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There are Many social media management tools, however, one stands out amongst the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few years now, and I really like it. In this post I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Followers Plus For Instagram
There are many social media management applications that Deserve a mention here. I have used many of these at one time or another, including Hootsuite Sprout Social, and Buffer.
I will not go in their features . They are Solid options.
But I switched to Agorapulse a few years ago It and Today has been my 1 choice for social media direction since that time. You can read about some of the feature comparisons between Agorapulse and other programs .
But for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it as a tool in your toolbox.
In Reality, it could be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
It will not have features That you never use, making you think”what is that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we will get to this ). Let’s take a look why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I should mention that I do not necessarily use EVERY single function at precisely the same time. I do use a couple of tools for a few purposes. But I really like that Agorapulse includes a package of features that do cover most of your social media advertising requirements.
In fact Have been slowly moving a lot of the features I use on other tools over to Agorapulse. It is difficult not to want to remain”in” this tool since it is so user-friendly and enjoyable to use. I also have taken on a brand ambassador part with Agorapulse since writing this post. The post has been updated but my real love for this tool and the fact I can’t do without it in my arsenal hasn’t changed.
The Agorapulse Staff And Team
Let’s start here. Because without this Remainder of the things that I adore about Agorapulse imply nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and utilizing their instrument in the best possible manner, (and they get results), then everything falls into place. Their team focuses on client experience more.
Agorapulse also listens About what works, what they can build and what needs improving. So, you are not a client but part of a business where your voice will be heard. In fact, lots of the current features that I am about to speak about came from customer recommendations and opinions.
Caring about clients Is Agorapulse has taken up the ranks as one of those social media management programs with all the reviews and customer satisfaction. Followers Plus For Instagram
I’ve all outlined 12 reasons why I like Agorapulse Below, but let’s begin with a video overview of their current (awesome) upgrade — then I’ll break down the critical capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (which is why I love Agorapulse the most), let’s take a look at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as a formal Instagram Partner).
You can customise the articles to match each platform. As it is super intuitive to use, I most likely don’t even have to go into detail about it . You, (like me) should be able to work out how to program an easy post, readily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my post (more of this later)
- Schedule the article later on for time and a particular date.
It’s also easy to schedule exactly the Exact Same article to Head out on various platforms, on various times, while being optimised for all those platforms (changing the text or image size).
One feature I particularly like is the ability to Type”@” and then the name of the user and Agorapulse will bring up the probable accounts you are able to choose from on Twitter and Facebook. See Agorapulse suggests additional accounts when I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time looking for the right people to add.
You could schedule to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is super simple! And like I said, it is also possible to now auto-post into Instagram using Agorapulse since they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a Fairly calendar opinion too, So you can see all of your posts ready to go across the platforms.
And it is color coded for folks like me That level of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has just one column for me to respond to mentions and notifications.
To me, that is”one task” to complete each day. And it’s really almost enjoyable to clean out my inbox.
It is focused, it’s simple and it is super easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to examine or respond to are available ). Your inbox items are emphasized as things.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement where you engage and respond via responses, retweets or likes.
You can also click on a user’s profile it. You’ll then see all of the information that you want — right within Agorapulse (including any previous interactions).
Expand your history to be seen by an individual profile!
Only one click and you will see if You’ve Got a History with the user and the conversations you have had before. As a consequence, that you can provide the people the right care at the moment.
Let’s break this down a little more…
I DMs I’ve and can easily see how many mentions Inside my inbox. If I am looking at this tweet from Ravi, I can see just how many tweets I have to review and I can review or react to his conversation. It is the exact same for other channels that are societal — your entire engagement is in one place.
Never miss a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this post but it will be! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s simple to check all your mentions. You can Filter by message or cite kind as follows.
Only review the posts replied to or dealt with. Once a specific post is replied to by you, it is marked as reviewed.
Or You Just click on a place to critique it without replying.
In the next example from Nicky, I can select To answer (or answer by DM), examine the post, delegate it for someone else (more of that later), retweet it or”just like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how the mention process or will participate or message.
It’s if I switch to Instagram, for example similar. I can see all of my recent engagement, I will enlarge on articles or see information about a user. I can follow and unfollow. Followers Plus For Instagram
Easily switch between programs and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, where you can only see the past 50 mentions on your own feed. In case you’ve got a high number of followers it is impossible to maintain with mentions. Agorapulse changes that which is enormous for brands and influencers.
Excited? You Can now participate your with ALL Mentions, even when you are a little late getting to them.
And of course, I can also engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can only publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
Like I shared above, Agorapulse enables me to Easily track and participate with my best advocates using the”Fans and Followers” feature. From within your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
In this case I hunted on my top 100 users below “TOP”.
To profiles you can add a star with favorites to “favorite” people you would like to follow carefully in Agorapulse. In this manner, you’ve got their posts readily accessible in their own thread! It’s easy retweet their articles and to engage with them!
You’ll also see rankings for your following in only About every profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through an answer to a conversation) or sent you a DM.
- Ambassador — this person has retweeted you or posted links.
- Influencer — this individual is often retweeted (over 20 times during the last 30 days).
In Nicky’s case, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do! ) ) .
On Facebook Function shows you who has mentioned your webpage, and the number of times they’ve enjoyed and commented or sent you a message, in addition to their final interaction with you. You can prohibit them from within Agorapulse, although I expect that happens infrequently!
On Instagram you Will see who has left comments their complete followers/followed counts and you can follow or unfollow from within Agorapulse.
These fundamental metrics give you a clear image of who Follows you, promotes you and participates with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on all their interactions
- Search in their own messages, and
- Add private notes.
When You’ve Got this information you can use all It to take part in communication with those individuals — surprise and delight them maybe reach out to thank them! Followers Plus For Instagram
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Investigator that is Private. You can use the Tracking function on Instagram to.
- Hashtag that is perform hunts.
- Place hunts.
What is so great about this? It opens up a whole new World of chance for finding (and linking ) talks about any subject you like (including your manufacturer ).
The potential for companies is enormous With this feature, especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s simple to produce and easy to decode. GREAT for showing clients!
Agorapulse Reports enable you to break your Audience in a means that makes sense.
The reports can also help you locate a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on participation and reach
- Evolution metrics over time. Agorapulse provides you a fast reading re whether a specific metric is decreasing or increasing over a period and automatically compares metrics over the years.
- Community management data like reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your content is analysed and Presented in report form. You can download it as a csv file to reveal that the people/clients/team that needs to view it the most.
For social media supervisors and agencies this is Huge, as it allows you to provide easy-to-read data.
It is also possible to take a peek!
Nearly everybody I know who uses Agorapulse for Social media direction raves about the reports. They’re pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or delegate content… while you sleep”. using Moderation Rules all.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Manners.
- Therefore I don’t see almost all of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”most” of those lousy DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or even DMs. Clear them out and I typically visit DMs. To be honest I get numerous DMs that are spam these days, it is hard not to overlook the good ones. Automobile DMs have made DMs useless to me personally, which is a real shame.
Moderation and filtering functions for all account Types but I mostly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks for following”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some actual ones as well, but you have to choose your battles!
Along with the moderation principles are not about spam. You can use them in many ways to
- Filter content out to be reacted to — on almost any stage. So you can respond to them later — Perhaps you want to have the articles featuring a particular hashtag to be tagged in a way.
- Filter out those individuals that are SUPER and post all the time that you don’t need to see every Tweet at Agorapulse — only repond to them occasionally or natively in Twitter.
- Create custom tags for comments and tweets so it is possible to categorize and search on them!
- Create custom searches for key words that you want to monitor
- In case you have one of the”big” amount accounts (greatest for small agencies) you can have articles delegated to a group member (see 11 below).
Basically the moderation purpose is just another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are around and out And you need to clear your inbox, the Agorapulse program is something that you will love.
It’s accessible on iOS and Android and it is super slick to use. I often prefer using the program vs desktop computer to process my inbox since it is so easy to review and procedure mentions and messages. Followers Plus For Instagram
Agorapulse’s lineup feature Permits You to publish Your articles on a repeated, evergreen basis utilizing intelligent categories — much like the way in which Meet Edgar permits you to set posts to be scheduled at particular times of day based on certain categories. It is used by me to Twitter and Facebook.
If you want to and are using a tool Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it simple to set up Your queue add your program to get articles to be published on, and catogories. Then the process of adding content is intuitive. As you can see, it is a slick dash (the consumer experience is awesome).
Primarily, You Have to name and put your articles up Classes (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your categories Do is add instances like this, to the program.
Then I Want to include content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of the article, to explain to you how it will appear on the platform you select when you publish its newsfeed.
Pick to Schedule your posts to a certain time slot, or add each post to the Queue of your choice. As you set up your queue this part is easy. Your Queue, filled with posts (and ready to go) will appear something like this.
After a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Apart from utilizing the function for repeated Content, you can also decide to either.
- Add a post to the program as normal or
- Repeat your article a specific number of times (when you do so you may set the minimum amount of times between repetitions of the article ). Be aware that you can accomplish this for Facebook but you need to know about the Twitter rules against duplicate content — see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. It’s not great time to post or if a disaster is, you can easily pause the queue.
Perhaps you want to pause a seasonal queue of articles At Christmas… it is simple with the pause button!
Meet Edgar has a pause button and it was something That I actually wanted to see which I chose to replace it with. I requested Agorapulse to add one and they did (they constantly listen never be afraid to mention suggestions or give opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function can be useful for announcing Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your articles that needs to go out each week in a queue. I would recommend a little varies the articles to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles Aren’t Actually fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re currently making a point of saying they’ll enforce them.
Fundamentally this mean that we can no longer Post equal or similar content . This also applies to replicate content.
Let us take a look Twitter with Agorapulse while complying with all the rules, so the rules are complied with by you when you draft an image similar to this one to post to Twitter.
Note that you can choose to to queue or schedule Your post to Twitter. Here’s where we need to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look In the picture above, you’ll see that Agorapulse blocks my ability to place replicate content. The tool recognises that I am posting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Variation Tips
Here is the way I utilize Agorapulse to save loads of Time and remain out of Twitter Jail. With Agorapulse, you now have two options for repeating a link.
- It is possible to choose to Schedule your article once (or more than once in the event that you vary it). Simply add your post, to do this, then pick the date and time you would like it to head out at. If it will be published more than once, you will need to edit the repeated or duplicate tweets so they’re not”replicate” content. A lot of that is under.
- More than once with variants or you can choose to Queue your article once. Agorapulse advocates this. When you are queueing content for Twitter, make certain that you don’t select the option to”re-queue multiple times.” This is where you would wind up in breach of Twitter’s rules, although you can still use this feature for other platforms. While I decide to do it this way, I’m sure it’s a unique post, then add it to the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
I also utilize Advanced Scheduling to Publish one tweet, then set that tweet. Below, I have set it to post than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
I can see, once I schedule that the 6 x repeats Those posts in my schedule. I would go directly in and change them to emojis text that is new, images or hashtags. Do this do not do it or you will forget.
Note. It’s When you edit your posts, if the link stays the same, Okay. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this manner For a little while now to post new content well before the new”principles” were announced. I like to mix it up and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to upload around a 100 parts of content simultaneously by using a pre-populated CSV file. This can include articles from any RSS feed and includes your photographs! You might use this save hours and to curate content!
What’s Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to make us tweets’ variations, so we play nice and can still get out content quickly. This is new functionality that will let us replicate our tweet variations in the one easy interface. I am awaiting it. I’m convinced it’s going to be a timesaver! Followers Plus For Instagram
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Don’t need to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 a month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer service brilliance.
This feature is a good if you are a team that is growing One to update to.
Oh and guess what? Teamwork and Remarks occurs in Real time. If Jess and Joe are online at precisely the exact same time working on precisely the accounts, there will not be double-up. It is possible to see what your team is currently doing in real time.
Posting To Instagram
Agorapulse is A partner. This also suggests that they are one of the very first tools to acquire access to Instagram’s API to allow auto-posting to Instagram that is HUGE!
If you have one of the Company accounts with Agorapulse you can to Instagram. This means that you can plan your content ahead of time and click to post on your telephone whenever you’re ready OR you are able to auto article.
Just make sure that you don’t forget to engage You autopost….posting is merely a part of this process. You need to follow up on answers and comments.
I believe that Agorapulse is the tool Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win if you’ve got a company account. Are a separate fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account.
- On Your app or desktop, schedule your Instagram article (add picture and caption) then schedule the date and time that you need to publish it. You may opt to switch on Auto-scheduling or you can use the app post the picture and to link through to Instagram.
- When it is time to post if you post manually, will receive a notification via your app. Just click”Publish” and you’ll be switched through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to paste it into the Instagram app. Check you have hashtags additional as necessary and you’re good to go!
Again, I am super impressed that Agorapulse has Added another feature that would normally require us to utilize the attribute and a tool makes it even better. Bringing these tools together saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some attributes that are for the level of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
Keeping up with opinions on ads is difficult for Both Facebook and Instagram advertisements. Agorapulse pulls to your own inbox in the ad comments and lets you see them and engage with them.
If you run ads and understand what it’s like to keep up With the comments (such as the spam), then you will know that this function is bliss for ad managers and page admins. Bliss. Followers Plus For Instagram
Bonus Free Tools
You can take Advantage of those tools on their site such as.
- A Facebook Page Barometer — also to test your own engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you really want one More reason to test out Agorapulse then here it is.
They have some of the pricing of some of those Social media management applications.
Prices start at $49 per Month for small/solo businesses with increasing costs for medium, large and enterprise businesses. You will find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, attempt Some of the free tools and choose the free trial for a spin, you’ll be as hooked as I am.