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There are Many social media management tools, but one stands out amongst the audience more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few decades and I really like it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and why you will also. Instagram Plus
There Are Lots of social media management applications that Deserve a mention here. I have used many of them at one time or another, including Sprout Social, Hootsuite, and Buffer.
I will not go into their features . They are Solid choices.
But I changed to Agorapulse a Couple of Years ago Today and it has been my 1 choice for social media direction since that time. You can read about some of the feature comparisons between Agorapulse along with other programs here.
However, for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it.
In fact, it could be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it doesn’t have features That you never use, making you think”what’s that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we will get to that). Let’s take a look why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I don’t always use EVERY single function in precisely the same time. I do use a couple of tools. However, I love that Agorapulse includes a suite of features that really do cover most of your social media marketing requirements.
In fact Have been moving a lot of the attributes I use on additional tools around to Agorapulse. It’s hard not to wish to stay”in” this tool as it’s so user-friendly and enjoyable to use. I have also taken on a new ambassador part with Agorapulse since writing this post. The post was updated but my real love for this particular tool and the fact that I can’t do with it in my toolbox has not changed.
The Agorapulse Culture And Team
Let us begin here. Because with this, the Remainder of the things that I love about Agorapulse mean nothing.
Customer service is at the core of company Agorapulse. If their clients are happy and using their instrument in the best possible way, (and they get results), then everything falls right into place. Their team concentrates more.
Agorapulse also stinks To clients about what works, what they can build next and what needs improving. Thus, you are not just a customer but part of a business where your voice will be heard. In fact, many of the current features I am about to speak about came from customer recommendations and feedback.
Caring about customers Is Agorapulse has shot up the rankings as one of those social media management tools with the reviews and customer satisfaction. Instagram Plus
I’ve outlined all 12 reasons why I like Agorapulse Below, but let’s start with a video summary of their recent (awesome) update — then I’ll break down the key features. There’s a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (which is the reason why I adore Agorapulse the most), let us take a look at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one of the easiest I have used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. As it intuitive to use, I don’t even have to go into detail about it . You, (like me) should have the ability to work out how to schedule an easy post, readily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my article (more of that later)
- Schedule the post later on for time and a particular date.
It’s also super easy to schedule the article to Head out on different platforms, on different times, while being optimized for those platforms (changing the text or picture size).
One feature I like is the ability Kind”@” and then the name of the user and Agorapulse will bring up the possible account you can choose from on Twitter and Facebook. Notice how Agorapulse suggests accounts when I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time searching to add.
You could schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for today, Please know that publishing your content and scheduling beforehand on Agorapulse is easy! And like I said, you can also currently auto-post to Instagram using Agorapulse as they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a slick calendar opinion That means you are able to see all of your posts ready to go across all of the platforms.
And it is colour coded for people like me That extra level of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has 1 pillar for me to respond to notifications.
To me, that is”one job” to finish each day. And it’s actually almost enjoyable to clean out my inbox.
It’s focused, it is easy and it is easy to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you need to review or respond to can be found). Your inbox things are emphasized To Inspection for every platform as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation in which you respond and engage via replies, retweets or likes.
You can click on a user’s profile it. You will then see all the info that you need — directly within Agorapulse (including any previous interactions).
Expand your history to be seen by a user profile!
If you have a Only one click and you will see History with the user and the conversations you’ve had before. This means that you can give the right people the right attention at the time.
Let us break this down a bit more…
I can see how many cites and DMs I have In my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets I must review and I can review or react to his tweet. It is the same for channels that are societal — your engagement all is in one area.
Never miss a mention in your inbox!
I know, I know, my inbox Is not empty in this screenshot. But it will be when I have finished writing this post! I don’t always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check all your own references. You can Filter by mention or message kind as follows.
Only review the posts replied to or dealt with. Once a specific post is replied to by you, it is marked as reviewed.
Or you click on a post replying.
I could select To answer (or reply by DM), review the article, delegate it to get somebody else (more of that later), retweet it or”like” the article — all from within the exact same dashboard place on Agorapulse.
Choose how you process or will participate the mention or message.
If I switch to Instagram it’s similar. I can view my recent engagement all, I will enlarge on articles or see more information about an individual. I may follow and unfollow. Instagram Plus
Easily change between programs and accounts to Keep up with engagement!
Being able to see ALL of your comments is handy on Where you usually can only find the past 50 mentions on your own feed. It’s impossible to keep up with mentions, In case you’ve got a number of followers. Agorapulse changes that which is enormous for brands and influencers.
Excited? You can participate with ALL of your Mentions, even when you are a little late getting to them.
And Needless to Say, I could easily engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
Like I shared previously, Agorapulse allows me to Easily monitor and participate with my best advocates using the”Fans and Followers” attribute. From in your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I searched on my top 100 users below “TOP”.
To profiles you can add a star with favorites to “favorite” folks you would like to follow closely in Agorapulse. In this manner, you have their posts readily accessible in their own thread! Now it’s easy retweet their content and to engage together!
You see rankings for the following in just About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or through an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual posted links to your site or has retweeted you.
- Influencer — this individual is often retweeted (more than 20 times during the previous 30 days).
In the case of Nicky, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I should be participating with (and I do!) .
On Facebook Function shows you who’s mentioned your page, and how many times they have liked and commented or delivered a message, as well as their last interaction with you. You can also ban them from inside Agorapulse, although I hope that happens!
On Instagram you Will see who has left comments their complete followers/followed counts and you can follow or unfollow from inside Agorapulse.
These metrics give you a clear picture of who Follows you, boosts you and engages with you the most.
- Set up custom groups of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search in their own messages, and
- Add notes.
When You’ve Got All This info you can use It to engage in communication with those people — surprise and delight them in some manner or maybe reach out to thank them! Instagram Plus
Advanced Tracking, Reviews And search
Think of Agorapulse as your personal Personal private investigator. It’s possible to use the Tracking function on Instagram to.
- Perform hashtag searches.
- Place that is perform hunts.
What’s so great? It opens up a whole new World of possibility for finding (and joining) conversations around any subject you like (including your brand).
The potential for location-based companies is enormous Particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that is simple to create and easy to decipher. GREAT for showing clients!
Agorapulse Reports enable you to break down your Audience sense.
The reports can also help you find a range Information including.
- Your best performing content (ie posts, tweets etc) based on engagement and attain
- Evolution metrics over time. Agorapulse automatically compares metrics over the years and provides you a quick reading re if a particular metric is decreasing or increasing over a period.
- Community management data such as response time and response speed
- Benchmarking your Facebook Page against opponents
Your content is analysed and Presented in report form. You may download it as a csv file to reveal it to that the people/clients/team that must see the most.
For social media managers and agencies this is Enormous, as it allows you to supply data that is easy-to-read to your clientele.
It is also possible to have a glance!
Just about everyone I know who uses Agorapulse to get Social media management raves about the accounts. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or delegate content… while you sleep”. using Moderation Rules, all.
I like this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Ways.
- So that I don’t see most of them at the first 17, I can filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. Clean them out and I go to DMs. To be fair I get numerous DMs that are spam nowadays, it is hard not to overlook the good ones. Auto DMs have made DMs useless to me, which is a shame.
Filtering and moderation works for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks for following”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, however you’ve got to pick your battles!
And the moderation rules are not merely about spam. You can use them in many ways to
- Filter out articles to be responded to — on any stage. You want to have all the posts featuring a hashtag to be labeled in a certain manner — so you can respond to them.
- Filter out those people that are SUPER and post all of the time so you don’t have to see every Tweet in Agorapulse — only repond to them or natively in Twitter.
- So it is possible to categorize create custom tags such as remarks and tweets and search on these later!
- Create customized searches for keywords that you want to track
- If you have one of those”large” level accounts (best for smaller agencies) you’ll have articles assigned to a group member (see 11 below).
Fundamentally the moderation function is just another Bonus motive to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you will need to clean your inbox, the Agorapulse app is something you will love.
It’s available on it is and iOS and Android super slick to use. I often prefer to use the program vs desktop computer to process my inbox since it’s so simple to review and process mentions and messages. Instagram Plus
Agorapulse’s queue feature Permits You to publish Your content onto a repeated, evergreen basis using smart categories — a lot like the way by that Meet Edgar permits you to set posts to be scheduled at certain times of day based on certain categories. I use it for Facebook and Twitter.
If you are using a tool like Meet Edgar and Need to Reduce costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all the other Agorapulse attributes ).
Here are a few things Agorapulse for repeated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it’s super simple to set up Your queue catogories, and add your schedule for articles to be published on. Then of adding content, the process is intuitive. As you can see, it is a slick dash (the user experience is amazing ).
Firstly, put your articles up and You Have to name Categories (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
All you have to, When You’ve set up your categories Do is add instances like this, to the program.
Then I Want to include awesome content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of the post, to explain to you how it will look on the newsfeed of the platform.
Pick to Schedule your posts to a certain time slot, or add every post to the Queue of your selection. This part is simple as you set your queue up in Step one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued.
Aside from utilizing the function for perennial Content, you can even choose to .
- Add a post to the schedule as normal or
- Replicate your article a specific number of times (once you do so you may place the minimum amount of times between repetitions of this article ). Note that you can do this for Facebook but you have to know about the Twitter rules from content see below.
You May Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has included a pause button. If there is a disaster or for some reason it is not fantastic time to post, it is easy to pause the queue.
Maybe You need to pause a seasonal lineup of articles At Christmas… it is simple with the pause button!
Meet Edgar includes a pause button and it was something That I actually wanted to see that I chose to replace it with. I asked Agorapulse to add one and they did (they always listen never be afraid to mention suggestions or provide feedback!) .
Use The Queue Function To Announce Facebook Lives
The queue function could be useful for announcing Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that must go out in a queue at a certain time of the week. I would recommend you vary the posts a bit to keep the content fresh and more eye-catching.
This works with Twitter but with for Facebook Have to check at a few”changes” into Twitter’s terms of usage…. Instagram Plus
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules are not Really fresh as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re currently making a point of saying they will be enforced by them.
Basically this mean that we can Post similar or equal content . This applies to duplicate content in exactly the account.
Lets’s take a look at how you can still post to Twitter with Agorapulse whilst complying with all the principles, so when you draft a picture similar to this one to post to Twitter, you obey the rules.
Note that you can elect to schedule or to queue Your article to Twitter. Here is where we have to consider the principles of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look In the picture above, you’ll realize that Agorapulse blocks my ability to post replicate content. The tool recognises that I’m posting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is the way I utilize Agorapulse to save loads of Time and stay from Twitter Jail. With Agorapulse, you have two options for repeating a hyperlink.
- It is possible to choose to Schedule your article once (or more than once if you change it). Just put in your article, to do this, then choose the date and time you would like it to head at. If it will be printed more than once, you’ll want to edit the replicated or duplicate tweets so that they’re not”replicate” content. A lot of that is under.
- You can choose to Queue your post once or more than once with variations. Agorapulse recommends this. When you are queueing articles for Twitter, be sure that you don’t choose the option to”re-queue multiple times.” You can use this attribute for other platforms, but this is where you’d end up in violation of Twitter’s rules. When I choose to do it this way, I’m sure it’s a special post, then add it on the top or bottom of the queue (ie I choose”queue alongside” or”queue last”).
I utilize Advanced Scheduling to Write one tweet, then set that tweet to repeat a certain number of occasions. Below, I’ve set it to post than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
After that the 6 x repeats are scheduled by me, I could see Those articles in my schedule. I’d go in and change them to hashtags, emojis, pictures or text that is new. Do this don’t do it or you will forget.
Note. It is Ok if the link stays the same when you edit your posts. It’s the text that you have to change each time.
I’d been using Advanced Scheduling in this way For a little while today to post fresh content — well before the new”principles” have been declared. I like to mix this up and it is better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 parts of content using a CSV file. Including your photos and also can include content from any RSS feed! You can use this save hours and to curate articles from different websites!
What is Coming To Queued Content?
The team at Agorapulse is working on a Tool to produce us tweets’ variations, therefore we can still get content out and play fine with Twitter. This is new functionality that will let us replicate our tweet variants all in the one interface that is easy. I am looking forward to it. I am sure it’s going to be a timesaver! Instagram Plus
Team Communication and Delegation
As Simple as Agorapulse is to use, you Don’t need to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 per month), then you can upgrade to staff approval whereby you can assign tasks and approve messages across multiple staff members.
This is GREAT for customer service brilliance.
This feature is a good, if you are a team that is growing One to update to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. So if Jess and Joe are online at the exact same time working on precisely the accounts, there will not be double-up. You can see exactly what your staff is doing in real time.
Posting To Instagram
Agorapulse is A proud partner. This suggests that they are among the tools to get entry to the API to allow of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can into Instagram. This means that you can plan your articles ahead of time and click whenever you’re ready OR you are able to, to post in your telephone auto post.
Make sure that you don’t forget to engage if You autopost….posting is just a part of this process. You have to follow up on comments and replies.
I Think That Agorapulse is the only tool that Offers both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it’s a win-win-win if you’ve got a company account. Are a separate fee!
All you need To do is.
- Download the Agorapulse app and hook your Instagram account.
- On Your program or desktopcomputer, schedule your Instagram post (add photo and caption) then schedule the date and time that you need to print it. You may choose to switch on Auto-scheduling or you’ll be able to use the app place the picture and to link through to Instagram.
- When it is time to 19, if you post will get a notification via your cellular app. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you want to paste it into the Instagram app. Check you have additional as necessary and you are good to go!
I am super impressed that Agorapulse has Added yet another feature that would require us to use a separate tool and the feature makes it even better. Bringing these tools saves you time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some features that are for the degree of membership on Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
Keeping up with comments on ads is difficult for Facebook and Instagram advertisements. Agorapulse pulls to your inbox in the ad comments and lets you view them and engage with them.
If advertisements run and understand what it’s like to keep up With the comments (including the spam), then you’ll know that this purpose is bliss for advertising managers and webpage admins. Bliss. Instagram Plus
Bonus Free Tools
You can also take Advantage of these tools on their site such as.
- A Facebook Page Barometer — to test your engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you need one Reason to check out Agorapulse then here it is.
They have some of the pricing of some of the Social media management tools.
Prices begin at $49 per Month for small/solo companies with increasing costs for large medium and enterprise businesses. You will find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media management, attempt Some of their tools and also take the free trial for a spin, you’ll be as hooked as I am.