated but my genuine love for this particular tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Team And Culture
Let’s start here. Because without this, the Rest of the things that I love about Agorapulse mean nothing.
Customer service is at the core of company Agorapulse. If their clients are happy and utilizing their tool in the best possible way, (and they receive results), then everything falls right into place. Their team concentrates more.
Agorapulse also stinks About what works, what they can build and what needs improving. You are not just a client but part of a business where your voice will be observed. In fact, lots of the present features I am going to talk about came from customer recommendations and feedback.
Caring about customers Is why Agorapulse has shot up the rankings as one of those social media management tools with the best reviews and customer satisfaction. Mashable
I’ve outlined all 12 reasons why I like Agorapulse Below, but let us begin with a video summary of the recent (awesome) update — then I’ll break down the critical features. There’s a lot to like.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of participation (that is why I love Agorapulse the most), let’s take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. I don’t even have to go into detail about this , as it intuitive to use. You, (like me) should have the ability to work out how to schedule a simple post, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my article (more of this later)
- Schedule the article in the future for time and a specific date.
It’s also easy to schedule the article to Head out on different platforms, on various occasions, while being optimised for those platforms (altering the text or image size).
1 feature I like is the capability to Type”@” and the title of the user and Agorapulse will bring up the probable accounts you are able to pick from on Twitter and Facebook. See how Agorapulse suggests accounts when I begin entering their business name.
This helps you to label pages and profiles fast And saves you time looking to include.
You could schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for today, Please be aware that publishing your content and scheduling beforehand on Agorapulse is easy! And like I said, it is also possible to now auto-post into Instagram using Agorapulse since they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a Fairly slick calendar view too, So you are able to see all of your posts ready to go across all of the programs.
And it’s color coded for folks like me who need That additional level of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has one column for me to respond to mentions and notifications.
To me, that is”one job” to complete every day. And it is actually almost enjoyable to clear out my inbox.
It’s focused, it’s simple and it is easy to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to review or respond to are available ). Your inbox things are highlighted To Review for each stage as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement in which you respond and engage via responses, retweets or enjoys.
You can also click on a user’s profile it. You will then see all of the info you want — right within Agorapulse (including any prior interactions).
Expand an individual profile to realize your history!
If You’ve Got a Only one click and you can see History with the conversations and the user you have had before. This means that you may provide the people the right attention at the right time.
Let us break this down a bit more…
I DMs I’ve and can see how many cites In my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I have to review and I can review or react to his tweet. It’s the exact same for societal channels — your engagement all is in one place.
Never skip a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this article but it will be! I do not always get to inbox zero every day but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check all your mentions. You can Filter by message or cite kind as follows.
Only review the posts you have replied to or dealt with. It is automatically marked as reviewed once a post is replied to by you.
Or you simply click on a post to critique it without replying.
I could select To reply (or answer by DM), examine the post, assign it for someone else (more of that later), retweet it or”like” the post — all from within the exact same dashboard area on Agorapulse.
Choose how you will participate or process the mention or message.
If I switch to Instagram it’s similar. I am able to view all my current engagement, I can expand on articles or see more information. I unfollow and may follow. Mashable
Switch between platforms and accounts to Keep up with engagement!
Being able to see All your comments is handy on Instagram, in which you generally can find the last 50 mentions on your feed. It is impossible to keep up with mentions In case you’ve got a large number of followers. Agorapulse changes all that which is huge for influencers and brands.
Excited? Now you can engage your with ALL Mentions when you are a little late getting to them.
And Needless to Say, I can easily engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
Like I shared previously, Agorapulse allows me to Easily track and engage with my very best advocates employing the”Fans and Followers” feature. From in your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I hunted on my top 100 users under “TOP”.
With favorites you can add profiles and a celebrity to “favorite” folks that you want to follow carefully in Agorapulse. In this manner, you’ve got their articles easily accessible in their very own thread! Now it’s easy retweet their articles and to engage together!
You will also see rankings for your following in just About each profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this person is frequently retweeted (more than 20 times throughout the previous 30 days).
In the case of Nicky, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be engaging with (and I do!) .
On this, Facebook Function shows you who’s said your page, and how many times they’ve liked and commented or delivered a message, in addition to their final interaction with you. It is also possible to ban them from within Agorapulse, but I expect that happens rarely!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you are able to trace or unfollow from inside Agorapulse.
These fundamental metrics give you a clear image of who Follows you, promotes you and participates with you the maximum.
- Set up custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their own messages, and
- Add notes.
When you have this information you can use all It to take part in communication with those people — maybe reach out to thank them or surprise and pleasure them in some way! Mashable
Advanced Monitoring, Reviews And search
Consider Agorapulse as your personal Private investigator. You can use the Monitoring work on Instagram to.
- Hashtag that is Play searches.
- Place hunts.
What’s so great about this? It opens a whole new World of chance for finding (and joining) talks about any topic you like (including your manufacturer ).
The Capacity for companies is huge With this feature, especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s simple to create and easy to decipher. Ideal for showing clients!
Agorapulse Reports help you to break your down Audience sense.
The detailed reports also can help you find a range Information including.
- Your best performing content (ie posts, tweets etc) based on participation and attain
- Development metrics with time. Agorapulse compares metrics over time and provides a fast reading re whether a particular metric is increasing or decreasing over a time to you.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your content is easily analysed and Presented in report form. You can download it as a csv file to reveal that the people/clients/team that must view it the most.
For social media managers and agencies this is Huge, as it allows you to supply your clients with data that is easy-to-read.
It is also possible to take a glance!
Just about everybody I know who uses Agorapulse to get Social media management raves about the reports. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or assign articles… while you sleep”. By using Moderation Rules, all.
In which the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I will deal with them in two Manners.
- I can filter my DMs so that I don’t see most of them. This is where the magic happens. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but most.
- I can filter my feed by DMs or even Mentions. I typically visit DMs and clean them out. To be honest I get so many DMs which are spam these days, it’s hard not to miss the good ones. Auto DMs have literally made DMs useless to me, which is a shame.
Filtering and moderation works for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all of the Auto DMs that come through saying”thanks to following”.
It mostly filters out The auto-DMs, and yes I am sad that it grabs some real ones as well, however you have to choose your battles!
And the moderation rules are not merely about spam. You can use them in several ways to
- Filter out articles to be reacted to — on any stage. So you’re able to respond to them — you wish to have of the articles featuring a hashtag to be tagged in a certain manner.
- Filter out those individuals that are SUPER engaged and post all of the time so you don’t have to see every Tweet in Agorapulse — just repond to them or in Twitter.
- Create custom tags for comments and tweets so it is possible to categorize and research on them later!
- Create custom searches for keywords that you want to track
- If you’ve got one of the”large” amount accounts (best for smaller agencies) you’ll have articles assigned to a team member (see 11 below).
Basically the moderation purpose is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clear your inbox, the more Agorapulse program is something you will love.
It is accessible on iOS and Android and it is super slick to use. I often prefer to use the program vs background computer to process my inbox since it is really easy to review and process messages and mentions. Mashable
Agorapulse’s lineup feature allows you to publish Your articles onto a repeated, evergreen basis utilizing intelligent categories — a lot like the way in which Meet Edgar permits you to set posts to be scheduled at certain times daily based on certain categories. It is used by me to Twitter and Facebook.
If you want to and are using a tool like Meet Edgar Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse features).
Here are a few things Agorapulse for replicated, queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it simple to set up Your queue catogories, and add your program to get articles to be published on. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the user experience is amazing ).
Primarily, put up your articles and you need to name Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your categories Do is add instances such as this, to the schedule.
Then I need to include awesome content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this article, to explain to you how it’ll appear on the platform you select when you publish its newsfeed.
Choose to Schedule your articles to a time slot, or add every article to the Queue of your selection. As you set up your queue this component is simple. Your Queue, filled with articles (and ready to go) will appear something like this.
After a post is published, it will return to the Bottom of this queue, waiting to be queued again.
Aside from utilizing the operate for repeated Content, you might even choose to .
- Add a post to the schedule as usual or
- Replicate your post a specific number of times (once you do this you may set the minimum number of days between repeats of this article ). Note you could accomplish this to get Facebook but you have to know about the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. When there’s a natural disaster or it is not fantastic timing to post, you can easily pause the queue with a single click.
Perhaps you want to pause a seasonal lineup of posts At Christmas… it is simple with the pause button!
Meet Edgar includes a pause button and it had been something I really wanted to see in almost any instrument that I chose to replace it with. I requested Agorapulse to add one and they did (they always listen — never be afraid to mention suggestions or give feedback!) .
Utilize The Queue Function
The queue function could be useful for announcing Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that needs to go out in a queue at a certain time of the week. I’d recommend you change the posts a bit to keep the material fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Really new as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are currently making a bigger point of saying they will be enforced by them.
Fundamentally this imply that we can no more Post identical or similar content . This also applies to duplicate content.
Let us take a look Twitter with Agorapulse whilst complying with all the principles, so once you draft a picture like this one to post to Twitter, you obey the rules.
Notice that you can elect to queue or schedule Your article to Twitter. Here is where we have to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the picture above, you’ll see that Agorapulse blocks my ability to place duplicate content. The instrument recognises that I am posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I utilize Agorapulse to save me loads of Time and stay out of Twitter Jail. With Agorapulse, you currently have two choices for repeating a hyperlink.
- You can choose to Schedule your post once (or more than once in the event that you vary it). Simply put in your article, to do so, then choose the date and time you want it to head out at. If it’ll be printed more than once, you’ll need to edit the repeated or duplicate tweets so they’re not”duplicate” content. More of this is below.
- You can opt to Queue your post once or more than once with variations. Agorapulse recommends this. When you are queueing content for Twitter, be certain that you don’t choose the option to”re-queue multiple occasions.” This is where you would end up in breach of the rules of Twitter, although you can still use this attribute for other platforms. While I choose to do it this way, I make sure it’s a unique place, then add it on the top or bottom of the queue (ie I choose”queue next” or”queue last”).
I use Advanced Scheduling to Publish 1 tweet, and then set that tweet. Below, I have set it to article more often than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
After I program that the 6 x repeats, I can see Those articles in my schedule. I’d go in and alter them to emojis, new text, pictures or hashtags. Do this don’t do it later or you may forget.
Note. It’s Ok if the link stays the same when you edit your articles. It is the text that you have to change each time.
I had been using Advanced Scheduling in this way For a while now to post new content — well before the new”principles” have been declared. I love to mix up this and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload around a 100 parts of content simultaneously using a CSV file. Including your photos and can incorporate articles! You might use this save hours and to curate articles from different sites!
What is Coming To Queued Content?
The team at Agorapulse is currently working on a Tool to produce people tweets’ variations, therefore we play nice with Twitter and can get out content quickly. This is new functionality that will let us repeat our tweet variations quickly — in the one interface that is easy. I am awaiting it. I am sure it’s going to be a timesaver! Mashable
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Do not have to do all of the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 per month), then you can upgrade to team approval whereby you are able to assign tasks and approve messages across multiple team members.
This is GREAT for customer service brilliance.
If you are a group that is growing, this attribute is a good One to update to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. If Joe and Jess are online at precisely the same time working on precisely the accounts, there will not be double-up. You can see exactly what your team is currently performing in real time.
Posting To Instagram
Agorapulse is A spouse. This also means that they are one of the very first tools to acquire entry to Instagram’s API to allow!
If you have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This means you can now plan your content beforehand and click on when you are ready OR you are able to to post in your telephone auto article.
Make sure that you don’t forget to participate if You autopost….posting is just a part of this process. You have to follow up on comments and replies.
I believe that Agorapulse is the only instrument Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you’ve got a company account. Many Instagram tools that give you reports are a fee!
All you Want To do is.
- Download the Agorapulse program and hook your Instagram account up.
- On Your program or desktop, schedule your Instagram article (add picture and caption) then schedule the time and date that you need to print it. You may choose to change on Auto-scheduling or you can use the app to link through to Instagram and place the image.
- When it is time to post if you post , will get a notification via your app. Simply click”Publish” and you will be changed through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description will be copied and you want to paste it to the Instagram app. Check you have hashtags added as necessary and you are good to go!
I am super impressed that Agorapulse has Added another feature that would normally require us to use the newest feature and another tool makes it even better. Bringing these tools together saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some attributes which are for the level of membership on Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
With opinions on ads is hard for keeping up Equally Facebook and Instagram advertisements. Agorapulse pulls to your inbox in the ad comments and lets you view them and participate with them easily.
If you know what it is like to keep up and run advertisements With the comments (including the spam), then you will know that this function is bliss for ad managers and webpage admins. Bliss. Mashable
Bonus Free Tools
You can also take Advantage of these free tools on their site.
- A Facebook Page Barometer — to test your own engagement, and to see how well your fan fares from the peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you need one More reason to test out Agorapulse here it is.
They have some of the best pricing of any of those Social media management applications.
Prices start at $49 per Month for small/solo companies with raising prices for large medium and enterprise companies. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try A number of the free tools and choose the free trial for a spin, you’ll be hooked as I am.