Intro Free Social Marketing Tool
There are Many social media management tools, however, one stands out among the audience more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of decades and I love it. In this post I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Free Social Marketing Tool
There Are Lots of social media management applications that Deserve a mention . I’ve used many of these at one time or another.
I will not go into their features here. They are Solid choices.
But I changed to Agorapulse a few years ago It and Today has been my No 1 choice to social media management since that time. You may read about a number of the feature comparisons between Agorapulse and other programs .
However, for the purposes of This post, I wish to focus on Agorapulse so you can consider it.
It may be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
It doesn’t have extraneous features You never use, which makes you think”what is that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to this ). Let us take a look why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not always use EVERY single function at the same moment. I do use a couple of tools. However, I really like that Agorapulse has a suite of features that really do cover the majority of your social media marketing requirements.
In fact, I Have been moving a lot of the attributes I use on tools around to Agorapulse. It is hard not to want to remain”in” this instrument since it is so user-friendly and fun to use. I also have taken on a brand ambassador part with Agorapulse considering writing this article. The post has been updated but my genuine love with this tool and the fact I can not do with it in my toolbox has not changed.
The Agorapulse Team And Staff
Let’s start here. Because with this Rest of the things I adore about Agorapulse mean nothing.
Customer service is at the core of business at Agorapulse. If their customers are happy and utilizing their tool in the finest possible manner, (and they get results), then everything falls into place. Their staff concentrates on client experience more.
Agorapulse also stinks About what works, what they can build next and what needs improving. You are not a client but a part of a business where your voice will be observed. In fact, many of the present features I am going to speak about came from client testimonials and feedback.
Caring about clients Is Agorapulse has taken up the ranks as one of those social media management programs with all the top reviews and customer satisfaction. Free Social Marketing Tool
I’ve all summarized 12 reasons why I love Agorapulse Below, but let’s start with a video overview of their recent (awesome) upgrade — then I will break down the critical features. There is a lot to like.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of engagement (which is the reason why I love Agorapulse the most), let us take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is among the easiest I have used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. As it intuitive to use, I probably don’t even have to go into detail about it here. You, (like me) need to be able to work out how to schedule an easy article, readily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of that later)
- Schedule the article in the future for a particular date and time.
It’s also super easy to schedule the post to Go out on various platforms, on different times, while being optimised for all those platforms (changing the text or picture size).
One feature I like is the capability to Type”@” and the name of the user and Agorapulse will bring up the possible accounts you are able to choose from on Twitter and Facebook. See Agorapulse suggests additional accounts once I start entering their company name.
This helps you to tag pages and profiles fast And saves you time searching to include.
You can schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your articles and scheduling in advance on Agorapulse is simple! And like I said, it is also possible to now auto-post to Instagram using Agorapulse since they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar opinion That means you can see your articles ready to go across the programs.
And it is colour coded for people like me who want That extra amount of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has just 1 pillar for me to respond to notifications.
To me, that is”one job” to finish each day. And it is actually almost enjoyable to clear out my inbox.
It’s concentrated, it is easy and it is simple to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to examine or respond to are available ). Your inbox things are emphasized To Review for every platform as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you engage and respond via replies, retweets or likes.
You can also click on a user’s profile it. You will then see all of the information you need — right within Agorapulse (including any previous interactions).
Expand your history to be seen by a user profile!
Just one click and you can see if You’ve Got a History with the conversations and the consumer you’ve had before. As a consequence, that you can provide the right people the right attention at the moment.
Let’s break this down a little more…
I DMs I’ve and can certainly see how many mentions Inside my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets I have to review and I can review or react to his conversation. It’s the same for other social channels — your entire participation is in 1 area.
Never miss a mention on your inbox!
I know, I know, my inbox Is not empty in this screenshot. But it will be when I have finished writing this article! I don’t always get to tune zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect your mentions. You can Even filter by cite or message type as follows.
Simply review the posts responded to or dealt with. It is automatically marked as reviewed once you respond to a specific post.
Or You Just click on a place to critique it without replying.
I could choose To answer (or reply from DM), review the post, delegate it to get somebody else (more of that later), retweet it or”just like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how the mention process or will participate or message.
It’s if I change by Way of Example similar. I can see my recent engagement all, I can enlarge on posts or see information. I unfollow and may follow. Free Social Marketing Tool
Change between accounts and platforms to Keep up with engagement!
Being able to see All your comments is handy on In which you usually can only see the past 50 mentions on your own feed. It’s not possible to maintain with mentions, In case you have a large number of followers. Agorapulse changes that which is huge for brands and influencers.
Excited? You can engage with All your Mentions, even when you are a little late getting to them.
And Needless to Say, I can also engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
As I shared above, Agorapulse enables me to Easily track and engage with my best advocates employing the”Fans and Followers” attribute. From in your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I hunted on my top 100 users below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” people that you would like to follow carefully in Agorapulse. This way, you have their articles accessible in their very own thread! It’s easy to engage together and retweet their content!
You see positions for your following in just About every profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or through an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this person is frequently retweeted (over 20 times during the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I should be participating with (and I do! ) ) .
On Facebook, this Function shows you who’s mentioned your webpage, and how many times they’ve enjoyed and commented or sent you a message, in addition to their last interaction with you. It is also possible to prohibit them from the page from inside Agorapulse, although I hope that happens infrequently!
On Instagram you Will see who has left comments on your article, their complete followers/followed counts and you are able to trace or unfollow from inside Agorapulse.
These basic metrics give you a clear picture of who Follows you, promotes you and engages with you the maximum.
- Setup custom classes of followers within Agorapulse’s dash
- Search on all their interactions
- Search in their messages, and
- Add private notes.
When you have All This information you can use It to engage in communication with these people — surprise and delight them in some way or maybe reach out to thank them! Free Social Marketing Tool
Advanced Tracking, Reviews And search
Think of Agorapulse as your own Private investigator that is personal. You can use the Monitoring function on Instagram to.
- Hashtag hunts.
- Place hunts.
What is so great about it? It opens a whole new World of chance for locating (and linking ) conversations around any subject you like (like your brand).
The potential for businesses is enormous Particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that is easy to produce and not difficult to decipher. GREAT for showing customers!
Agorapulse Reports help you to break your Audience sense.
The reports also can help you locate a range Information including.
- Your best performing content (ie posts, tweets etc) based on engagement and attain
- Development metrics over time. Agorapulse compares metrics and provides a reading re whether a specific metric is decreasing or increasing over a period to you.
- Community management data like response time and response speed
- Benchmarking your Facebook Page against competitors
Your material is analysed and Presented in report form. You may download it as a csv file to show the people/clients/team that must see it the most.
For social media managers and agencies that this is Huge, as it allows you to supply easy-to-read information to your clientele.
You can take a peek!
Just about everyone I know who uses Agorapulse for Social media management raves about the reports. They are fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or assign articles… while you sleep”. using Moderation Rules, all.
In which the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Manners.
- So that I really don’t see most of them in the first 17, I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but many.
- I can then filter my feed by Mentions or even DMs. Clean them out and I typically visit DMs. To be honest I get numerous DMs that are spam these days, it’s hard not to miss the good ones. Automobile DMs have made DMs useless to me, which is a shame.
Filtering and moderation functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it catches some real ones also, but you have to choose your battles!
Along with the moderation principles are not about spam. You can use them in many ways to
- Filter out content to be reacted to — on almost any platform. You wish to have all of the posts featuring a hashtag to be tagged in a manner that is certain — so you’re able to respond to them later.
- Filter out those people that are SUPER and post all the time you don’t need to observe every Tweet in Agorapulse — just repond to them sometimes or in Twitter.
- Create custom tags for remarks and tweets so you can categorize and research on them!
- Create customized searches for key words that you want to monitor
- If you’ve got one of those”large” level accounts (greatest for small agencies) you can have articles delegated to a team member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are around and out And you will need to clean your inbox, the more Agorapulse program is.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer to use the program vs background computer to process my inbox since it is so simple to review and procedure mentions and messages. Free Social Marketing Tool
Agorapulse’s lineup feature allows you to publish Your content onto a replicated, evergreen basis using smart categories — much like the way in that Meet Edgar allows you to set articles to be scheduled at certain times daily based on certain categories. It is used by me to Facebook and Twitter.
If you are currently using a tool and want to Cut costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for repeated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it simple to set up Your queue insert your schedule for articles to be published on, and catogories. Then of adding content, the process is extremely intuitive. As you can see, it’s a slick dashboard (the consumer experience is awesome).
Firstly, put up your articles and You Have to name Categories (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
All you have to once you’ve set up your categories Do is add times to the program, such as this.
Then I need to include amazing content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this post, to show you how it’ll look on this platform you choose when you publish its newsfeed.
Pick to Schedule your articles or add each article to the Queue of your choice. This part is simple as you set your queue up in Step one. Your Queue, filled with articles (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Aside from using the function for perennial Content, you might choose to either.
- Add a post to the program as normal or
- Repeat your article a specific number of times (when you do this you will set the minimum amount of times between repetitions of this article ). Be aware you could do this for Facebook but you need to know about the Twitter rules see below.
You May Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. If there is a natural catastrophe or for some reason it’s not fantastic time to post, you can easily pause the queue.
Maybe You need to pause a lineup of articles At Christmas… it’s easy with the pause button!
Meet Edgar has a pause button and it was something That I really wanted to see which I chose to replace it with. I asked Agorapulse to include one plus they did (they always listen never be afraid to mention suggestions or provide feedback!) .
Use The Queue Function To Announce Facebook Lives
The function could be handy for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out in a queue at a specific time of the week. I would recommend a bit varies the articles to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The rules are not New as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they are making a point of saying they will apply them.
Fundamentally this imply that we can no longer Simultaneously post articles that is identical or similar . This applies to duplicate content in exactly the account.
Lets’s take a look Twitter with Agorapulse while complying with the rules, so you obey the rules once you draft an image like this one to post to Twitter.
Notice that you can elect to to queue or program Your post to Twitter. Here’s where we have to consider the principles of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the picture above, you’ll realize that Agorapulse blocks my ability to post replicate content to over a few of my Twitter accounts. The tool recognises that I’m submitting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
This is how I utilize Agorapulse to save me loads of Time and remain from Twitter Jail. With Agorapulse, you now have two options for repeating a hyperlink.
- It is possible to choose to Schedule your article once (or more than once if you change it). Simply put in your article, to do this, then pick the time and date you want it to go out at. If it’ll be printed more than once, you will want to edit the replicated or replicate tweets so they’re not”replicate” content. A lot of that is below.
- More than once with variants or you can choose to Queue your article once. Agorapulse advocates this. When you are queueing content for Twitter, be certain that you don’t choose the option to”re-queue multiple times.” This is where you would wind up in violation of the rules of Twitter, although you are still able to use this attribute for other platforms. While I choose to do it this way, I make sure it’s a special place, then add it to the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
I also use Advanced Scheduling to Write 1 tweet, and then set that tweet. Below, I’ve set it to article more frequently than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
After I program the 6 x repeats, I could see Those posts in my schedule. I would go in and alter them to emojis new text, images or hashtags. Do this quickly — don’t do it or you will forget.
Note. It is Ok when you edit your posts if the link stays the same. It is the text that you need to change each time.
I had been utilizing Advanced Scheduling in this way For a while today to post fresh content well before the new”rules” have been declared. I love to mix this up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 pieces of content by using a CSV file. This also can include articles and includes your photos! You might use this to curate content and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is working on a Tool to make us the variants of tweets, therefore we play fine and can get out content fast. This will be new functionality that will enable us to replicate our tweet variants quickly — in the one interface. I am awaiting it. I’m sure it will be a timesaver! Free Social Marketing Tool
Team Communication and Delegation
As easy as Agorapulse is to use, you Do not need to do all of the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then you can update to staff approval whereby you can assign tasks and accept messages around multiple team members.
This is GREAT for customer support brilliance.
This feature is a good if you are a group that is growing One to update to.
Oh and guess what? Teamwork and comments occurs in Real time. So if Joe and Jess are online at the exact same time working on the account, there will not be double-up. You can see what your staff is performing in real time.
Posting To Instagram
Agorapulse is A partner. This also means they are among the very first tools to get access to Instagram’s API to allow!
If you have one of the business accounts with Agorapulse you can into Instagram. This means you can plan your content beforehand and click on to post in your phone whenever you’re ready OR you can auto post.
Make sure that you don’t forget to engage if You autopost….posting is merely a part of this procedure. You need to follow up on answers and comments.
I believe that Agorapulse is the instrument Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win in case you’ve got a company account. Are a fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or background computer, schedule your Instagram post (add picture and caption) then schedule the time and date you need to print it. You may choose to switch on Auto-scheduling or you’ll be able to use the program post the picture and to connect through to Instagram.
- When it is time to 19, if you post will get a notification via your cellular program. Simply click”Publish” and you’ll be switched through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description will be duplicated and you want to glue it to the Instagram program. Check you’re ready to go and you have additional as necessary!
Again, I am impressed that Agorapulse has Added another feature that would ordinarily require us to utilize the feature and another tool makes it even better. Bringing these tools saves time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes which are for the greater degree of membership Agorapulse.
The capability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 per month)
With comments on advertisements is hard for keeping up Facebook and Instagram ads. Agorapulse pulls in the ad comments and allows you to see them and participate with them readily.
If you know what it’s like to keep up and run advertisements With the comments (including the spam), then you will know that this purpose is bliss for advertising managers and webpage admins. Bliss. Free Social Marketing Tool
Bonus Free Tools
You can choose Advantage of those free tools on their site such as.
- A Facebook Page Barometer — to test your own engagement, and to see how well your lover fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter performance, right today
If you really need one More reason to check out Agorapulse here it is.
They have some of the pricing of some of those Social media management applications.
Prices start at $49 each Month for small/solo companies with raising costs for enterprise, large and medium companies. You can find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, try A number of their free tools and also choose the free trial for a spin, you’ll be as hooked as I am.