Intro Facebook As A Social Media Tool
You will find Many social media management tools, however, one stands out amongst the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few years and I love it. In this post I share 12 Reasons Why I adore Agorapulse for Social Media Management and you will also. Facebook As A Social Media Tool
There are many social media management applications that Deserve a mention . I have used many of them including Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go into their features here. They are Solid options.
However, I switched to Agorapulse a few years ago Today and it has been my No 1 choice to social media direction since that time. You may read about some of the feature comparisons between Agorapulse and other platforms .
But for the purposes of This post, I wish to just focus on Agorapulse so you can consider it as a tool in your arsenal.
It could be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it will not have a lot of extraneous features You never use, making you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even fun (but we’ll get to this ). Let’s take a peek at 12 Reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I must mention that I don’t necessarily use EVERY single function in precisely the same moment. I do use a couple of tools for some purposes. But I really like that Agorapulse has a suite of features that do cover the majority of your social media marketing requirements.
In fact Have been moving lots of the attributes I use on additional tools around to Agorapulse. It is hard not to want to stay”in” this tool since it’s so user-friendly and enjoyable to use. I also have taken on a brand ambassador part with Agorapulse considering writing this article. The post was updated but my real love for this tool and the fact that I can’t do without it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let’s start here. Because without this Remainder of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of company at Agorapulse. If their clients are happy and using their instrument in the best possible way, (and they receive results), then everything falls right into place. Their team concentrates more.
Agorapulse also listens To customers about what works, what needs improving and what they are able to build. Thus, you are not a client but a part of a business. In fact, many of the present features that I am going to talk about came out of feedback and customer testimonials.
Caring about clients Is Agorapulse has taken up the ranks as one of those social media management programs with the reviews and customer satisfaction. Facebook As A Social Media Tool
I’ve summarized all 12 reasons why I love Agorapulse Below, but let us start with a video summary of their current (awesome) upgrade — then I will break down the key features. There’s a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of participation (which is why I love Agorapulse the most), let’s take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as a formal Instagram Partner).
You can easily customise the posts to match each platform. I don’t even have to go into detail about it here, as it intuitive to use. You, (like me) should have the ability to work out how to schedule a simple article, readily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of this later)
- Schedule the post later on for a specific date and time.
It’s also easy to schedule the post to Head out on different platforms, on various occasions, while being optimised for all those platforms (altering the text or image size).
1 feature I like is the capability Type”@” and the title of the user and Agorapulse will bring up the probable accounts you are able to choose from on Twitter and Facebook. See Agorapulse suggests extra accounts once I start entering their business name.
This helps you to tag profiles and pages quickly And saves you time looking for the perfect people to add.
You can schedule easily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for now, Please be aware that publishing your articles and scheduling in advance on Agorapulse is simple! And like I said, you can also currently auto-post into Instagram using Agorapulse as they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a Fairly slick calendar opinion also, That means you are able to see your posts ready to go across all of the platforms.
And it’s color coded for folks like me That additional amount of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has 1 column for me to respond to notifications.
To me, that’s”one job” to complete every day. And it’s actually almost enjoyable to clean out my inbox.
It is focused, it is simple and it is easy to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you need to review or respond to can be found). Your inbox things are highlighted as things To Review for each platform.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation in which you engage and respond via retweets, enjoys or responses.
You can click on a user’s profile it. You will then see all the info you want — directly within Agorapulse (like any previous interactions).
Expand a user profile to see your history!
Just one click and you will see if you have a History with the user and the conversations you have had before. This means that you may provide the people the right attention at the right moment.
Let us break this down a bit more…
I can easily see how many mentions and DMs I have Inside my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets I must review and I can review or respond to his tweet. It is the exact same for other channels — your engagement all is in 1 area.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I’ve finished writing this post but it’s going to be! I do not always get to tune zero every day but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check all your own references. You can Filter by cite or message kind as follows.
Then review the posts responded to or dealt with. It is marked as reviewed As soon as a specific post is replied to by you.
Or you click on a place to review it without replying.
I can choose To answer (or reply by DM), examine the article, delegate it to get somebody else (more of that later), retweet it “like” the post — all from within the exact same dashboard place on Agorapulse.
Choose how you process or will participate the mention or message.
If I switch to Instagram it’s similar. I am able to view my recent engagement all, I will enlarge on articles or see information. I unfollow and can also follow. Facebook As A Social Media Tool
Change between accounts and programs to Keep up with engagement!
Being able to see your comments ALL are handy on In which you can only find the last 50 mentions on your feed. It’s not possible to keep up with mentions if you have a number of followers. Agorapulse alters all that which is enormous for influencers and brands.
Excited? You Can now participate with All your Mentions when you are getting to them.
And Needless to Say, I could also readily participate by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse retains all of my participation in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
As I shared previously, Agorapulse allows me to Easily track and engage with my very best advocates using the”Fans and Followers” attribute. From in your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I searched on my top 100 users under “TOP”.
You can add profiles and a star to “favorite” folks that you would like to follow closely in Agorapulse. In this manner, you have their articles readily accessible in their own thread! Now it’s easy retweet their articles and to engage together!
You see positions for your following in only About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or through an answer to a conversation) or delivered you a DM.
- Ambassador — this person posted links to your website or has retweeted you.
- Influencer — this person is frequently retweeted (more than 20 times throughout the previous 30 days).
In the case of Nicky, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do! ) ) .
On Facebook Function shows you who has mentioned your page, and the number of times they’ve liked and commented or sent you a message, as well as their last interaction with you. It is also possible to ban them from your page from inside Agorapulse, but I expect that happens rarely!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you are able to follow or unfollow from inside Agorapulse.
You are given a clear picture of who by these fundamental metrics Follows you, promotes you and participates with you the most.
- Set up custom classes of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their messages, and
- Add notes.
When you have all of this information you can use It to take part in communication with those individuals — surprise and pleasure them or maybe reach out to thank them! Facebook As A Social Media Tool
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Personal private investigator. You can use the Tracking work on Instagram to.
- Hashtag searches.
- Place searches.
What’s so great about this? It opens up a whole new World of chance for locating (and linking ) talks about any topic you like (including your brand).
The potential for companies is enormous Especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that is easy to produce and easy to decipher. Ideal for showing customers!
Agorapulse Reports help your to break Audience sense.
The Comprehensive reports can also help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Evolution metrics over time. Agorapulse gives a reading re whether a metric is increasing or decreasing over a period to you and automatically compares metrics.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Introduced in report form. You may even download it as a csv file to show it the most.
For social media managers and agencies that this is Huge, as it allows you to supply easy-to-read information to your clients.
It is also possible to take a glance!
Nearly everyone I know who uses Agorapulse for Social media management raves about the reports. They are pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or delegate articles… while you sleep”. By using Moderation Rules all.
Where the I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I can deal with them Ways.
- My DMs can be filtered by me so I really don’t see almost all of them. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. Clean them out and I typically go to DMs. To be fair I get numerous DMs that are spam nowadays, it’s hard not to miss the excellent ones. Auto DMs have made DMs useless to me, which is a true shame.
Moderation and filtering functions for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks for following”.
It mostly filters out The auto-DMs, and yes I’m sad that it grabs some actual ones as well, but you have to choose your battles!
And the moderation rules are not just about spam. You can use them in several ways to
- Filter out articles to be responded to — on almost any platform. You want to have of the posts featuring a hashtag to be labeled in a specific manner — so you’re able to respond to them afterwards.
- Filter out those people that are SUPER and post all the time you don’t need to see every Tweet at Agorapulse — just repond to them occasionally or natively in Twitter.
- So you can categorize create customized tags for comments and tweets and research on these later!
- Create customized searches for key words that you need to monitor
- If you have one of the”big” level accounts (best for smaller agencies) you can have posts delegated to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clean your inbox, the more Agorapulse program is something you will love.
It is available on Android and iOS and it is super slick to use. I often prefer to use the app vs background to process my inbox as it is really simple to review and procedure mentions and messages. Facebook As A Social Media Tool
Agorapulse’s lineup feature allows you to publish Your articles onto a repeated, evergreen basis using smart categories — much like the way by that Meet Edgar permits you to set articles to be scheduled at particular times daily based on particular categories. I use it for Twitter and Facebook.
If you Need to and are using a tool Cut costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all the additional Agorapulse attributes ).
Here are a few things to know about using Agorapulse for repeated content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it simple to set up Your queue catogories, and insert your program to get articles to be printed on. Then the procedure for adding content is intuitive. As you can see, it’s a slick dash (the consumer experience is awesome).
Firstly, You Have to name and put up your articles Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you Need to, once you’ve set up your classes Do is add instances to the program, such as this.
Then I Want to include content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of the article, to explain to you how it will look on this platform you choose when you publish its newsfeed.
Pick to Schedule your articles or add every post to your choice’s Queue. This component is simple, as you’ve already set up your queue in Step one. Your Queue, filled with posts (and prepared to go) will appear something like this.
After a post is published, It Is Going to return to the Bottom of the lineup, waiting to be queued again.
Apart from using the operate for perennial Content, you might decide to either.
- Add a post to the schedule as normal or
- Replicate your article a specific number of times (once you do so you will place the minimum number of times between repetitions of the post). Note that you can accomplish this to get Facebook but you have to be aware of the Twitter rules against duplicate content see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. For some reason it’s not great timing to post or When a natural catastrophe is, you can easily pause the queue.
Perhaps you want to pause a lineup of posts At Christmas… it’s simple with the pause button!
Meet Edgar has a pause button and it had been something I really wanted to see which I chose to replace it with. I asked Agorapulse to include one plus they did (they constantly listen never be afraid to mention tips or provide feedback!) .
Use The Queue Function To Announce Facebook Lives
The queue function can be for announcing handy Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out each week in a queue. I would recommend you change the articles a bit to keep the material fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules Aren’t Really fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they are currently making a bigger point of saying they will be enforced by them.
Fundamentally this mean that we can Post similar or equal content to multiple accounts. This applies to duplicate content in the same account.
Let us take a look Twitter with Agorapulse whilst complying with the rules, so you obey the rules, once you draft an image like this one to post to Twitter.
Note You Could elect to to queue or schedule Your post to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the picture above, you will realize that Agorapulse blocks my ability to post replicate content to over one of my Twitter accounts. The tool recognises that I am posting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is how I utilize Agorapulse to save loads of Time and remain out of Twitter Jail. Together with Agorapulse, you now have two choices for replicating a link.
- You can choose to Schedule your post once (or more than once if you change it). Just add your post to do so, then choose the date and time you would like it to go out at. If it’ll be published more than once, you’ll need to edit the replicated or replicate tweets so they’re not”duplicate” content. A lot of that is under.
- More than once with variations or It is possible to choose to Queue your article once. Agorapulse advocates this. When you are queueing articles for Twitter, be certain you don’t choose the option to”re-queue multiple times.” You can use this feature for other platforms, but this is where you would wind up in violation of the rules of Twitter. When I choose to do it this way, I make sure it’s a special post, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
I also utilize Advanced Scheduling to Write 1 tweet, then set that tweet to repeat a specific number of times. Below, I’ve set it to article than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
I could see, After I program that the 6 x repeats Those posts in my schedule. I would go in and alter them to emojis new text, images or hashtags. Do this quickly — do not do it later or you may forget.
Note. It is If the connection stays the same when you edit your posts ok. It’s the text that you have to change each time.
I’d been using Advanced Scheduling in this way For a while today to post fresh content — well before the new”principles” have been announced. I like to mix up it and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload around some 100 parts of content at once by using a pre-populated CSV file. Including your photographs and also can incorporate articles from any RSS feed! You might use this save hours and to curate articles!
What is Coming To Queued Content?
The team at Agorapulse is currently working on a Tool to make the variations of tweets easier for people, so we can still get out content fast and play nice. This will be new functionality that will enable us to repeat our tweet variations all in the one interface that is simple. I’m awaiting it. I’m sure it will be a timesaver! Facebook As A Social Media Tool
Team Communication and Delegation
As easy as Agorapulse would be to use, you Don’t need to do all the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then you can update to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer support brilliance.
This attribute is a good, if you are a growing group One to update to.
Oh and guess what? Comments and teamwork happens in Real time. If Joe and Jess are online at precisely the exact same time working on precisely the accounts, there will not be double-up. You can see what your team is currently performing in real time.
Posting To Instagram
Agorapulse is A partner. This also suggests that they are among the tools to get access to Instagram’s API to allow auto-posting to Instagram which is HUGE!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This means that you can now organize your content ahead of time and click when you’re ready OR you are able to, to post on your phone auto post.
Make sure that you don’t forget to participate if You autopost….posting is merely a part of the process. You need to follow up on replies and comments.
I believe that Agorapulse is the instrument which Offers both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it is a win-win-win if you’ve got a company account. Are a separate fee!
All you Want To do would be.
- Download the Agorapulse program and hook your Instagram account .
- On Your app or background , schedule your Instagram article (add photo and caption) then program the date and time you need to publish it. You can opt to change on Auto-scheduling or you’ll be able to use the app place the image and to link through to Instagram.
- When it is time to 19, if you post manually, will receive a notification via your mobile program. Just click”Publish” and you will be changed through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description will be copied and you want to glue it. Check you’re good to go and you have additional as necessary!
I am impressed that Agorapulse has Added another feature that would normally require us to use a tool and the new auto-post attribute makes it even better. Bringing these tools together saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here’s where we get to Some attributes which are for the greater level of membership on Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 per month)
Keeping up with comments on ads is difficult for Facebook and Instagram advertisements. Agorapulse lets you see them and participate with them readily and pulls in the ad comments to your own inbox.
If you run advertisements and know what it’s like to maintain With the comments (such as the spam), then you’ll know that this function is bliss for advertising managers and webpage admins. Bliss. Facebook As A Social Media Tool
Bonus Free Tools
You can also take Advantage of those free tools on their site.
- A Facebook Page Barometer — also to test your engagement, and to determine how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter performance, right today
If you want one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the pricing of some of the Social media management applications.
Prices start at $49 per Month for small/solo companies with increasing prices for enterprise, large and medium businesses. You will discover more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, attempt Some of the tools and take the free trial for a spin, you will be as hooked as I am.