Background How To Be The Best Social Media Manager
There are Many social media management tools, but one stands out among the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of decades now, and I really like it. In this article I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. How To Be The Best Social Media Manager
There are many social media management tools that Deserve a mention here. I’ve used many of these including Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go in their features . They’re Solid options.
However, I changed to Agorapulse a few years ago Now and it has been my No 1 choice for social media direction since that time. You can read about a number of the feature comparisons between Agorapulse along with other platforms .
But for the purposes of This post, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
It may be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
It will not have too many features that are extraneous That you never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we’ll get to that). Let us take a peek at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I should mention that I do not always use each and every function in the exact same time. I do use a couple of tools for some purposes. But I love that Agorapulse has a package of features that really do cover the majority of your social media advertising needs.
In fact Have been moving a lot of the attributes I use on programs around to Agorapulse. It’s hard not to wish to stay”in” this instrument since it’s so user-friendly and fun to use. I have also taken on a brand ambassador role with Agorapulse considering writing this post. The article has been updated but my genuine love for this tool and the fact that I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let’s start here. Because without this Rest of the things I adore about Agorapulse mean nothing.
Customer service is at the core of company at Agorapulse. If their customers are happy and utilizing their tool in the finest possible way, (and they receive results), then everything falls into place. Their staff concentrates on customer experience over anything else.
Agorapulse also stinks To customers about what works, what needs improving and what they are able to build next. You are not only a client but part of a company where your voice will be observed. In reality, many of the features that I am about to speak about came from client testimonials and feedback.
Caring about clients Is Agorapulse has shot up the rankings as one of the social media management tools with all the best reviews and customer satisfaction. How To Be The Best Social Media Manager
I’ve outlined all 12 reasons why I like Agorapulse Below, but let us start with a video overview of the current (awesome) update — then I’ll break down the critical capabilities. There’s a lot to like.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of engagement (which is the reason why I adore Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as a formal Instagram Partner).
You can customise the articles to suit each platform. I most likely don’t even need to go into detail about it here, as it is super intuitive to use. You, (like me) should be able to work out how to program an easy post, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post later on for a specific date and time.
It’s also super easy to schedule the article to Go out on different platforms, on different occasions, while being optimised for those platforms (altering the text or image size).
1 feature I like is the ability to Kind”@” and the name of the user and Agorapulse will bring up the probable accounts you can pick from on Twitter and Facebook. Notice Agorapulse suggests accounts when I start entering their business name.
This helps you to tag pages and profiles fast And saves you time searching for the perfect folks to add.
You could also schedule readily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your articles and scheduling in advance on Agorapulse is super simple! And like I said, it is also possible to currently auto-post to Instagram using Agorapulse as they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a Fairly slick calendar opinion too, That means you are able to see all your articles ready to go across the programs.
And it’s color coded for people like me That extra level of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has 1 column for me to respond to notifications.
To me, that’s”one task” to finish each day. And it’s actually almost enjoyable to clean out my inbox.
It’s focused, it is easy and it is simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to are available ). Your inbox things are highlighted as items To Review for each platform.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for engagement in which you engage and respond via replies, retweets or enjoys.
You can click on a user’s profile to enlarge it. You will then see all of the information you want — directly within Agorapulse (like any previous interactions).
Expand your history to be seen by a user profile!
If you have a Only one click and you can see History with the conversations and the consumer you’ve had before. This means you may provide the people the ideal attention at the perfect moment.
Let us break this down a bit more…
I DMs I’ve and can easily see how many cites Inside my inbox. When I am looking at this tweet from Ravi, I will see how many tweets I have to review and I will review or respond to his tweet. It’s the exact same for other channels — all of your participation is in one place.
Never miss a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this post, but it’s going to be! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check your own references. You can Even filter by message or cite type as follows.
Then review the articles replied to or dealt with. Once a post is replied to by you, it is automatically marked as reviewed.
Or you click on a place to review it without replying.
In the following example from Nicky, I can select To reply (or answer by DM), examine the article, delegate it for somebody else (more of that later), retweet it “like” the article — all from within the same dashboard area on Agorapulse.
Choose how the mention process or will participate or message.
It’s, if I switch for example similar. I can see my recent engagement all, I see information about a user or can enlarge on articles. I unfollow and may follow. How To Be The Best Social Media Manager
Easily change between accounts and platforms to Keep up with engagement!
Being able to see your comments ALL are handy on Where you usually can only find the past 50 mentions on your own feed. In case you have a large number of followers it is impossible to keep up with mentions. Agorapulse alters that which is enormous for brands and influencers.
Excited? Now you can engage your with ALL Mentions, even if you are a bit late getting to them.
And of course, I can also readily engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
Like I shared previously, Agorapulse allows me to Easily monitor and engage with my best advocates using the”Fans and Followers” feature. From in your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case under “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks that you would like to follow closely in Agorapulse. In this manner, you’ve got their articles easily accessible in their own thread! It’s easy to engage with them and retweet their content!
You see rankings for the following in just About each profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via an answer to a conversation) or sent you a DM.
- Ambassador — this person posted links to your website or has retweeted you.
- Influencer — this individual is frequently retweeted (over 20 times throughout the last 30 days).
In Nicky’s case, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is somebody I should be participating with (and I do! ) ) .
On Facebook Function shows you who has said your page, and how many times they’ve liked and commented or delivered a message, as well as their final interaction with you. It is also possible to ban them from inside Agorapulse, but I hope that happens!
On Instagram you Will see who has left comments in your article, their total followers/followed counts and you are able to follow or unfollow from inside Agorapulse.
These basic metrics give you a clear picture of who Follows you, promotes you and engages with you the most.
- Set up custom groups of followers inside Agorapulse’s dash
- Search on all their interactions
- Search on their own messages, and
- Add private notes.
When You’ve Got all It to engage in communication with these people — maybe reach out to them to thank them surprise and pleasure them! How To Be The Best Social Media Manager
Advanced Tracking, Reviews And search
Think of Agorapulse as your personal Private investigator that is personal. You can use the Monitoring work on Instagram to.
- Play hashtag searches.
- Perform location hunts.
What is so great about this? It opens a whole new World of possibility for locating (and joining) talks about any topic you like (like your brand).
The potential for businesses is enormous With this attribute, especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s easy to decode and easy to produce. GREAT for showing clients!
Agorapulse Reports enable you to break down your Audience in a means which makes sense.
The reports can help you locate a range Information including.
- Your best performing content (ie posts, tweets etc) based on participation and attain
- Evolution metrics over time. Agorapulse provides you a quick reading re if a specific metric is decreasing or increasing over a time and compares metrics over the years.
- Community management data like reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your material is easily analysed and Introduced in report form. You may download it as a csv file to reveal it the most.
For social media managers and agencies this is Enormous, as it allows you to provide information that is easy-to-read to your clients.
You can have a peek in your competitors!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the reports. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. All using Moderation Rules.
In which the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I can deal with them Ways.
- Therefore that I really don’t see almost all of them at the first 17, I can filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I can filter my feed by DMs or Mentions. Clear them out quickly and I visit DMs. To be fair I get numerous DMs which are spam these days, it’s hard not to overlook the excellent ones. Auto DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation works for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to after”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some actual ones also, but you’ve got to pick your battles!
And the moderation principles are not about spam. You can use them in many ways to
- Filter out articles to be reacted to — on any platform. You wish to have all of the articles featuring a hashtag to be tagged in a way that is certain — so you can respond to them.
- Filter out those people that are SUPER participated and post all the time that you don’t need to observe every Tweet at Agorapulse — only repond to them sometimes or natively in Twitter.
- So it is possible to categorize create custom tags such as remarks and tweets and search on these afterwards!
- Create customized searches for keywords which you need to monitor
- If you have one of those”large” amount accounts (greatest for small agencies) you can have posts assigned to a team member (see 11 below).
Basically the moderation function is just another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you need to clear your inbox, the more Agorapulse app is.
It is available on iOS and Android and it is super slick to use. I often prefer using the app vs desktop computer to process my inbox as it is really easy to review and process messages and mentions. How To Be The Best Social Media Manager
Agorapulse’s queue feature Permits You to publish Your articles onto a repeated, evergreen basis using intelligent categories — a lot like the manner by which Meet Edgar permits you to set posts to be scheduled at certain times daily based on certain categories. I use it for Facebook and Twitter.
If you Need to and are using a tool Cut costs, then consider Agorapulse’s evergreen content feature rather (and you get the bonus of all the other Agorapulse attributes ).
Here are a Couple of things to know about using Agorapulse for queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it’s super simple to set up and name Your queue add your schedule for posts to be published on, and catogories. Then of adding content, the process is very intuitive. As you can see, it is a slick dashboard (the consumer experience is amazing ).
Firstly, put up your articles and You Have to name Classes (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you Need to When You’ve set up your categories Do is add times to the program.
Then I Want to add awesome content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of this article, to show you how it’ll look on the newsfeed of the platform when you publish it you choose.
Pick to Schedule your posts to a time slot, or add every article to your choice’s Queue. As you’ve already set up your queue in Measure one, this component is easy. Your Queue, filled with articles (and prepared to go) will look something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued.
Aside from using the operate for perennial Content, you can even decide to .
- Add a post to the schedule as normal or
- Repeat your post a certain number of times (when you do so you may set the minimum number of days between repeats of this article ). Note that you can accomplish this to get Facebook but you need to know about the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. If a catastrophe is or for any reason it is not great timing to post, you can easily pause the queue.
Maybe You want to pause a seasonal queue of posts At Christmas… it’s simple with the pause button!
Meet Edgar has a pause button and it was something That I really wanted to see that I chose to replace it with. I requested Agorapulse to add one plus they did (they constantly listen never be afraid to mention suggestions or give feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function could be handy for announcing Events like a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that must go out each week in a queue at a specific time of the week. I would advise that you change the posts a little to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles are not Really new as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that they are making a point of saying they will enforce them.
Fundamentally this mean that we can no more Post substantially similar or equal content to multiple accounts. This also applies to duplicate content in exactly the exact same account.
Lets’s take a look Twitter with Agorapulse whilst complying with the rules, so the rules are complied with by you, when you draft an image like you to post to Twitter.
Notice You Could choose to program or to queue Your post to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the image above, you will see that Agorapulse blocks my ability to place duplicate content. The tool recognises that I’m posting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is the way I utilize Agorapulse to save loads of Time and stay from Twitter Jail. Together with Agorapulse, you have two choices for repeating a hyperlink.
- You can opt to Schedule your post once (or more than once if you change it). To do so, simply add your article, then pick the date and time you would like it to go out out at. If it will be published more than once, you’ll need to edit the repeated or duplicate tweets so that they’re not”duplicate” content. More of that is below.
- More than once with variations or It is possible to opt to Queue your post once. Agorapulse advocates this. When you are queueing articles for Twitter, be certain that you don’t choose the option to”re-queue multiple occasions.” This is where you would end up in violation of Twitter’s rules, although you can still use this feature for other platforms. While I choose to do it this way, I’m sure it’s a unique place, then add it on the top or bottom of the queue (ie I select”queue next” or”queue last”).
I utilize Advanced Scheduling to Publish one tweet, then set that tweet. Below, I’ve set it to post than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
Once that the 6 x repeats are scheduled by me, I could see Those posts in my schedule. I’d go straight in and change them to hashtags, emojis, images or text. Do this don’t do it later or you will forget.
Note. It’s Okay if the connection remains the same when you edit your posts. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this manner For a little while today to post fresh content well ahead of the new”rules” have been announced. I like to mix up it and it is better for engagement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload up to a 100 pieces of content at once by using a pre-populated CSV file. This includes your photographs and can include articles! You might also use this to curate articles and save hours!
What is Coming To Queued Content?
The team at Agorapulse is currently working on a Tool to make people tweets’ variants, therefore we can still get out content quickly and play fine. This will be new functionality that will enable us to replicate our tweet variants quickly — all in the one interface that is easy. I am awaiting it. I am convinced it will be a timesaver! How To Be The Best Social Media Manager
Team Communication and Delegation
As Simple as Agorapulse is to utilize, you Don’t need to do all the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can upgrade to staff approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer support brilliance.
This feature is a good, if you are a group that is growing You to update to.
Oh and guess what? Remarks and teamwork happens in Actual time. So if Joe and Jess are online at the exact same time working on precisely the same account, there won’t be double-up. It is possible to see exactly what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This also means they are one of the tools to acquire access to Instagram’s API to allow!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This means you can now organize your articles beforehand and click when you’re ready OR you can to post on your phone auto article.
Make sure that you don’t forget to engage You autopost….posting is merely part of this procedure. You need to follow up on comments and answers.
I believe that Agorapulse is the instrument that Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win in case you’ve got a company account. Are a distinct fee!
All you Want To do is.
- Download the Agorapulse program and hook your Instagram account.
- On Your program or background , schedule your Instagram article (add picture and caption) then program the time and date you want to print it. You may choose to switch on Auto-scheduling or you’ll be able to use the app post the image and to link through to Instagram.
- When it’s time to 19, if you post , will receive a notification via your app. Simply click”Publish” and you will be changed through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description will be duplicated and you need to glue it into the Instagram program. Check you’re ready to go and you have hashtags additional as necessary!
I am super impressed that Agorapulse has Added yet another feature that would ordinarily require us to utilize another tool and the feature makes it even better. Bringing these tools saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some features which are for the degree of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
With comments on advertisements is hard for keeping up Facebook and Instagram ads. Agorapulse pulls to your inbox in the advertisement comments and allows you to see them and engage with them.
If advertisements run and know what it is like to maintain With the remarks (such as the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. How To Be The Best Social Media Manager
Bonus Free Tools
You can take Advantage of those free tools on their site including.
- A Facebook Page Barometer — to determine how well your fan fares against your peers, and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you need one More reason to check out Agorapulse here it is.
They have some of the best pricing of some of those Social media management tools.
Prices start at $49 per Month for small/solo businesses with increasing costs for enterprise, large and medium companies. You will find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media management, try Some of the tools and take the free trial for a spin, you’ll be hooked as I am.