Background How To Social Media
There are Many social media management tools, however, one stands out among the crowd more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few decades and I really like it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and why you will also. How To Social Media
There are many social media management applications that Deserve a mention . I have used many of these such as Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go into their features here. They are Solid options.
But I switched to Agorapulse a Couple of Years ago Now and it has been my No 1 choice to social media management since that time. You may read about a number of the feature comparisons between Agorapulse along with other programs here.
However, for the purposes of This post, I want to focus on Agorapulse so you can consider it as a tool in your toolbox.
It may be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It doesn’t have features That you never use, which makes you think”what’s that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we will get to that). Let’s take a look at 12 reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I do not necessarily use each and every function in the exact same time. I do use a couple of tools for a few purposes. However, I love that Agorapulse has a package of features that do cover the majority of your social media advertising requirements.
In fact, I Have been gradually moving a lot of the features I use on programs over to Agorapulse. It is hard not to want to remain”in” this tool since it’s so user-friendly and enjoyable to use. I also have taken on a brand ambassador part with Agorapulse since writing this post. The article was updated but my real love with this tool and the fact I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Staff
Let us begin here. Because with this, the Rest of the things that I love about Agorapulse mean nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and utilizing their instrument in the best possible way, (and they get results), then everything falls right into place. Their staff concentrates on client experience more.
Agorapulse also stinks About what works, what they are able to build next and what needs improving. So, you are not a customer but a part of a business. In fact, lots of the present features that I am going to speak about came out of feedback and customer testimonials.
Caring about customers Is Agorapulse has taken up the ranks as one of the social media management programs with all the top reviews and customer satisfaction. How To Social Media
I’ve all summarized 12 reasons why I like Agorapulse Below, but let us start with a video summary of the recent (awesome) update — then I will break down the critical capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (which is why I adore Agorapulse the most), let’s take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. I most likely don’t even need to go into detail about this here, as it intuitive to use. You, (like me) should be able to work out how to schedule an easy article, readily and without education.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article in the future for a particular date and time.
It’s also easy to schedule exactly the post to Head out on various platforms, on different occasions, while being optimized for those platforms (changing the text or picture size).
One feature I particularly like is the ability to Type”@” and the name of the user and Agorapulse will bring up the possible accounts you can pick from on Twitter and Facebook. Notice how Agorapulse suggests accounts once I begin entering their company name.
This helps you to tag pages and profiles quickly And saves you time searching to add.
You can schedule readily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is simple! And like I said, you can also currently auto-post into Instagram using Agorapulse as they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a Fairly slick calendar view That means you can see all of your posts ready to go across the programs.
And it’s color coded for people like me That additional level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has just one pillar for me to react to notifications.
To me, that is”one task” to finish each day. And it’s really almost enjoyable to clear out my inbox.
It is concentrated, it’s easy and it is super easy to Use, so you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to review or respond to are available ). Your inbox things are highlighted as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you participate and respond via replies, retweets or enjoys.
You can also click on a user’s profile it. You will then see all of the info you want — directly within Agorapulse (like any prior interactions).
Expand an individual profile to realize your history!
If you have a just one click and you will see History with the conversations and the consumer you have had before. This means that you may provide the people the ideal attention at the perfect moment.
Let’s break this down a bit more…
I can see how many cites and DMs I’ve Inside my inbox. If I am looking at this tweet from Ravi, I can see just how many tweets that I have to review and I can review or respond to his tweet. It is the same for channels that are social — your engagement all is in 1 place.
Never skip a mention on your inbox!
I know my inbox Is not empty in this screenshot. But it’s going to be when I have finished writing this article! I don’t always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check your mentions. You can Even filter by message or mention kind as follows.
Then only review the posts you have replied to or dealt with. It is automatically marked as reviewed As soon as a specific post is replied to by you.
Or You Just click on a place replying.
I could choose To answer (or answer from DM), review the post, assign it for somebody else (more of that later), retweet it “like” the article — all from within the exact same dashboard area on Agorapulse.
Choose how you process or will engage the mention or message.
It’s, if I switch to Instagram, for example similar. I can view all my recent participation, I will expand on posts or see more information about a user. I may even follow and unfollow. How To Social Media
Change between accounts and platforms to Keep up with participation!
Being able to see All your remarks is handy on Instagram, in which you usually can only see the past 50 mentions on your own feed. It is impossible to keep up with mentions, In case you’ve got a high number of followers. Agorapulse changes all that which is huge for influencers and brands.
Excited? Now you can participate your with ALL Mentions when you are a little late getting to them.
And I could readily participate by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse allows me to Easily track and participate with my best advocates employing the”Fans and Followers” attribute. From within your Twitter accounts, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this scenario under “TOP”.
With favorites you can add profiles and a star to “favorite” folks you would like to follow closely in Agorapulse. In this manner, you’ve got their posts accessible in their own thread! It’s easy to engage together and retweet their content!
You see positions for the following in just About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or through an answer to a conversation) or sent you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this person is often retweeted (over 20 times during the previous 30 days).
In the situation of Nicky, She’s all 3 with regard to my @sociallysorted Twitter accounts. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook, this Function shows you who has said your webpage, and the number of times they have enjoyed and commented or delivered a message, as well as their last interaction with you. You can also ban them from inside Agorapulse, but I expect that happens!
On Instagram you Will see who has left comments their followers/followed that is complete counts and you can follow or unfollow from inside Agorapulse.
These basic metrics give you a clear image of who Follows you, promotes you and participates with you the most.
- Setup custom groups of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search on their messages, and
- Add personal notes.
When you have this information you can use all It to engage in communication with these individuals — surprise and delight them in some manner or maybe reach out to thank them! How To Social Media
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Investigator that is Private. It’s possible to use the Tracking function on Instagram to.
- Hashtag that is perform searches.
- Location that is perform searches.
What is so great? It opens up a whole new World of possibility for finding (and joining) conversations around any topic you like (including your manufacturer ).
The potential for companies is enormous Especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that’s simple to produce and easy to decipher. GREAT for showing customers!
Agorapulse Reports help your to break down Audience sense.
The reports also can help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on participation and attain
- Development metrics over time. Agorapulse compares metrics and provides you a quick reading re if a metric is decreasing or increasing over a time.
- Community management data such as response time and response speed
- Benchmarking your Facebook Page against opponents
Your material is analysed and Presented in report form. You can also download it as a csv file to show it the most.
For social media supervisors and agencies this is Enormous, as it allows you to supply easy-to-read data.
It is also possible to have a glance at your competition!
Just about everybody I know who uses Agorapulse to get Social media management raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign articles… while you sleep”. By using Moderation Rules, all.
Where the I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I can deal with them Manners.
- Therefore I don’t see most of them at the first 17, my DMs can be filtered by me. This is where the magic occurs. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I will filter my feed by Mentions or DMs. Clear them out fairly fast and I visit DMs. To be fair I get numerous DMs which are spam nowadays, it is hard not to miss the good ones. Auto DMs have literally made DMs useless to me, which is a real shame.
Filtering and moderation works for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks to following”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, but you’ve got to pick your battles!
And the moderation rules are not about spam. You can use them in many ways to
- Filter content out to be responded to. You wish to have the posts featuring a specific hashtag to be labeled in a manner that is certain — so you’re able to respond to them.
- Filter out those individuals that are SUPER and post all the time you don’t need to observe every Tweet in Agorapulse — just repond to them or in Twitter.
- Create custom tags such as comments and tweets so it is possible to categorize and research on these later!
- Create custom searches for key words which you want to monitor
- In case you’ve got one of those”big” level accounts (best for small agencies) you can have articles delegated to a team member (see 11 below).
Basically the moderation purpose is just another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clear your inbox, the Agorapulse app is.
It is accessible on iOS and Android and it’s super slick to use. I often prefer to use the app vs desktop computer to process my inbox since it’s so easy to review and process messages and mentions. How To Social Media
Agorapulse’s queue feature allows you to publish Your articles on a replicated, evergreen basis using smart categories — a lot like the manner by that Meet Edgar allows you to set articles to be scheduled at particular times daily based on particular categories. It is used by me to Twitter and Facebook.
If you Need to and are using a tool Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the additional Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for , content that is queued that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it is super simple to set up and title Your queue catogories, and insert your program for posts to be published on. Then of adding content, the process is intuitive. As you can see, it’s a slick dashboard (the consumer experience is amazing ).
Firstly, set your articles up and you need to name Categories (all colour-coded and ready for action!) .
Setting up your classes is easy… and color-coded!
All you Need to, once you’ve set up your classes Do is add instances such as this, to the schedule.
Then I Want to include awesome content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of the article, to explain to you how it will look on the newsfeed of this platform when you print it, you choose.
Choose to Schedule your articles to a certain time slot, or include every article to your choice’s Queue. This component is easy as you’ve already set your queue up in Measure one. Your Queue, full of posts (and prepared to go) will appear something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued.
Apart from using the queue operate for perennial Content, you can decide to either.
- Add a post to the schedule as normal or
- Repeat your post a certain number of times (once you do this you may place the minimum amount of times between repeats of this post). Be aware that you can accomplish this to get Facebook but you need to know about the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. For any reason it’s not fantastic time to post or if a natural catastrophe is, you can pause the queue with one click.
Maybe You need to pause a seasonal lineup of posts At Christmas… it is simple with the pause button!
Meet it had been something and Edgar includes a pause button I actually wished to see which I chose to replace it with. I asked Agorapulse to include one plus they did (they constantly listen never be reluctant to mention suggestions or provide feedback!) .
Use The Queue Function
The queue function can be useful for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your content that must go out in a queue. I’d recommend a little varies the articles to keep the material fresh and much more eye-catching.
This functions with Twitter but with for Facebook we Need to check at a few”changes” into Twitter’s terms of usage…. How To Social Media
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles Aren’t New as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that they’re making a point of saying they will enforce them.
Fundamentally this mean that we can no longer Post articles that is similar or equal . This applies to duplicate content.
Lets’s take a look at how you can still post to Twitter with Agorapulse whilst complying with the principles, so once you draft a picture similar to this one you comply with the rules.
Note You Could choose to program or to queue Your article to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the image above, you’ll realize that Agorapulse blocks my ability to place duplicate content. The instrument recognises that I am posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Demo Tips
This is how I use Agorapulse to save me loads of Time and remain out of Twitter Jail. With Agorapulse, you have two choices for replicating a link.
- You can opt to Schedule your post once (or more than once if you change it). To do this, just put in your post, then choose the date and time you want it to go out out at. If it’ll be published more than once, you’ll want to edit the repeated or duplicate tweets so that they’re not”duplicate” content. A lot of this is under.
- It is possible to opt to Queue your post once or more than once with variants. Agorapulse advocates this. When you are queueing content for Twitter, be certain you don’t select the option to”re-queue multiple times.” You can still use this attribute for some other platforms, however this is where you would wind up in breach of the rules of Twitter. While I decide to do it this way, I’m sure it’s a unique post, then add it on the top or bottom of this queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, and set that tweet. Below, I’ve set it to post no more frequently than every 7 Days, as well as 6 repetitions. Don’t forget to edit the repeats!
I can easily see After I program that the 6 x repeats Those posts in my schedule. I would go directly in and alter them to emojis, text that is new, images or hashtags. Do this quickly — don’t do it later or you will forget.
Note. It is If the link stays the same when you edit your articles, ok. It is the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this way For a while now to post fresh content well ahead of the new”principles” were declared. I love to mix this up and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload up to some 100 pieces of content using a CSV file. This can incorporate articles from any RSS feed and includes your photographs! You can also use this to curate content from different websites and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to produce people tweets’ variants, so we can still get content out and play nice with Twitter. This is new functionality that will let us replicate our tweet variations in the one interface. I’m looking forward to it. I’m convinced it will be a timesaver! How To Social Media
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Do not need to do all of the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then you can update to staff approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer service brilliance.
This attribute is a good, if you are a growing group You to update to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. So if Jess and Joe are online at precisely the same time working on precisely the same account, there won’t be double-up. It is possible to see what your team is doing in real time.
Posting To Instagram
Agorapulse is A proud spouse that is Instagram. This also suggests they are among the first tools to get access to the API to allow of Instagram!
If you have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This usually means you can now plan your articles beforehand and click when you are ready OR you are able to to post on your phone auto post.
Just make sure that you don’t forget to participate if You autopost….posting is just a part of this procedure. You need to follow up on comments and replies.
I Think That Agorapulse is the tool that Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win in case you have a company account. Are a distinct fee!
All you need To do would be.
- Download the Agorapulse program and hook your Instagram account up.
- On Your app or background computer, schedule your Instagram article (add picture and caption) then program the date and time that you want to print it. You can opt to switch on Auto-scheduling or you’ll be able to use the app to link through to Instagram and post the image.
- When it’s time to 19, if you post will receive a notification through your cellular program. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to glue it to the Instagram program. Check you are good to go and you have additional as necessary!
Again, I am super impressed that Agorapulse has Added another feature that would require us to utilize another tool and the attribute makes it even better. Bringing these tools collectively saves time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some features that are for the greater level of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 per month)
With comments on advertisements is difficult for keeping up Facebook and Instagram ads. Agorapulse allows you to see them and participate with them readily and pulls to your own inbox in the advertisement comments.
If advertisements run and understand what it is like to maintain With the comments (such as the spam), then you’ll know that this purpose is bliss for ad managers and webpage admins. Bliss. How To Social Media
Bonus Free Tools
You can choose Advantage of these free tools on their website.
- A Facebook Page Barometer — to determine how well your fan fares and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really want one Reason to check out Agorapulse then here it is.
They have some of the best pricing of some of those Social media management tools.
Prices start at $49 per Month for small/solo companies with prices for enterprise, large and medium businesses. You can find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, try Some of their tools and choose the free trial for a spin, you’ll be as hooked as I am.