Intro Hootsuite Social Media Management Tool
There are Many social media management tools, however, one stands out among the crowd more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of years now, and I really like it. In this article I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and you will also. Hootsuite Social Media Management Tool
There Are Lots of social media management tools that Deserve a mention here. I’ve used many of these including Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go in their features . They are Solid choices.
However, I changed to Agorapulse a few years ago Now and it has been my 1 choice for social media direction since that time. You can read about some of the feature comparisons between Agorapulse along with other programs .
But for the purposes of This informative article, I wish to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
It could be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
It doesn’t have a lot of extraneous features That you never use, making you think”what’s that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we’ll get to that). Let’s take a look why I love Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I must mention that I don’t always use EVERY single function at precisely the exact same moment. I do use a couple of other tools for some functions. However, I really like that Agorapulse includes a suite of features that do cover most of your social media marketing requirements.
In fact Have been gradually moving lots of the features I use on additional tools over to Agorapulse. It’s hard not to wish to remain”in” this tool since it is so user-friendly and fun to use. I have taken on a new ambassador part with Agorapulse considering writing this article. The article was updated but my genuine love with this particular tool and the fact I can not do without it in my toolbox has not changed.
The Agorapulse Team And Culture
Let’s start here. Because without this, the Remainder of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their customers are happy and using their instrument in the best possible way, (and they receive results), then everything falls into place. Their team focuses on client experience more.
Agorapulse also listens About what works, what needs improving and what they are able to build. Thus, you are not just a customer but part of a company where your voice will be heard. In fact, many of the features I am going to talk about came out of opinions and customer testimonials.
Caring about clients Is why Agorapulse has taken up the rankings as one of those social media management tools with the reviews and customer satisfaction. Hootsuite Social Media Management Tool
I’ve outlined all 12 reasons why I like Agorapulse Below, but let us begin with a video summary of the current (awesome) update — then I’ll break down the critical capabilities. There’s a lot to enjoy.
Impressive, right? Let us jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of participation (which is the reason why I love Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. As it is super intuitive to use, I probably don’t even have to go into detail about this here. You, (like me) need to be able to work out how to schedule a simple post, readily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my article (more of this later)
- Schedule the post later on for a specific date and time.
It’s also easy to schedule the same post to Go out on different platforms, on different occasions, while being optimised for all those platforms (altering the text or picture size).
One feature I like is the ability to Type”@” and the title of the consumer and Agorapulse will bring up the probable accounts you can choose from on Twitter and Facebook. Notice Agorapulse suggests accounts when I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time looking for the right folks to add.
You could schedule to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling in advance on Agorapulse is easy! And like I said, it is also possible to now auto-post into Instagram with Agorapulse as they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a Fairly calendar opinion That means you are able to see all your articles ready to go across all of the programs.
And it’s color coded for folks like me That additional level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has one pillar for me to react to mentions and notifications.
To me, that’s”one task” to complete every day. And it’s actually almost enjoyable to clear out my inbox.
It’s concentrated, it is simple and it is super simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you need to examine or respond to can be found). Your inbox items are highlighted as items To Review for every stage.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement in which you respond and engage via replies, retweets or enjoys.
You can click on a user’s profile it. You’ll then see all the info you need — right within Agorapulse (like any previous interactions).
Expand your history to be seen by a user profile!
Only one click and you will see if you have a History with the conversations and the consumer you have had before. As a consequence, that you may provide the ideal people the ideal care at the perfect time.
Let us break this down a little more…
I can easily see how many mentions and DMs I’ve Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets I have to review and I can review or respond to his conversation. It is the exact same for channels that are social — your engagement all is in one place.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this post, but it will be! I don’t always get to tune zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect your mentions. You can Even filter by message or mention kind as follows.
Then simply review the posts replied to or dealt with. As soon as you reply to a specific post, it is automatically marked as reviewed.
Or you click on a post replying.
I could select To reply (or reply from DM), review the article, delegate it to get somebody else (more of that later), retweet it “just like” the article — all from within precisely the exact same dashboard area on Agorapulse.
Choose how the mention process or will engage or message.
It’s if I switch for example similar. I am able to see all of my current engagement, I can enlarge on articles or see more information about a user. I unfollow and can follow. Hootsuite Social Media Management Tool
Switch between platforms and accounts to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, where you usually can only see the past 50 mentions on your own feed. It’s impossible to maintain with mentions, In case you’ve got a number of followers. Agorapulse changes all that which is enormous for brands and influencers.
Excited? You Can now participate with ALL of your Mentions, even when you are getting to them.
And I can also engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can only publish to LinkedIn.
Agorapulse retains all my engagement in one area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
Like I shared above, Agorapulse allows me to Easily track and engage with my very best advocates employing the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this case below “TOP”.
You can add a star to profiles to “favorite” folks you would like to follow carefully in Agorapulse. In this manner, you have their posts accessible in their very own thread! Now it’s easy to engage together and retweet their articles!
You see positions for the following in only About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or via an answer to a conversation) or sent you a DM.
- Ambassador — this individual posted links to your site or has retweeted you.
- Influencer — this individual is frequently retweeted (over 20 times throughout the last 30 days).
In Nicky’s situation, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do! ) ) .
On this, Facebook Function shows you who’s said your page, and how many times they have enjoyed and commented or sent you a message, as well as their last interaction with you. You can ban them from your page from within Agorapulse, but I expect that happens!
On Instagram you Will see who’s left comments in your article, their total followers/followed counts and you can trace or unfollow from within Agorapulse.
You are given a clear picture of who by these fundamental metrics Follows you, boosts you and engages with you the most.
- Setup custom groups of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search on their own messages, and
- Add private notes.
When You’ve Got this information you can use all It to engage in positive communication with these people — surprise and delight them or maybe reach out to thank them! Hootsuite Social Media Management Tool
Advanced Tracking, Search And Reports
Consider Agorapulse as your own Investigator that is Private. It’s possible to use the Monitoring function on Instagram to.
- Play hashtag searches.
- Location that is perform searches.
What is so great about it? It opens a whole new World of chance for locating (and linking ) talks about any subject you like (including your manufacturer ).
The Capacity for location-based businesses is huge Particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that is simple to produce and easy to decode. Ideal for showing customers!
Agorapulse Reports enable your to break down Audience sense.
The Comprehensive reports can also help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and attain
- Evolution metrics with time. Agorapulse provides you a reading re whether a particular metric is increasing or decreasing over a time and automatically compares metrics over time.
- Community management statistics such as reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your content is easily analysed and Presented in report form. You can also download it as a csv file to show it the most.
For social media supervisors and agencies that this is Enormous, as it allows you to supply your clientele with information that is easy-to-read.
It is also possible to take a peek in your competition!
Just about everybody I know who uses Agorapulse for Social media direction raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or delegate content… while you sleep”. By using Moderation Rules, all.
Where the I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them in two Manners.
- I will filter my DMs so that I don’t see almost all of them. This is where the magic occurs. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but many.
- I can then filter my feed by DMs or Mentions. Clear them out quickly and I typically visit DMs. To be fair I get so many DMs that are spam nowadays, it’s hard not to overlook the good ones. Automobile DMs have made DMs useless to me personally, which is a true shame.
Moderation and filtering functions for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all of the Auto DMs that come through saying”thanks for following”.
It filters out The auto-DMs, and yes I’m sad that it catches some actual ones also, however you’ve got to choose your battles!
Along with the moderation rules are not just about spam. You can use them in several ways to
- Filter content out to be reacted to — on almost any stage. Perhaps you wish to have of the articles featuring a hashtag to be tagged in a way — so you can respond to them.
- Filter out those people that are SUPER engaged and post all the time you don’t have to see every Tweet in Agorapulse — just repond to them or in Twitter.
- So it is possible to categorize create customized tags and search on these!
- Create custom searches for keywords that you want to track
- If you’ve got one of those”large” level accounts (greatest for smaller agencies) you’ll have posts delegated to a team member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clear your inbox, the more Agorapulse app is.
It is available on it’s and iOS and Android super slick to use. I often prefer using the app vs background computer to process my inbox as it’s so simple to review and procedure messages and mentions. Hootsuite Social Media Management Tool
Agorapulse’s lineup feature Permits You to publish Your content onto a replicated, evergreen basis utilizing intelligent categories — much like the way by that Meet Edgar allows you to set articles to be scheduled at particular times daily based on particular categories. It is used by me for Facebook and Twitter.
If you are currently using a tool and want to Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all the additional Agorapulse features).
Here are a few things Agorapulse for replicated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it easy to set up Your queue add your schedule for posts to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the user experience is amazing ).
Primarily, You Have to name and set your articles up Classes (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
All you have to, once you’ve set up your classes Do is add instances such as this, to the program.
Then I Want to add content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of the post, to explain to you how it will appear on the newsfeed of the platform when you print it you select.
Choose to Schedule your posts to a certain time slot, or add every article to your choice’s Queue. This part is easy, as you set up your queue in Measure one. Your Queue, filled with articles (and ready to go) will appear something like this.
After a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Aside from utilizing the queue function for perennial Content, you might also decide to .
- Add a post to the program as usual or
- Repeat your post a certain number of times (when you do so you will set the minimum amount of days between repetitions of the article ). Note you could accomplish this to get Facebook but you need to be aware of the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. If there is a natural catastrophe or for any reason it is not great timing to post, you can easily pause the queue with one click.
Maybe You want to pause a lineup of posts At Christmas… it’s simple with the pause button!
Meet it had been something and Edgar includes a pause button I really wished to see that I opted to replace it with. I requested Agorapulse to add one and they did (they constantly listen never be afraid to mention tips or provide feedback!) .
Use The Queue Function
The queue function can be useful for announcing Events such as a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that must go out each week in a queue at a certain time of the week. I’d recommend a little varies the articles to keep the content fresh and more eye-catching.
This works for Facebook but with we Need to look at a few”changes” into Twitter’s terms of usage…. Hootsuite Social Media Management Tool
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Really new as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that they’re currently making a bigger point of saying they’ll enforce them.
Basically this imply that we can no more Post similar or equal articles to multiple accounts. This applies to duplicate content in the exact same account.
Lets’s take a look at how you can still post to Twitter with Agorapulse while complying with all the rules, so the rules are complied with by you, once you draft a picture like you to post to Twitter.
Notice that you can elect to schedule or to queue Your article to Twitter. Here’s where we have to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the image above, you will realize that Agorapulse blocks my ability to place replicate content to over one of my Twitter accounts. The tool recognises that I am posting to Twitter! This helps make sure I stick to Twitter’s guidelines.
Content Demo Tips
Here is how I use Agorapulse to save loads of Time and stay out of Twitter Jail. With Agorapulse, you have two options for repeating a link.
- You can opt to Schedule your article once (or more than once if you vary it). Simply put in your post, to do this, then pick the date and time you want it to go out at. If it will be published more than once, you will need to edit the replicated or replicate tweets so they’re not”replicate” content. More of that is under.
- More than with variants or It is possible to choose to Queue your post once. Agorapulse advocates this. When you are queueing content for Twitter, make sure that you don’t select the option to”re-queue multiple times.” You can use this attribute for some other platforms, however this is where you would end up in violation of Twitter’s rules. When I decide to do it this way, I make sure it’s a unique place, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
I utilize Advanced Scheduling to Write 1 tweet, and then set that tweet. Below, I’ve set it to post than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
Once the 6 x repeats are scheduled by me, I could easily see Those articles in my schedule. I’d go in and change them to text that is new, emojis, pictures or hashtags. Do this do not do it or you may forget.
Note. It’s If the connection stays the same when you edit your articles ok. It’s the text that you have to change each time.
I had been using Advanced Scheduling in this manner For a while today to post fresh content — well ahead of the new”rules” have been announced. I love to mix up it and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload up to some 100 parts of content using a CSV file. Your photos are included by this and also can incorporate articles! You might use this to curate articles from other websites and save hours!
What’s Coming For Queued Content?
The staff at Agorapulse is working on a Tool to make people the variants of tweets, so we can still get out content fast and play nice with Twitter. This will be new functionality that will let us repeat our tweet variants all in the one easy interface. I am looking forward to it. I’m convinced it will be a timesaver! Hootsuite Social Media Management Tool
Team Communication and Delegation
As easy as Agorapulse is to use, you Do not need to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then you can update to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer support brilliance.
This feature is a good if you are a team that is growing You to upgrade to.
Oh and guess what? Remarks and teamwork occurs in Actual time. So if Joe and Jess are online at the exact same time working on precisely the account, there will not be double-up. It is possible to see what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This also suggests they are one of the tools to acquire entry to Instagram’s API to allow!
If you have one of the business accounts with Agorapulse you can to Instagram. This usually means that you can organize your articles ahead of time and click to post on your phone whenever you are ready OR you can auto post.
Just make sure that you don’t forget to participate if You autopost….posting is merely part of the process. You have to follow up on comments and replies.
I Think That Agorapulse is the only instrument Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you have a business account. Are a distinct fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or desktopcomputer, schedule your Instagram post (add picture and caption) then program the time and date you need to publish it. You can choose to switch on Auto-scheduling or you’ll be able to use the program place the picture and to link through to Instagram.
- If you post manually, will receive a notification via your mobile app when it’s time to post. Simply click”Publish” and you will be changed through to the Instagram program.
- Article as you would ordinarily on Instagram. Your copy/description is going to be copied and you need to paste it. Check you have hashtags added as necessary and you’re good to go!
I am super impressed that Agorapulse has Added another feature that would require us to utilize a separate tool and the newest auto-post feature makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here’s where we get to Some attributes which are for the degree of membership Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 a month)
Keeping up with comments on advertisements is difficult for Facebook and Instagram ads. Agorapulse pulls from the advertisement comments to your own inbox and allows you to see them and participate with them.
If ads run and understand what it’s like to maintain With the comments (including the spam), then you will know that this function is bliss for advertising managers and webpage admins. Bliss. Hootsuite Social Media Management Tool
Bonus Free Tools
You can also take Advantage of those tools on their website.
- A Facebook Page Barometer — to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you need one More reason to test out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of the Social media management applications.
Prices begin at $49 per Month for small/solo businesses with increasing prices for enterprise, large and medium businesses. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, try A number of the tools and also take the free trial for a spin, you will be hooked as I am.