Intro How To Be A Social Media Manager
There are Many social media management tools, however, one stands out among the audience more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a few decades and I really like it. In this post I share 12 Reasons Why I love Agorapulse for Social Media Management and you will too. How To Be A Social Media Manager
There Are Lots of social media management applications that Deserve a mention here. I have used many of these such as Hootsuite, Sprout Social, and Buffer.
I will not go in their features . They’re Solid options.
However, I switched to Agorapulse a Couple of Years ago It and now has been my No 1 choice for social media direction since that time. You may read about some of the feature comparisons between Agorapulse and other programs here.
However, for the purposes of This post, I want to just focus on Agorapulse so it is possible to consider it.
In fact, it could literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It will not have too many extraneous features You never use, making you think”what’s that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a peek at 12 reasons why I love Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not always use each and every function at precisely the same time. I do use a couple of tools for some functions. However, I love that Agorapulse has a package of features that do cover the majority of your social media marketing needs.
In fact, I Have been moving lots of the attributes I use on programs over to Agorapulse. It is hard not to want to remain”in” this tool as it’s so user-friendly and fun to use. I have taken on a new ambassador part with Agorapulse since writing this article. The post was updated but my genuine love for this particular tool and the fact that I can not do with it in my toolbox has not changed.
The Agorapulse Team And Culture
Let us begin here. Because without this Remainder of the things I love about Agorapulse imply nothing.
Customer support is at the core of company at Agorapulse. If their clients are happy and utilizing their tool in the finest possible manner, (and they get results), then everything falls right into place. Their team concentrates more.
Agorapulse also stinks About what works, what needs improving and what they are able to build. So, you are not just a client but part of a company. In fact, many of the current features I am about to speak about came out of feedback and client recommendations.
Caring about clients Is Agorapulse has shot up the rankings as among the social media management programs with all the reviews and customer satisfaction. How To Be A Social Media Manager
I’ve all summarized 12 reasons why I like Agorapulse Below, but let us begin with a video summary of their current (awesome) update — then I’ll break down the critical capabilities. There’s a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (which is why I love Agorapulse the most), let us take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as a formal Instagram Partner).
You can easily customise the posts to match each platform. As it’s super intuitive to use, I most likely don’t even have to go into detail about this . You, (like me) need to be able to work out how to schedule a simple post, readily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of this later)
- Schedule the article later on for a specific time and date.
It’s also easy to schedule exactly the Exact Same article to Head out on different platforms, on different times, while being optimized for all those platforms (changing the text or picture size).
One feature I like is the ability Type”@” and the title of the user and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. See Agorapulse suggests accounts once I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time searching for the right people to add.
You could schedule to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please be aware that publishing your content and scheduling in advance on Agorapulse is super easy! And as I said, it is also possible to now auto-post to Instagram using Agorapulse as they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a pretty calendar view too, So you can see your articles ready to go across all of the platforms.
And it is color coded for people like me That additional amount of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has one column for me to respond to notifications.
To me, that’s”one task” to complete each day. And it’s actually almost enjoyable to clean out my inbox.
It’s focused, it’s easy and it is super easy to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you need to examine or respond to can be found). Your inbox items are highlighted as things.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for participation where you engage and respond via likes, retweets or replies.
You can click on a user’s profile to expand it. You’ll then see all of the info that you want — right within Agorapulse (like any prior interactions).
Expand an individual profile to see your history!
Only one click and you will see if You’ve Got a History with the consumer and the conversations you have had before. As a consequence, that you may give the ideal people the ideal care at the moment.
Let’s break this down a bit more…
I DMs I have and can certainly see how many cites Inside my inbox. If I am looking at this tweet from Ravi, I can see just how many tweets that I must review and I can review or respond to his tweet. It is the exact same for channels — your entire participation is in 1 area.
Never skip a mention on your inbox!
I know my inbox Is not empty in this screenshot. But it will be when I have finished writing this article! I don’t always get to tune zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s easy to inspect all of your own references. You can Even filter by cite or message kind as follows.
Only review the articles you have replied to or dealt with. It is automatically marked as reviewed As soon as a specific post is replied to by you.
Or You Just click on a place replying.
In the following case from Nicky, I could select To reply (or answer from DM), review the article, assign it for someone else (more of that later), retweet it “like” the article — all from within the same dashboard area on Agorapulse.
Choose how you procedure or will participate the mention or message.
It’s, if I switch for example similar. I am able to view my recent engagement all, I can expand on posts or see information about an individual. I unfollow and may also follow. How To Be A Social Media Manager
Easily switch between programs and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Where you can only see the past 50 mentions on your feed. It’s not possible to maintain with mentions if you have a large number of followers. Agorapulse changes all that which is enormous for brands and influencers.
Excited? You Can now engage your with ALL Mentions, even when you are a little late getting to them.
And I can also easily participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can only print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
As I shared above, Agorapulse enables me to Easily track and engage with my very best advocates employing the”Fans and Followers” feature. From in your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this case under “TOP”.
With favorites you can add a star to profiles to “favorite” people that you would like to follow closely in Agorapulse. In this manner, you’ve got their articles accessible in their own thread! Now it’s easy to engage with them and retweet their articles!
You see positions for the following in only About every profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or through a reply to a conversation) or sent you a DM.
- Ambassador — this individual posted links to your website or has retweeted you.
- Influencer — this individual is often retweeted (over 20 times throughout the previous 30 days).
In Nicky’s situation, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do!) .
On Facebook, this Function shows you who’s mentioned your webpage, and how many times they have liked and commented or delivered a message, as well as their last interaction with you. You can also prohibit them from your page from inside Agorapulse, but I expect that happens infrequently!
On Instagram you Will see who has left comments their followers/followed that is complete counts and you are able to trace or unfollow from inside Agorapulse.
These metrics give you a clear image of who Follows you, promotes you and participates with you the most.
- Setup custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search on their own messages, and
- Add private notes.
When You’ve Got this information you can use all It to engage in positive communication with those people — surprise and pleasure them in some manner maybe reach out to them to thank them! How To Be A Social Media Manager
Advanced Tracking, Search And Reports
Think of Agorapulse as your own Personal investigator. You can use the Tracking function on Instagram to.
- Hashtag hunts.
- Location that is perform hunts.
What is so great about it? It opens a whole new World of possibility for locating (and linking ) talks about any subject you like (like your manufacturer ).
The potential for companies is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that is simple to create and not difficult to decode. GREAT for showing customers!
Agorapulse Reports enable you to break down your Audience sense.
The reports can also help you find a range Information including.
- Your best performing articles (ie posts, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse gives you a fast reading re if a metric is increasing or decreasing over a time and compares metrics.
- Community management data such as reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your content is easily analysed and Introduced in report form. You can download it as a csv file to show it to the people/clients/team that needs to see the most.
For social media managers and agencies that this is Enormous, as it allows you to supply easy-to-read information.
It is also possible to take a peek at your competition!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the accounts. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign content… while you sleep”. All using Moderation Rules.
In which the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them in two Ways.
- Therefore I really don’t see almost all of them in the first 17, I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I will then filter my feed by DMs or even Mentions. I visit DMs and clear them out. To be honest I get so many DMs that are spam these days, it’s hard not to miss the excellent ones. Automobile DMs have made DMs useless to me personally, which is a true shame.
Filtering and moderation works for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks for following”.
It mostly filters out The auto-DMs, and yes I’m sad that it catches some real ones as well, but you have to pick your battles!
And the moderation rules are not just about spam. You can use them in several ways to
- Filter content out to be reacted to — on any platform. Perhaps you wish to have all of the posts featuring a specific hashtag to be labeled in a specific manner — so you can respond to them.
- Filter out those people that are SUPER engaged and post all of the time that you don’t need to observe every Tweet at Agorapulse — only repond to them or natively in Twitter.
- Create custom tags such as remarks and tweets so it is possible to categorize and search on them!
- Create custom searches for keywords that you need to track
- If you have one of the”large” amount accounts (greatest for small agencies) you’ll have articles delegated to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to think about Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you will need to clean your inbox, the Agorapulse program is something that you will love.
It is accessible on Android and iOS and it’s super slick to use. I often prefer using the program vs desktop computer to process my inbox since it’s so easy to review and procedure mentions and messages. How To Be A Social Media Manager
Agorapulse’s lineup feature Permits You to publish Your content on a replicated, evergreen basis utilizing smart categories — a lot like the way in that Meet Edgar allows you to set posts to be scheduled at certain times of day based on certain categories. I use it to Facebook and Twitter.
If you Need to and are using a tool such as Meet Edgar Reduce costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all the other Agorapulse features).
Here are a few things to know about using Agorapulse for repeated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it easy to set up and title Your queue add your schedule to get articles to be printed on, and catogories. Then of adding content, the process is extremely intuitive. As you can see, it is a slick dashboard (the user experience is amazing ).
Firstly, you need to name and set up your articles Categories (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
Once you’ve set up your categories, all you have to Do is add times such as this, to the schedule.
Then I need to include amazing content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of this article, to show you how it will look on the newsfeed of this platform.
Choose to Schedule your posts or add each post to your choice’s Queue. This component is simple as you set your queue up in Step one. Your Queue, full of articles (and ready to go) will appear something like this.
After a post is published, it will return to the Bottom of this lineup, waiting to be queued again.
Apart from utilizing the queue function for perennial Content, you can even decide to .
- Add a post to the program as normal or
- Replicate your post a certain number of times (once you do so you will place the minimum amount of days between repeats of the post). Be aware you could accomplish this to get Facebook but you have to know about the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. It’s not great timing to post or When there is a natural catastrophe, it is easy to pause the queue.
Perhaps you need to pause a queue of posts At Christmas… it’s simple with the pause button!
Meet it was something and Edgar includes a pause button I actually wanted to see which I opted to replace it with. I requested Agorapulse to add one plus they did (they constantly listen never be afraid to mention tips or provide opinions!) .
Use The Queue Function To Announce Facebook Lives
The queue function could be handy for announcing Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that needs to go out each week at a certain time of the week in a queue. I would advise that the articles a little vary to keep the material fresh and much more eye-catching.
This works for Facebook but with Need to look at some”changes” into Twitter’s terms of usage…. How To Be A Social Media Manager
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The principles Aren’t Fresh as addressed in this informative article by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re currently making a point of saying they will be enforced by them.
Fundamentally this imply that we can Simultaneously post content that is similar or identical to multiple accounts. This applies to replicate content.
Let us take a look Twitter with Agorapulse whilst complying with the principles, so you comply with the rules, once you draft a picture similar to this one to post to Twitter.
Notice You Could elect to queue or schedule Your post to Twitter. Here is where we have to consider the principles of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the image above, you’ll realize that Agorapulse blocks my ability to post replicate content to more than a few of my Twitter accounts. The instrument recognises that I am submitting to Twitter! This helps make sure I stick to Twitter’s guidelines.
Content Demo Tips
This is how I utilize Agorapulse to save me loads of Time and remain out of Twitter Jail. Together with Agorapulse, you have two options for replicating a hyperlink.
- You can opt to Schedule your post once (or more than once if you vary it). To do this, just add your article, then choose the time and date you would like it to head at. If it will be printed more than once, you’ll want to edit the repeated or replicate tweets so they’re not”duplicate” content. More of this is under.
- You can choose to Queue your post once or more than once with variants. Agorapulse recommends this. When you are queueing content for Twitter, be sure that you don’t select the option to”re-queue multiple times.” You are still able to use this attribute for some other platforms, but this is where you would end up in violation of Twitter’s rules. When I decide to do it this way, I make sure it’s a special post, then add it on the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
I also use Advanced Scheduling to Write 1 tweet, and then set that tweet. Below, I have set it to post than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
After I program the 6 x repeats, I can easily see Those posts in my schedule. I’d go in and change them to hashtags, emojis, images or text that is new. Do this do not do it later or you may forget.
Note. It’s When you edit your posts, if the link remains the same, ok. It is the text that you need to change each time.
I had been utilizing Advanced Scheduling in this manner For a little while now to post fresh content — well before the new”principles” have been announced. I like to mix up this and it is better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around a 100 parts of content using a CSV file. Your photos are included by this and can include content from any RSS feed! You can also use this to curate articles and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to make people the variants of tweets, therefore we can still get out content quickly and play nice. This is new functionality that will let us replicate our tweet variants quickly — in the one easy interface. I’m awaiting it. I’m convinced it’s going to be a timesaver! How To Be A Social Media Manager
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Do not need to do all of the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then it’s possible to update to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer support brilliance.
If you are a group that is growing, this feature is a good One to upgrade to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. So if Jess and Joe are online at precisely the exact same time working on precisely the exact same accounts, there will not be double-up. It is possible to see what your team is doing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This also suggests that they are one of the first tools to acquire entry to the API to allow of Instagram!
If you have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This means that you can now plan your articles beforehand and click whenever you are ready OR you can to post in your telephone auto article.
Make sure that you don’t forget to participate if You autopost….posting is just part of the procedure. You have to follow up on comments and answers.
I Think That Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you have a company account. Are a distinct fee!
All you Want To do is.
- Download the Agorapulse app and hook up your Instagram account.
- On Your program or background computer, schedule your Instagram post (add photo and caption) then program the time and date you need to print it. You may opt to switch on Auto-scheduling or you can use the program place the image and to connect through to Instagram.
- When it’s time to 19, if you post will receive a notification via your program. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be copied and you want to paste it into the Instagram app. Check you’re ready to go and you have hashtags additional as necessary!
Again, I am impressed that Agorapulse has Added yet another feature that would require us to use a tool and the newest auto-post attribute makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some attributes that are for the level of membership on Agorapulse.
The capability to respond to ad comments Begins at Medium Level of Membership (starting at $99 per month)
With opinions on advertisements is difficult for keeping up Both Facebook and Instagram advertisements. Agorapulse allows you participate with them easily and to view them and pulls from the ad comments.
If you understand what it is like to maintain and run advertisements With the comments (including the spam), then you’ll know that this purpose is bliss for advertising managers and page admins. Bliss. How To Be A Social Media Manager
Bonus Free Tools
You can also choose Advantage of those tools on their site such as.
- A Facebook Page Barometer — also to test your own engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really need one Reason to check out Agorapulse here it is.
They have some of the pricing of some of the Social media management applications.
Prices start at $49 each Month for small/solo companies with raising costs for enterprise, large and medium businesses. You will discover more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, attempt Some of the free tools and take the free trial to get a spin, you will be as hooked as I am.