Intro Government Of Canada Social Media Platform Management Tool
There are Many social media management programs, but one stands out amongst the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few decades now, and I love it. In this article I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Government Of Canada Social Media Platform Management Tool
There are many social media management tools that Deserve a mention . I’ve used many of them including Hootsuite, Sprout Social, and Buffer.
I will not go into their features . They’re Solid options.
But I switched to Agorapulse a few years ago Now and it has been my No 1 choice for social media direction since that time. You can read about a number of the feature comparisons between Agorapulse and other platforms .
But for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it.
In Reality, it may literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It will not have a lot of features You never use, making you think”what is that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we will get to that). Let’s take a peek at 12 Reasons why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use each and every function at the same moment. I do use a couple of different tools. However, I love that Agorapulse includes a suite of features that really do cover most of your social media marketing requirements.
In fact, I Have been slowly moving lots of the features I use on programs around to Agorapulse. It’s hard not to want to remain”in” this tool since it’s so user-friendly and enjoyable to use. I have also taken on a new ambassador part with Agorapulse considering writing this article. The post has been updated but my real love for this tool and the fact I can’t do without it in my toolbox has not changed.
The Agorapulse Team And Culture
Let’s start here. Because without this, the Rest of the things I love about Agorapulse mean nothing.
Customer support is at the core of business Agorapulse. If their customers are happy and using their instrument in the best possible way, (and they receive results), then everything falls into place. Their staff focuses on client experience than anything else.
Agorapulse also stinks To clients about what works, what they are able to build next and what needs improving. You are not just a customer but a part of a company where your voice will be observed. In fact, lots of the features I am about to talk about came out of client testimonials and opinions.
Caring about clients Is why Agorapulse has taken up the rankings as one of the social media management programs with the reviews and customer satisfaction. Government Of Canada Social Media Platform Management Tool
I’ve summarized all 12 reasons why I like Agorapulse Below, but let us begin with a video summary of the recent (awesome) update — then I’ll break down the critical features. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of participation (that is the reason why I love Agorapulse the most), let’s take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to suit each platform. As it intuitive to use, I most likely don’t even need to go into detail about it here. You, (like me) need to have the ability to work out how to schedule a simple post, readily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of this later)
- Schedule the article in the future for a specific time and date.
It’s also easy to schedule the post to Go out on various platforms, on various occasions, while being optimized for all those platforms (altering the text or picture size).
One feature I like is the ability to Type”@” and then the name of the user and Agorapulse will bring up the possible accounts you are able to choose from on Twitter and Facebook. Notice how Agorapulse suggests accounts when I start entering their company name.
This helps you to tag profiles and pages quickly And saves you time searching to add.
You can even schedule to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling beforehand on Agorapulse is easy! And as I said, it is also possible to now auto-post to Instagram with Agorapulse as they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a Fairly slick calendar opinion So you are able to see of your articles ready to go across the programs.
And it’s color coded for people like me That extra amount of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has just 1 column for me to respond to notifications.
To me, that’s”one task” to complete each day. And it is really almost enjoyable to clean out my inbox.
It is concentrated, it’s simple and it is easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to review or respond to are available ). Your inbox things are highlighted as things To Review for each platform.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for participation where you engage and respond via responses, retweets or likes.
You can click on a user’s profile to enlarge it. You’ll then see all of the info you want — directly within Agorapulse (like any previous interactions).
Expand a user profile to see your history!
Only one click and you will see if You’ve Got a History with the user and the conversations you’ve had before. As a consequence, that you can provide the people the ideal care at the perfect time.
Let us break this down a little more…
I DMs I’ve and can see how many mentions In my inbox. If I am looking at this tweet from Ravi, I will see how many tweets I have to review and that I can review or react to his tweet. It’s the same for channels that are societal — your engagement all is in 1 area.
Never miss a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this article, but it’s going to be! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect all your mentions. You can Filter by cite or message kind as follows.
Then only review the posts you’ve replied to or dealt with. It is automatically marked as reviewed once you respond to a specific post.
Or you click on a post to review it without replying.
In the case from Nicky, I can select To answer (or answer by DM), examine the article, assign it for somebody else (more of that later), retweet it or”like” the article — all from within the same dashboard area on Agorapulse.
Choose how you will engage or procedure the mention or message.
If I change to Instagram it’s similar. I am able to see my recent engagement all, I see information or can expand on articles. I can follow and unfollow. Government Of Canada Social Media Platform Management Tool
Switch between programs and accounts to Keep up with engagement!
Being able to see ALL of your comments is handy on In which you usually can only find the last 50 mentions on your feed. It’s not possible to keep up with mentions, if you’ve got a number of followers. Agorapulse alters that which is huge for brands and influencers.
Excited? Now you can engage with All your Mentions when you are a little late getting to them.
And I could also engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse keeps all my participation in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
Like I shared above, Agorapulse enables me to Easily track and participate with my very best advocates using the”Fans and Followers” feature. From in your Twitter account, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I searched on my top 100 users below “TOP”.
To profiles you can add a star with favorites to “favorite” folks that you would like to follow carefully in Agorapulse. In this manner, you’ve got their posts accessible in their very own thread! It’s easy to engage with them and retweet their articles!
You will also see positions for your following in only About each profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or via an answer to a conversation) or sent you a DM.
- Ambassador — this person has retweeted you or posted links.
- Influencer — this individual is often retweeted (more than 20 times throughout the last 30 days).
In Nicky’s situation, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I should be engaging with (and I do! ) ) .
On Facebook Function shows you who has said your webpage, and the number of times they have liked and commented or delivered a message, as well as their last interaction with you. You can ban them from within Agorapulse, but I hope that happens!
On Instagram you Will see who’s left comments on your post, their followers/followed that is complete counts and you can trace or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, boosts you and participates with you the maximum.
- Set up custom groups of followers within Agorapulse’s dash
- Search on all their interactions
- Search in their messages, and
- Add notes.
When you have all of this information you can use It to take part in positive communication with these people — perhaps reach out to thank them or surprise and delight them! Government Of Canada Social Media Platform Management Tool
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Investigator that is personal. It’s possible to use the Monitoring work on Instagram to.
- Hashtag that is Play hunts.
- Location that is perform hunts.
What is so great about it? It opens a whole new World of chance for locating (and joining) conversations around any subject you like (like your manufacturer ).
The potential for companies is huge With this attribute, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that’s easy to decipher and easy to create. Ideal for showing customers!
Agorapulse Reports help you to break down your Audience in a means that makes sense.
The reports can help you find a range Information including.
- Your best performing content (ie articles, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse provides you a quick reading re whether a specific metric is decreasing or increasing over a period and automatically compares metrics.
- Community management statistics like response time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing content is analysed and Introduced in report form. You can even download it as a csv file to show that the people/clients/team that must see it the most.
For social media supervisors and agencies this is Huge, as it allows you to supply information that is easy-to-read to your clients.
You can also have a glance in your competitors!
Nearly everyone I know who uses Agorapulse for Social media management raves about the accounts. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. using Moderation Rules, all.
I love this function on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- Therefore that I don’t see almost all of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but most.
- I can filter my feed by DMs or Mentions. Clear them out fairly fast and I typically go to DMs. To be fair I get numerous DMs that are spam these days, it is hard not to miss the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation functions for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks for after”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones also, however you’ve got to choose your battles!
And the moderation rules are not about spam. You can use them in several ways to
- Filter out articles to be responded to. You wish to have all the posts featuring a hashtag that is specific to be labeled in a way — so you can respond to them.
- Filter out those individuals that are SUPER engaged and post all of the time so that you don’t have to see every Tweet in Agorapulse — only repond to them sometimes or natively in Twitter.
- Create custom tags for tweets and remarks so you can categorize and search on them!
- Create custom searches for key words that you want to monitor
- If you’ve got one of the”big” amount accounts (best for small agencies) you’ll have posts delegated to a group member (see 11 below).
Basically the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you will need to clean your inbox, the more Agorapulse app is something you will love.
It is available on it is and iOS and Android super slick to use. I often prefer using the app vs background computer to process my inbox since it’s so simple to review and process mentions and messages. Government Of Canada Social Media Platform Management Tool
Agorapulse’s queue feature allows you to publish Your articles on a replicated, evergreen basis using smart categories — a lot like the way in which Meet Edgar permits you to set posts to be scheduled at particular times of day based on certain categories. It is used by me to Twitter and Facebook.
If you Need to and are using a tool such as Meet Edgar Reduce costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all the additional Agorapulse features).
Here are a few things Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it simple to set up Your queue add your schedule for articles to be printed on, and catogories. Then of adding content, the process is intuitive. As you can see, it’s a slick dashboard (the user experience is awesome).
Firstly, put your content up and you need to name Categories (all colour-coded and prepared for action!) .
Setting up your classes is easy… and color-coded!
All you Need to, once you’ve set up your classes Do is add instances like this, to the program.
Then I need to add content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of the post, to show you how it’ll appear on the platform you choose when you print its newsfeed.
Choose to Schedule your articles to a specific time slot, or add every post to the Queue of your choice. This part is simple as you’ve already set your queue up in Measure one. Your Queue, full of posts (and prepared to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the lineup, waiting to be queued.
Apart from using the queue function for repeated Content, you might also choose to either.
- Add a post to the program as usual or
- Replicate your article a certain number of times (once you do this you may place the minimum amount of times between repetitions of the post). Note that you can do this to get Facebook but you need to know about the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. For some reason it’s not fantastic timing to post or When a disaster is, you can easily pause the queue with a single click.
Perhaps you want to pause a queue of articles At Christmas… it is easy with the pause button!
Meet it was something and Edgar has a pause button I actually wished to see which I opted to replace it with. I asked Agorapulse to include one plus they did (they always listen never be afraid to mention suggestions or give feedback!) .
Use The Queue Function To Announce Facebook Lives
The function can be for announcing useful Events such as a Facebook Live (should you hold them to a weekly or regular basis). Share your content that must go out each week in a queue. I’d advise that the posts a bit change to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The rules Aren’t New as addressed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re currently making a point of saying they will enforce them.
Basically this mean that we can Simultaneously post equal or substantially similar content . This also applies to replicate content.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you, once you draft an image similar to you to post to Twitter.
Note that you can elect to schedule or queue Your article to Twitter. Here is where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the image above, you’ll see that Agorapulse blocks my ability to place replicate content to over one of my Twitter accounts. The tool recognises that I am submitting to Twitter! This helps ensure that I adhere to the guidelines of Twitter.
Content Variation Tips
Here is how I utilize Agorapulse to save me loads of Time and remain from Twitter Jail. Together with Agorapulse, you now have two choices for repeating a link.
- It is possible to choose to Schedule your article once (or more than once in the event that you change it). Just put in your article, to do so, then choose the time and date you would like it to go out out at. If it will be published more than once, you’ll want to edit the repeated or replicate tweets so they’re not”replicate” content. A lot of that is under.
- You can opt to Queue your post once or more than once with variants. Agorapulse advocates this. When you’re queueing content for Twitter, be sure you don’t choose the option to”re-queue multiple times.” This is where you would end up in violation of the rules of Twitter, although you can use this feature for some other platforms. When I decide to do it this way, I’m sure it’s a unique post, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, then set that tweet. Below, I’ve set it to article than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
I could see once I program the 6 x repeats Those articles in my schedule. I would go straight in and alter them to new text, emojis, images or hashtags. Do this don’t do it or you may forget.
Note. It’s If the link remains the same when you edit your articles Okay. It’s the text that you have to change each time.
I had been using Advanced Scheduling in this manner For a little while now to post fresh content — well ahead of the new”rules” have been announced. I love to mix it up and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 pieces of content by using a pre-populated CSV file. This can include articles from any RSS feed and includes your photos! You might also use this save hours and to curate articles from different sites!
What is Coming To Queued Content?
The team at Agorapulse is working on a Tool to produce the variants of tweets easier for us, so we play nice and can get out content fast. This will be new functionality that will enable us to repeat our tweet variations quickly — in the one interface. I’m looking forward to it. I am sure it’s going to be a timesaver! Government Of Canada Social Media Platform Management Tool
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Don’t have to do all of the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then you can update to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer service brilliance.
This attribute is a good, if you are a growing group One to update to.
Oh and guess what? Teamwork and comments occurs in Actual time. So if Joe and Jess are online at the same time working on the same accounts, there will not be double-up. You can see what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud spouse that is Instagram. This means they are among the tools to get entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This means you can now plan your content beforehand and click to post on your telephone whenever you’re ready OR you can auto article.
Make sure that you don’t forget to engage if You autopost….posting is just part of this process. You have to follow up on answers and comments.
I believe that Agorapulse is the only tool that Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you’ve got a company account. Instagram tools that provide you reports are a separate fee!
All you Want To do would be.
- Download the Agorapulse app and hook up your Instagram account.
- On Your program or desktopcomputer, schedule your Instagram article (add picture and caption) then program the date and time you want to print it. You can choose to change on Auto-scheduling or you can use the program post the picture and to link through to Instagram.
- When it is time to 19, if you post , will get a notification via your app. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you need to glue it. Check you have additional as necessary and you’re ready to go!
I am impressed that Agorapulse has Added another feature that would normally require us to use the feature and another tool makes it even better. Bringing these tools together saves you time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some features which are for the degree of membership Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 a month)
With comments on advertisements is hard for keeping up Facebook and Instagram ads. Agorapulse allows you engage with them easily and to see them and pulls in the ad comments to your own inbox.
If you run ads and understand what it’s like to maintain With the comments (including the spam), then you’ll know that this purpose is bliss for advertising managers and webpage admins. Bliss. Government Of Canada Social Media Platform Management Tool
Bonus Free Tools
You can also take Advantage of these tools on their website.
- A Facebook Page Barometer — to determine how well your fan fares against your peers, and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right today
If you really need one Reason to test out Agorapulse here it is.
They have some of the best pricing of any of those Social media management tools.
Prices begin at $49 per Month for small/solo businesses with increasing prices for large medium and enterprise companies. You can discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, attempt A number of their free tools and also take the free trial to get a spin, you’ll be as hooked as I am.