Introduction Mac Social Media Manager
There are Many social media management tools, but one stands out amongst the crowd more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a couple of decades and I really like it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will too. Mac Social Media Manager
There Are Lots of social media management applications that Deserve a mention . I have used many of these at one time or another, such as Sprout Social, Hootsuite, and Buffer.
I will not go into their features here. They’re Solid options.
But I switched to Agorapulse a few years ago Now and it has been my 1 choice for social media management since that time. You may read about some of the feature comparisons between Agorapulse and other platforms .
However, for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
In fact, it may literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it will not have features You never use, making you think”what’s that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it is even fun (but we’ll get to that). Let us take a peek at 12 reasons why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I do not necessarily use EVERY single function in the exact same time. I do use a couple of tools. However, I really like that Agorapulse includes a package of features that actually do cover most of your social media advertising requirements.
In fact, I Have been gradually moving a lot of the attributes I use on tools around to Agorapulse. It’s difficult not to wish to stay”in” this tool since it is so user-friendly and enjoyable to use. I have taken on a new ambassador role with Agorapulse since writing this post. The article was updated but my genuine love with this tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let us start here. Because without this, the Rest of the things I love about Agorapulse imply nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and using their tool in the best possible manner, (and they receive results), then everything falls right into place. Their staff concentrates more than anything else.
Agorapulse also stinks About what works, what they can build next and what needs improving. So, you are not a customer but a part of a business where your voice will be heard. In fact, lots of the features that I am going to speak about came out of feedback and client recommendations.
Caring about clients Is Agorapulse has shot up the ranks as one of those social media management programs with the reviews and customer satisfaction. Mac Social Media Manager
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s begin with a video summary of their recent (awesome) update — then I’ll break down the key capabilities. There is a lot to enjoy.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of participation (that is why I adore Agorapulse the most), let’s take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. As it’s super intuitive to use, I probably don’t even have to go into detail about this here. You, (like me) should be able to work out how to program a simple post, easily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of this later)
- Schedule the post in the future for a specific date and time.
It’s also easy to schedule exactly the post to Go out on various platforms, on different times, while being optimized for all those platforms (altering the text or image size).
1 feature I like is the capability Type”@” and then the title of the consumer and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. See how Agorapulse suggests additional accounts once I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time looking for the right folks to add.
You can schedule easily to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for now, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super easy! And as I said, you can also currently auto-post to Instagram using Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar view too, So you can see all of your articles ready to go across all the programs.
And it is color coded for folks like me That extra amount of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse has just 1 column for me to react to mentions and notifications.
To me, that is”one job” to complete every day. And it is really almost enjoyable to clear out my inbox.
It’s focused, it is easy and it is simple to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to are available ). Your inbox items are emphasized To Review for each platform as things.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for participation in which you engage and respond via retweets likes or replies.
You can also click on a user’s profile to expand it. You will then see all the information that you need — right within Agorapulse (including any previous interactions).
Expand an individual profile to see your history!
If you have a just one click and you will see History with the conversations and the user you have had before. This means you may provide the right people the right attention at the right moment.
Let’s break this down a little more…
I can easily see how many mentions and DMs I have Inside my inbox. If I am looking at this tweet from Ravi, I will see how many tweets I must review and that I can review or react to his tweet. It’s the same for other channels — your entire participation is in one place.
Never miss a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this article but it’s going to be! I don’t always get to tune zero daily but I get there often enough to LOVE that”Congratulations” display!
It’s easy to check all of your own references. You can Even filter by mention or message kind as follows.
Only review the articles responded to or dealt with. It is marked as reviewed once you reply to a post.
Or You Just click on a place replying.
In the example from Nicky, I can select To answer (or answer by DM), examine the post, assign it for somebody else (more of that later), retweet it “like” the post — all from within the exact same dashboard area on Agorapulse.
Choose how you will engage or procedure the mention or message.
It’s if I change for example similar. I am able to view my recent engagement all, I see info about an individual or can enlarge on articles. I unfollow and can follow. Mac Social Media Manager
Easily switch between accounts and programs to Keep up with engagement!
Being able to see ALL of your comments is handy on Instagram, where you can only see the last 50 mentions on your own feed. In case you have a number of followers it’s not possible to keep up with mentions. Agorapulse alters all that which is huge for brands and influencers.
Excited? You can participate with ALL of your Mentions, even if you are a bit late getting to them.
And I can also participate by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
Like I shared previously, Agorapulse enables me to Easily monitor and participate with my very best advocates using the”Fans and Followers” feature. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I searched on my top 100 users below “TOP”.
You can add a star to “favorite” folks that you want to follow carefully in Agorapulse. This way, you have their articles easily accessible in their very own thread! Now it’s easy retweet their articles and to engage together!
You will also see positions for your following in only About every profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or through a reply to a conversation) or sent you a DM.
- Ambassador — this individual has retweeted you or posted links to your website.
- Influencer — this individual is frequently retweeted (over 20 times throughout the previous 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do! ) ) .
On Facebook, this Function shows you who has said your webpage, and how many times they have liked and commented or sent you a message, in addition to their last interaction with you. It is also possible to ban them from inside Agorapulse, but I hope that happens!
On Instagram you Will see who’s left comments on your article, their total followers/followed counts and you are able to follow or unfollow from inside Agorapulse.
You are given a clear image of who by these metrics Follows you, promotes you and participates with you the most.
- Set up custom classes of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their messages, and
- Add private notes.
When you have this information you can use all It to take part in positive communication with those people — perhaps reach out to them to thank them surprise and delight them! Mac Social Media Manager
Advanced Tracking, Search And Reports
Consider Agorapulse as your personal Private investigator that is personal. It’s possible to use the Monitoring work on Instagram to.
- Hashtag that is Play searches.
- Place that is perform hunts.
What’s so great? It opens up a whole new World of possibility for finding (and linking ) talks about any topic you like (like your brand).
The Capacity for location-based companies is enormous With this attribute, especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that is easy to produce and not difficult to decode. GREAT for showing customers!
Agorapulse Reports enable you to break your Audience sense.
The reports can help you find a range Information such as.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse gives you a fast reading re whether a metric is increasing or decreasing over a period and automatically compares metrics over the years.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your material is analysed and Introduced in report form. You can download it as a csv file to reveal it to the people/clients/team that needs to view the most.
For social media supervisors and agencies that this is Huge, as it allows you to supply your clientele with information that is easy-to-read.
You can also have a peek!
Nearly everybody I know who uses Agorapulse to get Social media management raves about the reports. They’re pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. All by using Moderation Rules.
In which the I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I can deal with them Manners.
- My DMs can be filtered by me therefore that I really don’t see almost all of them. This is where the magic happens. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but most.
- I can filter my feed by Mentions or DMs. I typically go to DMs and clean them out pretty fast. To be fair I get numerous DMs which are spam these days, it is hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation works for all account Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks for following”.
It filters out The auto-DMs, and yes I am sad that it catches some actual ones also, however you have to pick your battles!
And the moderation rules are not just about spam. You can use them in many ways to
- Filter content out to be reacted to. You wish to have all the posts featuring a hashtag to be tagged in a certain way — so you can respond to them.
- Filter those people that are SUPER out and post all the time so you don’t need to see every Tweet in Agorapulse — only repond to them sometimes or natively in Twitter.
- So you can categorize create custom tags and search on these!
- Create customized searches for keywords which you need to monitor
- In case you have one of those”large” level accounts (best for smaller agencies) you can have articles assigned to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you will need to clean your inbox, the Agorapulse app is something you will love.
It’s available on it’s and iOS and Android super slick to use. I often prefer to use the app vs background computer to process my inbox since it is really easy to review and process messages and mentions. Mac Social Media Manager
Agorapulse’s lineup feature Permits You to publish Your content onto a repeated, evergreen basis utilizing smart categories — much like the way by which Meet Edgar permits you to set posts to be scheduled at certain times of day based on particular categories. It is used by me for Facebook and Twitter.
If you Need to and are currently using a tool Cut costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all of the additional Agorapulse attributes ).
Here are a few things Agorapulse for , content that is queued that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse title and it simple to set up Your queue add your schedule for articles to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the consumer experience is awesome).
Primarily, You Have to name and put your articles up Categories (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
Once you’ve set up your classes, all you have to Do is add times like this, to the program.
Then I Want to include awesome content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this article, to show you how it will look on this platform you choose when you print its newsfeed.
Choose to Schedule your articles to a time slot, or add each post to your choice’s Queue. This part is simple as you’ve already set up your queue in Measure one. Your Queue, full of articles (and prepared to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of this lineup, waiting to be queued.
Aside from utilizing the queue operate for perennial Content, you might choose to .
- Add a post to the schedule as normal or
- Repeat your post a specific number of times (when you do this you will set the minimum amount of times between repetitions of the article ). Be aware you could do this to get Facebook but you need to know about the Twitter rules from content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. For some reason it’s not fantastic time to post or if a natural catastrophe is, you can easily pause the queue with one click.
Maybe You want to pause a seasonal queue of articles At Christmas… it’s simple with the pause button!
Meet Edgar includes a pause button and it was something That I actually wanted to see which I opted to replace it with. I requested Agorapulse to include one plus they did (they always listen never be reluctant to mention suggestions or give opinions!) .
Utilize The Queue Function
The function could be handy for announcing Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your content that must go out in a queue at a certain time of the week. I’d recommend the articles a little vary to keep the material fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles are not New as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re currently making a bigger point of saying they’ll enforce them.
Fundamentally this mean that we can Post articles that is substantially similar or identical . This also applies to duplicate content.
Lets’s take a look at how you can still post to Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you, once you draft an image like you to post to Twitter.
Note that you can elect to schedule or to queue Your article to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the picture above, you’ll realize that Agorapulse blocks my ability to post replicate content to more than a few of my Twitter accounts. The instrument recognises that I’m submitting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
This is the way I utilize Agorapulse to save me loads of Time and stay from Twitter Jail. Together with Agorapulse, you now have two options for repeating a link.
- It is possible to opt to Schedule your article once (or more than once if you change it). Just add your post to do this, then choose the time and date you would like it to go out at. If it will be published more than once, you will want to edit the replicated or duplicate tweets so that they’re not”duplicate” content. A lot of this is under.
- It is possible to opt to Queue your post once or more than once with variations. Agorapulse recommends this. When you’re queueing content for Twitter, make sure that you don’t choose the option to”re-queue multiple occasions.” This is where you’d end up in violation of Twitter’s rules, although you can use this attribute for other platforms. When I choose to do it this way, I make sure it’s a unique post, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, set that tweet. Below, I’ve set it to article more often than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
Once I program that the 6 x repeats, then I can easily see Those posts in my schedule. I’d go straight in and alter them to emojis, text, images or hashtags. Do this do not do it later or you will forget.
Note. It’s Okay if the connection remains the same when you edit your posts. It is the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this manner For a little while now to post new content — well ahead of the new”rules” were declared. I love to mix up this and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to upload up to some 100 pieces of content using a CSV file. This also can incorporate content from any RSS feed and includes your photos! You can even use this save hours and to curate content!
What’s Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to make the variations of tweets easier for people, so we can still get out content and play nice with Twitter. This is new functionality that will let us repeat our tweet variants quickly — in the one interface that is easy. I’m looking forward to it. I’m sure it will be a timesaver! Mac Social Media Manager
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Do not need to do all the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then it’s possible to update to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
If you are a group, this attribute is a good One to upgrade to.
Oh and guess what? Teamwork and comments occurs in Actual time. If Joe and Jess are online at the same time working on precisely the same accounts, there won’t be double-up. It is possible to see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud spouse. This also suggests that they are one of the first tools to acquire entry to the API to allow auto-posting to Instagram that is HUGE of Instagram!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This usually means you can organize your content beforehand and click on whenever you are ready OR you can to post on your phone auto post.
Make sure that you don’t forget to participate if You autopost….posting is just part of this process. You need to follow up on comments and replies.
I Think That Agorapulse is the only tool Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you have a company account. Many Instagram tools that give you testimonials are a separate fee!
All you need To do is.
- Download the Agorapulse program and hook your Instagram account .
- On Your program or background , schedule your Instagram article (add picture and caption) then program the date and time you want to publish it. You can opt to change on Auto-scheduling or you’ll be able to use the app to connect through to Instagram and post the picture.
- If you post will receive a notification via your program when it is time. Simply click”Publish” and you will be switched through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description will be copied and you want to glue it into the Instagram program. Check you’re ready to go and you have hashtags additional as necessary!
Again, I am impressed that Agorapulse has Added another feature that would require us to utilize the attribute and a tool makes it even better. Bringing these tools collectively saves time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here’s where we get to Some attributes that are for the level of membership Agorapulse.
The capability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 per month)
With opinions on ads is hard for keeping up Facebook and Instagram advertisements. Agorapulse pulls in the ad comments and lets you view them and engage with them easily.
If advertisements run and know what it is like to keep up With the comments (including the spam), then you will know that this function is bliss for ad managers and page admins. Bliss. Mac Social Media Manager
Bonus Free Tools
You can take Advantage of these tools on their site.
- A Facebook Page Barometer — to see how well your lover fares against your peers, and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter performance, right today
If you want one More reason to check out Agorapulse then here it is.
It is affordable.
They have some of the pricing of some of the Social media management applications.
Prices start at $49 per Month for small/solo businesses with costs for large medium and enterprise businesses. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, attempt A number of the tools and choose the free trial for a spin, you’ll be as hooked as I am.