Intro How To Manage Social Media Content
There are Many social media management tools, however, one stands out among the audience more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of years now, and I love it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and why you will too. How To Manage Social Media Content
There Are Lots of social media management applications that Deserve a mention . I’ve used many of them at one time or another, such as Hootsuite, Sprout Social, and Buffer.
I won’t go into their features here. They are Solid choices.
However, I changed to Agorapulse a few years ago Today and it has been my No 1 choice for social media direction since that time. You can read about some of the attribute comparisons between Agorapulse and other programs .
However, for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
It may literally be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have extraneous features That you never use, which makes you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even fun (but we’ll get to this ). Let us take a peek why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not necessarily use each and every function at the exact same time. I do use a couple of other tools for a few purposes. However, I really like that Agorapulse includes a package of features that really do cover the majority of your social media advertising requirements.
In fact, I Have been moving lots of the attributes I use on tools around to Agorapulse. It’s difficult not to want to remain”in” this instrument as it is so user-friendly and enjoyable to use. I have taken on a new ambassador part with Agorapulse considering writing this article. The post has been updated but my genuine love for this tool and the fact I can not do without it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let us start here. Because without this Rest of the things that I love about Agorapulse mean nothing.
Customer service is at the core of company at Agorapulse. If their customers are happy and utilizing their tool in the finest possible manner, (and they get results), then everything falls right into place. Their team focuses on client experience more than anything else.
Agorapulse also listens About what works, what needs improving and what they can build next. You are not only a customer but part of a business where your voice will be heard. In reality, lots of the present features I am going to speak about came out of client recommendations and opinions.
Caring about customers Is Agorapulse has shot up the rankings as one of the social media management tools with all the best reviews and customer satisfaction. How To Manage Social Media Content
I’ve all outlined 12 reasons why I like Agorapulse Below, but let’s begin with a video overview of the current (awesome) upgrade — then I will break down the critical capabilities. There is a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of engagement (which is why I love Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one of the easiest I have used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. I probably don’t even have to go into detail about this here, as it intuitive to use. You, (like me) need to be able to work out how to schedule an easy post, easily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of that later)
- Schedule the article in the future for a specific date and time.
It’s also easy to schedule the Exact Same post to Go out on various platforms, on various times, while being optimized for those platforms (changing the text or image size).
One feature I especially like is the capability Kind”@” and then the name of the user and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. See Agorapulse suggests accounts once I start entering their company name.
This helps you to label pages and profiles fast And saves you time looking to add.
You can schedule to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please be aware that publishing your articles and scheduling in advance on Agorapulse is super simple! And as I said, it is also possible to currently auto-post into Instagram using Agorapulse as they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view too, So you are able to see all your posts ready to go across all of the programs.
And it’s colour coded for people like me who want That extra amount of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has just 1 column for me to respond to notifications.
To me, that is”one task” to complete every day. And it’s really almost enjoyable to clean out my inbox.
It’s focused, it’s simple and it is super simple to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to review or respond to are available ). Your inbox things are highlighted as things.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement in which you engage and respond via retweets likes or responses.
You can click on a user’s profile to enlarge it. You will then see all the information that you need — right within Agorapulse (like any previous interactions).
Expand your history to be seen by a user profile!
If you have a just one click and you will see History with the user and the conversations you have had before. This means you can provide the ideal people the ideal attention at the perfect moment.
Let’s break this down a little more…
I can easily see how many mentions and DMs I’ve Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I must review and that I will review or respond to his tweet. It’s the exact same for other channels — your engagement all is in 1 place.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I have finished writing this post! I do not always get to inbox zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s easy to inspect your own references. You can Even filter by cite or message kind as follows.
Only review the articles replied to or dealt with. It is automatically marked as reviewed As soon as you respond to a specific post.
Or you simply click on a post replying.
I could choose To answer (or reply by DM), examine the article, assign it to get somebody else (more of that later), retweet it “just like” the article — all from within the same dashboard place on Agorapulse.
Choose how you will participate or process the mention or message.
It’s, if I change for example similar. I am able to see my recent engagement all, I can expand on articles or see information about an individual. I unfollow and may follow. How To Manage Social Media Content
Switch between programs and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, where you usually can only find the last 50 mentions on your feed. It is impossible to keep up with mentions if you have a number of followers. Agorapulse changes that which is enormous for brands and influencers.
Excited? You Can now participate with All your Mentions, even when you are a little late getting to them.
And Needless to Say, I could also participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
As I shared above, Agorapulse enables me to Easily track and participate with my very best advocates employing the”Fans and Followers” feature. From in your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I hunted on my top 100 users below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks you want to follow closely in Agorapulse. In this manner, you’ve got their posts readily accessible in their very own thread! It’s easy retweet their articles and to engage with them!
You will also see rankings for the following in just About each profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or through a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual posted links to your site or has retweeted you.
- Influencer — this person is often retweeted (more than 20 times throughout the previous 30 days).
In the case of Nicky, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is somebody I ought to be participating with (and I do!) .
On Facebook, this Function shows you who’s said your webpage, and the number of times they have enjoyed and commented or sent you a message, in addition to their last interaction with you. It is also possible to prohibit them from your page from within Agorapulse, but I expect that happens infrequently!
On Instagram you Will see who’s left comments in your article, their total followers/followed counts and you can trace or unfollow from within Agorapulse.
You are given a clear image of who by these basic metrics Follows you, boosts you and participates with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their own messages, and
- Add personal notes.
When You’ve Got this information you can use all It to engage in communication with these people — perhaps reach out to them to thank them or surprise and pleasure them in some manner! How To Manage Social Media Content
Advanced Monitoring, Reviews And search
Think of Agorapulse as your personal Private investigator. It’s possible to use the Monitoring work on Instagram to.
- Hashtag searches.
- Location that is perform hunts.
What is so great? It opens up a whole new World of possibility for locating (and linking ) talks about any subject you like (including your brand).
The potential for location-based businesses is enormous Particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that’s easy to decode and simple to produce. GREAT for showing clients!
Agorapulse Reports enable you to break your down Audience in a means which makes sense.
The reports can help you locate a range Information such as.
- Your best performing content (ie articles, tweets etc) based on participation and attain
- Development metrics over time. Agorapulse compares metrics and provides you a reading re whether a metric is decreasing or increasing over a period.
- Community management data such as reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your material is easily analysed and Presented in report form. You can even download it as a csv file to reveal that the people/clients/team that needs to see it the most.
For social media managers and agencies this is Huge, as it allows you to supply information that is easy-to-read to your clientele.
It is also possible to take a glance at your competitors!
Just about everyone I know who uses Agorapulse to get Social media management raves about the reports. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being able to”tag, bookmark, hide, delete or assign articles… while you sleep”. By using Moderation Rules, all.
I love this role on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- I can filter my DMs therefore I don’t see most of them. This is where the magic occurs. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I will filter my feed by DMs or Mentions. I usually go to DMs and clean them out pretty fast. To be honest I get so many DMs that are spam nowadays, it’s hard not to overlook the good ones. Automobile DMs have made DMs useless to me, which is a true shame.
Moderation and filtering functions for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks to after”.
It mostly filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, but you have to choose your battles!
Along with the moderation rules are not merely about spam. You can use them in many ways to
- Filter out content to be responded to — on any platform. So you can respond to them afterwards — Perhaps you want to have the articles featuring a specific hashtag to be labeled in a way.
- Filter out those people that are SUPER participated and post all the time so that you don’t need to observe every Tweet at Agorapulse — only repond to them sometimes or natively in Twitter.
- Create custom tags such as comments and tweets so you can categorize and search on these!
- Create customized searches for keywords that you need to monitor
- In case you’ve got one of those”big” amount accounts (greatest for smaller agencies) you’ll have posts assigned to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to think about Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you need to clear your inbox, the Agorapulse app is.
It’s available on it’s and iOS and Android super slick to use. I often prefer using the app vs background computer to process my inbox since it’s really simple to review and process mentions and messages. How To Manage Social Media Content
Agorapulse’s queue feature Permits You to publish Your articles on a repeated, evergreen basis using smart categories — much like the way in that Meet Edgar allows you to set articles to be scheduled at particular times of day based on certain categories. It is used by me for Twitter and Facebook.
If you are currently using a tool and want to Cut costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all of the other Agorapulse features).
Here are a few things Agorapulse for replicated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super easy to set up and title Your queue add your schedule to get articles to be printed on, and catogories. Then the process of adding content is intuitive. As you can see, it’s a slick dash (the consumer experience is awesome).
Firstly, You Have to name and put up your articles Categories (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you have to, once you’ve set up your classes Do is add times to the schedule.
Then I need to include amazing content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the post, to show you how it will appear on the newsfeed of the platform you choose when you print it.
Choose to Schedule your articles or include every post to the Queue of your choice. This part is easy as you set your queue up in Step one. Your Queue, full of posts (and prepared to go) will look something like this.
After a post is published, it will return to the Bottom of this lineup, waiting to be queued again.
Apart from using the queue operate for perennial Content, you might decide to .
- Add a post to the program as normal or
- Replicate your post a specific number of times (once you do so you may set the minimum number of times between repeats of the post). Be aware you could accomplish this to get Facebook but you need to be aware of the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. If there is a natural disaster or it is not fantastic timing to post, it is easy to pause the queue.
Maybe You want to pause a seasonal lineup of articles At Christmas… it is simple with the pause button!
Meet Edgar includes a pause button and it was something I really wished to see in almost any instrument that I opted to replace it with. I requested Agorapulse to add one plus they did (they constantly listen — never be reluctant to mention tips or provide feedback!) .
Utilize The Queue Function
The function can be useful for announcing Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that needs to go out each week in a queue at a certain time of the week. I’d advise that the posts a little change to keep the material fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules are not New as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a larger point of saying they’ll enforce them.
Basically this imply that we can Post articles that is identical or similar to numerous accounts. This applies to duplicate content.
Let us take a look Twitter with Agorapulse while complying with all the rules, so the rules are complied with by you, when you draft a picture similar to you to post to Twitter.
Note You Could elect to program or queue Your article to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely In the picture above, you will see that Agorapulse blocks my ability to place replicate content. The tool recognises that I am submitting to Twitter! This helps make sure I adhere to the guidelines of Twitter.
Content Demo Tips
This is how I use Agorapulse to save loads of Time and remain out of Twitter Jail. Together with Agorapulse, you currently have two choices for replicating a hyperlink.
- You can choose to Schedule your article once (or more than once in the event that you vary it). To do so, just add your article, then pick the date and time you would like it to head at. If it will be published more than once, you will need to edit the replicated or duplicate tweets so they’re not”replicate” content. More of this is under.
- More than with variations or It is possible to choose to Queue your post once. Agorapulse advocates this. When you are queueing articles for Twitter, make sure that you don’t choose the option to”re-queue multiple occasions.” This is where you would end up in breach of the rules of Twitter, although you can still use this attribute for some other platforms. When I choose to do it this way, I’m sure it’s a unique place, then add it on the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
I also utilize Advanced Scheduling to Write 1 tweet, then set that tweet. Below, I’ve set it to article than every 7 Days, and up to 6 repetitions. Don’t forget to edit the repeats!
After I program that the 6 x repeats, then I can easily see Those posts in my schedule. I’d go directly in and change them to hashtags, emojis, images or text. Do this don’t do it later or you will forget.
Note. It is Ok when you edit your articles, if the connection remains the same. It’s the text that you have to change each time.
I had been using Advanced Scheduling in this manner For a while today to post new content well ahead of the new”principles” have been declared. I like to mix it up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload up to a 100 parts of content at once using a pre-populated CSV file. Your photos are included by this and can incorporate content! You can also use this save hours and to curate articles from other websites!
What’s Coming For Queued Content?
The staff at Agorapulse is working on a Tool to make the variations of tweets easier for people, therefore we can get out content and play fine with Twitter. This is new functionality that will let us repeat our tweet variants all in the one simple interface. I’m awaiting it. I’m convinced it’s going to be a timesaver! How To Manage Social Media Content
Team Communication and Delegation
As easy as Agorapulse is to use, you Don’t need to do all of the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is GREAT for customer support brilliance.
If you are a group that is growing, this feature is a good One to update to.
Oh and guess what? Comments and teamwork happens in Actual time. If Jess and Joe are online at precisely the same time working on precisely the accounts, there will not be double-up. You can see exactly what your staff is doing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This also suggests they are one of the first tools to get entry to the API to allow of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can now plan your content beforehand and click to post on your phone when you are ready OR you are able to auto post.
Just make sure that you don’t forget to engage You autopost….posting is merely part of the process. You have to follow up on comments and answers.
I Think That Agorapulse is the instrument Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win if you’ve got a business account. Are a separate fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or desktopcomputer, schedule your Instagram article (add photo and caption) then program the date and time that you need to publish it. You may choose to change on Auto-scheduling or you’ll be able to use the program to link through to Instagram and post the image.
- When it is time to 19, if you post manually, will get a notification through your cellular app. Simply click”Publish” and you’ll be changed through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it into the Instagram program. Check you have added as necessary and you’re good to go!
I am super impressed that Agorapulse has Added another feature that would require us to utilize the newest auto-post attribute and a tool makes it even better. Bringing these tools saves time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some attributes that are for the level of membership on Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (starting at $99 per month)
With comments on ads is hard for keeping up Facebook and Instagram advertisements. Agorapulse pulls in the ad comments to your own inbox and lets you view them and engage with them readily.
If advertisements run and understand what it’s like to maintain With the remarks (including the spam), then you will know that this purpose is bliss for ad managers and page admins. Bliss. How To Manage Social Media Content
Bonus Free Tools
You can take Advantage of those free tools on their site such as.
- A Facebook Page Barometer — to see how well your fan fares from the peers, and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you really want one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of those Social media management tools.
Prices begin at $49 each Month for small/solo businesses with prices for medium, large and enterprise companies. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, attempt A number of the free tools and also take the free trial to get a spin, you’ll be as hooked as I am.