You will find Many social media management tools, however, one stands out among the crowd more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few years and I love it. In this article I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Hootsuite
There are many social media management applications that Deserve a mention here. I’ve used many of these such as Hootsuite, Sprout Social, and Buffer.
I will not go in their features here. They are Solid options.
However, I changed to Agorapulse a Couple of Years ago Today and it has been my 1 choice to social media management since that time. You can read about some of the feature comparisons between Agorapulse and other programs .
However, for the purposes of This post, I want to focus on Agorapulse so you can consider it as a tool in your toolbox.
It may literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It doesn’t have too many features You never use, making you think”what’s that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it is even fun (but we’ll get to this ). Let us take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I don’t always use EVERY single function at precisely the same time. I do use a couple of tools. However, I really like that Agorapulse includes a suite of features that do cover the majority of your social media advertising requirements.
In fact Have been moving a lot of the attributes I use on tools around to Agorapulse. It’s hard not to wish to stay”in” this tool as it is so user-friendly and enjoyable to use. I have taken on a new ambassador part with Agorapulse since writing this post. The article was updated but my real love with this tool and the fact I can’t do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s begin here. Because without this, the Remainder of the things I love about Agorapulse imply nothing.
Customer support is at the core of business Agorapulse. If their clients are happy and using their instrument in the finest possible manner, (and they get results), then everything falls into place. Their staff focuses more than anything else.
Agorapulse also listens About what works, what they are able to build and what needs improving. So, you are not only a client but a part of a business where your voice will be observed. In reality, lots of the features I am about to speak about came out of opinions and customer recommendations.
Caring about clients Is Agorapulse has taken up the ranks as among those social media management programs with all the reviews and customer satisfaction. Hootsuite
I’ve all outlined 12 reasons why I like Agorapulse Below, but let us start with a video overview of their current (awesome) upgrade — then I’ll break down the key capabilities. There’s a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of engagement (which is why I adore Agorapulse the most), let us take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I have used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to suit each platform. I most likely don’t even need to go into detail about it , as it’s super intuitive to use. You, (like me) need to have the ability to work out how to schedule a simple post, easily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the article in the future for time and a specific date.
It’s also easy to schedule the Exact Same post to Go out on different platforms, on different times, while being optimised for those platforms (altering the text or image size).
One feature I like is the capability to Kind”@” and the name of the user and Agorapulse will bring up the possible accounts you are able to pick from on Twitter and Facebook. Notice how Agorapulse suggests accounts once I start entering their business name.
This helps you to label pages and profiles quickly And saves you time searching for the perfect folks to include.
You could even schedule easily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super easy! And as I said, you can also currently auto-post to Instagram with Agorapulse since they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a slick calendar opinion also, So you are able to see all your articles ready to go across all the platforms.
And it is color coded for folks like me who want That additional level of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has one column for me to react to notifications.
To me, that is”one task” to finish every day. And it is actually almost enjoyable to clean out my inbox.
It is focused, it’s easy and it is super easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to are available ). Your inbox items are highlighted as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you engage and respond via enjoys, retweets or responses.
You can also click on a user’s profile it. You will then see all the info that you need — right within Agorapulse (like any prior interactions).
Expand your history to be seen by a user profile!
If you have a just one click and you can see History with the consumer and the conversations you’ve had before. As a consequence, that you can give the right people the ideal care at the moment.
Let’s break this down a bit more…
I DMs I have and can certainly see how many cites Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I must review and that I will review or react to his tweet. It is the same for channels — your entire participation is in 1 area.
Never skip a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this article but it’s going to be! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check your mentions. You can Filter by cite or message kind as follows.
Then review the articles you have responded to or dealt with. It is marked as reviewed once a post is replied to by you.
Or you simply click on a place replying.
In the example from Nicky, I could choose To reply (or reply from DM), review the post, delegate it for someone else (more of that later), retweet it “just like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you procedure or will participate the mention or message.
If I switch to Instagram, for example, it’s similar. I can see my recent engagement all, I can expand on articles or see more info about a user. I may follow and unfollow. Hootsuite
Change between platforms and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, where you usually can only find the past 50 mentions on your feed. It is impossible to keep up with mentions, In case you have a number of followers. Agorapulse alters that which is huge for influencers and brands.
Excited? You Can now engage with ALL of your Mentions, even if you are getting to them.
And I can also engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse keeps all of my participation in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
Like I shared previously, Agorapulse allows me to Easily monitor and engage with my very best advocates using the”Fans and Followers” attribute. From within your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this scenario under “TOP”.
With favorites you can add profiles and a celebrity to “favorite” people you want to follow closely in Agorapulse. In this manner, you have their articles easily accessible in their very own thread! It’s easy retweet their articles and to engage with them!
You see positions for the following in only About every profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via a reply to a dialogue ) or sent you a DM.
- Ambassador — this person posted links to your website or has retweeted you.
- Influencer — this individual is often retweeted (over 20 times throughout the last 30 days).
In the case of Nicky, She’s all 3 with regard to my @sociallysorted Twitter accounts. Nicky is somebody I should be participating with (and I do!) .
On Facebook, this Function shows you who has said your page, and the number of times they’ve enjoyed and commented or sent you a message, as well as their last interaction with you. It is also possible to prohibit them from inside Agorapulse, although I hope that happens rarely!
On Instagram you Will see who’s left comments on your post, their followers/followed that is total counts and you can follow or unfollow from within Agorapulse.
These basic metrics give you a clear picture of who Follows you, boosts you and participates with you the maximum.
- Setup custom groups of followers inside Agorapulse’s dash
- Search on all their interactions
- Search on their own messages, and
- Add private notes.
When You’ve Got All This information you can use It to engage in communication with these individuals — surprise and pleasure them in some way maybe reach out to thank them! Hootsuite
Advanced Tracking, Search And Reports
Consider Agorapulse as your own Investigator that is personal. It’s possible to use the Monitoring function on Instagram to.
- Hashtag that is Play searches.
- Place searches.
What is so great about this? It opens a whole new World of chance for finding (and linking ) talks about any topic you like (like your brand).
The potential for businesses is enormous Especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is simple to produce and easy to decode. GREAT for showing customers!
Agorapulse Reports help you to break your Audience in a means that makes sense.
The Comprehensive reports can help you find a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse provides you a reading re if a particular metric is decreasing or increasing over a period and compares metrics.
- Community management data such as reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your material is easily analysed and Presented in report form. You may download it as a csv file to reveal it to that the people/clients/team that must see the most.
For social media managers and agencies this is Huge, as it allows you to supply data that is easy-to-read to your clients.
You can also have a peek!
Just about everyone I know who uses Agorapulse for Social media direction raves about the reports. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being in a position to”tag, rename, conceal, delete or assign articles… while you sleep”. By using Moderation Rules, all.
In which the I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them Ways.
- Therefore I really don’t see most of them in the first 17, I can filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but most.
- I will filter my feed by DMs or even Mentions. Clear them out and I visit DMs. To be honest I get numerous DMs that are spam nowadays, it is hard not to overlook the good ones. Automobile DMs have made DMs useless to me personally, which is a true shame.
Moderation and filtering functions for all account Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks for following”.
It mostly filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, however you have to choose your battles!
And the moderation rules are not about spam. You can use them in many ways to
- Filter out articles to be reacted to. You want to have of the posts featuring a hashtag to be labeled in a manner that is certain — so you can respond to them.
- Filter out those people that are SUPER engaged and post all of the time you don’t have to observe every Tweet at Agorapulse — only repond to them sometimes or in Twitter.
- So it is possible to categorize create custom tags such as remarks and tweets and research on them!
- Create customized searches for keywords that you want to monitor
- If you have one of the”large” level accounts (greatest for small agencies) you’ll have articles delegated to a team member (see 11 below).
Fundamentally the moderation function is another Bonus motive to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clean your inbox, the more Agorapulse program is.
It is accessible on Android and iOS and it’s super slick to use. I often prefer to use the program vs desktop to process my inbox since it is so simple to review and procedure messages and mentions. Hootsuite
Agorapulse’s queue feature allows you to publish Your articles onto a repeated, evergreen basis using smart categories — a lot like the way in that Meet Edgar permits you to set articles to be scheduled at certain times daily based on particular categories. I use it to Twitter and Facebook.
If you are currently using a tool and want to Reduce costs, then consider Agorapulse’s evergreen content feature rather (and you get the bonus of all of the other Agorapulse features).
Here are a Couple of things to know about using Agorapulse for queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it easy to set up and title Your queue insert your schedule for articles to be published on, and catogories. Then of adding content, the process is very intuitive. As you can see, it’s a slick dash (the consumer experience is amazing ).
Primarily, You Have to name and set your articles up Classes (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you have to, once you’ve set up your categories Do is add times to the program, such as this.
Then I need to add content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of the post, to explain to you how it’ll appear on the newsfeed of this platform.
Choose to Schedule your posts to a certain time slot, or add each article to the Queue of your selection. As you set up your queue in Measure one, this component is easy. Your Queue, full of posts (and ready to go) will look something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Aside from using the queue function for repeated Content, you can even decide to either.
- Add a post to the program as usual or
- Replicate your post a certain number of times (when you do this you may place the minimum amount of days between repeats of the post). Note that you can do this for Facebook but you have to know about the Twitter rules see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. It’s not fantastic timing to post or When a natural disaster is, it is easy to pause the queue with a single click.
Perhaps you need to pause a seasonal lineup of articles At Christmas… it’s easy with the pause button!
Meet Edgar has a pause button and it had been something That I really wished to see in any instrument that I opted to replace it with. I asked Agorapulse to add one plus they did (they always listen — never be reluctant to mention suggestions or provide feedback!) .
Use The Queue Function
The function can be handy for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out at a specific time of the week in a queue. I would advise that a little varies the posts to keep the material fresh and more eye-catching.
This functions for Facebook but with with Twitter we Need to look at a few”changes” into Twitter’s terms of usage…. Hootsuite
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The principles are not Really new as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re making a larger point of saying they will apply them.
Basically this mean that we can Post substantially similar or equal articles . This applies to duplicate content.
Lets’s take a look Twitter with Agorapulse whilst complying with the principles, so the rules are complied with by you once you draft an image like you to post to Twitter.
Notice You Could elect to to queue or schedule Your article to Twitter. Here’s where we have to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look closely At the image above, you will realize that Agorapulse blocks my ability to place replicate content to more than a few of my Twitter accounts. The instrument recognises that I am submitting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Variation Tips
This is how I use Agorapulse to save loads of Time and stay from Twitter Jail. With Agorapulse, you now have two options for replicating a link.
- You can choose to Schedule your article once (or more than once in the event that you change it). Just put in your article to do so, then choose the time and date you would like it to go out at. If it will be published more than once, you will need to edit the replicated or replicate tweets so that they’re not”replicate” content. A lot of this is below.
- You can choose to Queue your post once or more than once with variations. Agorapulse advocates this. When you’re queueing articles for Twitter, make certain that you don’t choose the option to”re-queue multiple occasions.” This is where you would wind up in breach of the rules of Twitter, although you can still use this feature for other platforms. When I decide to do it this way, I’m sure it’s a unique post, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
I use Advanced Scheduling to Write one tweet, then set that tweet. Below, I’ve set it to article more often than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
Once I program the 6 x repeats, I can see Those articles in my schedule. I’d go straight in and alter them to emojis, text that is new, pictures or hashtags. Do this do not do it or you will forget.
Note. It’s Okay when you edit your posts, if the link remains the same. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this way For a while now to post fresh content — well ahead of the new”principles” have been declared. I love to mix this up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload around a 100 pieces of content at once using a CSV file. This includes your photos and also can incorporate content! You can use this save hours and to curate articles from other sites!
What is Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to produce us the variants of tweets, so we can get content out quickly and play nice with Twitter. This is new functionality that will enable us to repeat our tweet variations quickly — all in the one simple interface. I’m looking forward to it. I’m convinced it will be a timesaver! Hootsuite
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not have to do all of the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and approve messages across multiple staff members.
This is GREAT for customer support brilliance.
This attribute is a good if you are a team that is growing One to update to.
Oh and guess what? Teamwork and Remarks occurs in Real time. So if Jess and Joe are online at precisely the exact same time working on precisely the accounts, there will not be double-up. It is possible to see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A partner. This also means that they are one of the very first tools to get entry to the API to allow of Instagram!
If you have one of the business accounts with Agorapulse you can into Instagram. This means you can organize your content ahead of time and click on when you are ready OR you are able to, to post on your phone auto post.
Make sure that you don’t forget to engage if You autopost….posting is merely part of the procedure. You need to follow up on comments and answers.
I Think That Agorapulse is the only instrument which Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win in case you’ve got a business account. Instagram tools that give you testimonials are a distinct fee!
All you Want To do is.
- Download the Agorapulse program and hook your Instagram account .
- On Your app or background , schedule your Instagram post (add photo and caption) then program the time and date that you want to publish it. You can choose to change on Auto-scheduling or you’ll be able to use the program to link through to Instagram and place the image.
- If you post will get a notification through your app when it is time. Just click”Publish” and you’ll be switched through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you need to paste it. Check you are good to go and you have additional as necessary!
I am super impressed that Agorapulse has Added another feature that would ordinarily require us to utilize a separate tool and the new attribute makes it even better. Bringing these tools together saves time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here’s where we get to Some features that are for the level of membership on Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
With comments on ads is hard for keeping up Both Facebook and Instagram advertisements. Agorapulse allows you engage with them readily and to see them and pulls from the advertisement comments to your own inbox.
If you know what it’s like to maintain and run advertisements With the remarks (including the spam), then you’ll know that this purpose is bliss for ad managers and page admins. Bliss. Hootsuite
Bonus Free Tools
You can also choose Advantage of these free tools on their website.
- A Facebook Page Barometer — to see how well your lover fares and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you need one Reason to test out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of the Social media management tools.
Prices begin at $49 per Month for small/solo companies with increasing prices for medium, large and enterprise businesses. You will discover more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try Some of their tools and choose the free trial for a spin, you will be as hooked as I am.