Introduction Corporate Social Media Tools
You will find Many social media management programs, but one stands out amongst the crowd more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a couple of years and I love it. In this post I discuss 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Corporate Social Media Tools
There Are Lots of social media management tools that Deserve a mention . I’ve used many of them at one time or another, such as Sprout Social, Hootsuite, and Buffer.
I will not go into their features here. They are Solid choices.
But I changed to Agorapulse a few years ago It and Today has been my No 1 choice for social media direction since that time. You can read about some of the attribute comparisons between Agorapulse and other programs .
However, for the purposes of This informative article, I want to focus on Agorapulse so it is possible to consider it.
It may literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it will not have extraneous features That you never use, which makes you think”what’s that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we’ll get to that). Let us take a peek why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I do not always use EVERY single function in precisely the same moment. I do use a couple of other tools. However, I really like that Agorapulse has a suite of features that do cover most of your social media advertising needs.
In fact, I Have been moving lots of the features I use on tools over to Agorapulse. It’s hard not to wish to remain”in” this instrument since it is so user-friendly and enjoyable to use. I have also taken on a new ambassador part with Agorapulse considering writing this article. The article was updated but my real love for this tool and the fact that I can not do without it in my toolbox has not changed.
The Agorapulse Team And Culture
Let us begin here. Because without this, the Rest of the things that I love about Agorapulse mean nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and using their tool in the finest possible manner, (and they get results), then everything falls into place. Their team focuses on customer experience more than anything else.
Agorapulse also listens About what works, what needs improving and what they are able to build next. So, you are not only a customer but part of a company. In fact, lots of the present features I am about to talk about came from opinions and client testimonials.
Caring about customers Is why Agorapulse has taken up the ranks as one of those social media management tools with all the reviews and customer satisfaction. Corporate Social Media Tools
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us begin with a video overview of their current (awesome) update — then I’ll break down the key features. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (which is why I love Agorapulse the most), let us take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as an official Instagram Partner).
You can easily customise the posts to suit each platform. As it’s super intuitive to use, I probably don’t even have to go into detail about this here. You, (like me) need to be able to work out how to program an easy post, easily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my post (more of this later)
- Schedule the article in the future for time and a specific date.
It’s also super easy to schedule the post to Head out on various platforms, on different occasions, while being optimised for those platforms (changing the text or picture size).
One feature I like is the capability Type”@” and the title of the user and Agorapulse will bring up the probable account you can pick from on Twitter and Facebook. See Agorapulse suggests accounts when I begin entering their business name.
This helps you to tag pages and profiles quickly And saves you time looking for the right folks to add.
You could schedule to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for today, Please know that publishing your articles and scheduling beforehand on Agorapulse is easy! And as I said, you can also now auto-post into Instagram using Agorapulse since they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a pretty calendar view too, That means you can see all of your posts ready to go across the platforms.
And it’s color coded for people like me who want That additional level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has only 1 column for me to react to notifications.
To me, that is”one task” to finish every day. And it is actually almost enjoyable to clean out my inbox.
It’s focused, it is easy and it is simple to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to are available ). Your inbox things are highlighted as things To Review for each stage.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for participation where you respond and participate via retweets, likes or replies.
You can click on a user’s profile to enlarge it. You will then see all the information that you need — directly within Agorapulse (like any prior interactions).
Expand an individual profile to see your history!
Just one click and you can see if you have a History with the consumer and the conversations you’ve had before. As a consequence, that you may give the ideal people the ideal care at the right moment.
Let us break this down a little more…
I DMs I have and can see how many cites Inside my inbox. If I am looking at this tweet from Ravi, I will see how many tweets I have to review and that I can review or respond to his tweet. It’s the same for other channels — all of your engagement is in 1 place.
Never miss a mention in your inbox!
I know my inbox Is not empty in this screenshot. When I have finished writing this article but it will be! I do not always get to tune zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s simple to check your mentions. You can Even filter by message or mention kind as follows.
Only review the articles you’ve replied to or dealt with. As soon as you reply to a post, it is automatically marked as reviewed.
Or you click on a post to review it without replying.
In the next example from Nicky, I can select To answer (or answer by DM), examine the post, assign it for someone else (more of that later), retweet it “just like” the article — all from within the exact same dashboard area on Agorapulse.
Choose how the mention will engage or procedure or message.
It’s, if I switch to Instagram, for example similar. I can see all of my recent engagement, I see info about an individual or can enlarge on articles. I may even follow and unfollow. Corporate Social Media Tools
Change between accounts and programs to Keep up with engagement!
Being able to see All your comments is handy on Where you usually can only find the past 50 mentions on your own feed. It’s not possible to keep up with mentions In case you have a high number of followers. Agorapulse changes that which is enormous for brands and influencers.
Excited? Now you can participate your with ALL Mentions, even if you are a little late getting to them.
And of course, I could also engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse retains all my engagement in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse allows me to Easily monitor and participate with my best advocates employing the”Fans and Followers” feature. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this scenario below “TOP”.
You can add a celebrity to “favorite” people you would like to follow carefully in Agorapulse. This way, you have their articles readily accessible in their very own thread! Now it’s easy to engage with them and retweet their content!
You see rankings for the following in just About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is frequently retweeted (more than 20 times during the last 30 days).
In Nicky’s situation, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I should be engaging with (and I do! ) ) .
On this, Facebook Function shows you who has said your webpage, and the number of times they’ve enjoyed and commented or sent you a message, as well as their final interaction with you. You can prohibit them from inside Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments their total followers/followed counts and you can follow or unfollow from within Agorapulse.
These fundamental metrics give you a clear image of who Follows you, promotes you and participates with you the most.
- Setup custom groups of followers inside Agorapulse’s dash
- Search on each of their interactions
- Search on their messages, and
- Add notes.
When you have this information you can use all It to take part in positive communication with these individuals — surprise and pleasure them in some way maybe reach out to thank them! Corporate Social Media Tools
Advanced Monitoring, Reviews And search
Think of Agorapulse as your personal Private investigator that is personal. It’s possible to use the Monitoring work on Instagram to.
- Play hashtag searches.
- Location that is perform searches.
What is so great? It opens a whole new World of chance for locating (and joining) conversations around any subject you like (like your brand).
The Capacity for location-based businesses is huge With this feature, especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that’s easy to create and not difficult to decode. Ideal for showing clients!
Agorapulse Reports enable your to break down Audience in a way that makes sense.
The reports also can help you locate a range Information such as.
- Your best performing content (ie posts, tweets etc) based on engagement and reach
- Development metrics over time. Agorapulse gives a quick reading re whether a metric is increasing or decreasing over a time to you and compares metrics over time.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against opponents
Your material is easily analysed and Introduced in report form. You may download it as a csv file to show it the most.
For social media supervisors and agencies that this is Enormous, as it allows you to provide your clients with information that is easy-to-read.
You can have a peek!
Just about everyone I know who uses Agorapulse for Social media management raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being in a position to”tag, rename, conceal, delete or delegate articles… while you sleep”. All by using Moderation Rules.
I love this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Manners.
- Therefore I really don’t see almost all of them at the first 17, I will filter my DMs. This is where the magic occurs. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but many.
- I will filter my feed by DMs or Mentions. I usually go to DMs and clean them out fairly fast. To be fair I get numerous DMs that are spam these days, it is hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me personally, which is a real shame.
Moderation and filtering functions for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks for following”.
It mostly filters out The auto-DMs, and yes I’m sad that it grabs some real ones also, however you have to choose your battles!
Along with the moderation rules are not about spam. You can use them in many ways to
- Filter out content to be responded to — on any platform. Maybe you wish to have all the posts featuring a hashtag to be labeled in a specific manner — so you can respond to them.
- Filter those people that are SUPER out and post all of the time you don’t have to see every Tweet at Agorapulse — only repond to them sometimes or natively in Twitter.
- Create custom tags so it is possible to categorize and research on these later!
- Create custom searches for keywords which you want to monitor
- If you have one of the”big” amount accounts (best for smaller agencies) you’ll have posts assigned to a group member (see 11 below).
Fundamentally the moderation purpose is just another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you will need to clean your inbox, the Agorapulse app is something you will love.
It is accessible on it’s and iOS and Android super slick to use. I often prefer to use the app vs desktop computer to process my inbox as it is really easy to review and process messages and mentions. Corporate Social Media Tools
Agorapulse’s queue feature Permits You to publish Your articles onto a repeated, evergreen basis utilizing smart categories — a lot like the manner by which Meet Edgar allows you to set articles to be scheduled at particular times daily based on certain categories. It is used by me for Facebook and Twitter.
If you want to and are currently using a tool Reduce costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse attributes ).
Here are a few things to learn about using Agorapulse for replicated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse title and it easy to set up Your queue add your program for articles to be printed on, and catogories. Then the procedure for adding content is intuitive. As you can see, it is a slick dashboard (the consumer experience is awesome).
Primarily, put your content up and you need to name Categories (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
Once you’ve set up your categories, all you have to Do is add times like this, to the schedule.
Then I need to add content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of the article, to explain to you how it will appear on the newsfeed of this platform you select when you print it.
Choose to Schedule your posts or include every post to your choice’s Queue. This component is simple, as you set your queue up in Step one. Your Queue, filled with articles (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of the lineup, waiting to be queued again.
Apart from using the queue operate for perennial Content, you might decide to either.
- Add a post to the schedule as normal or
- Replicate your article a certain number of times (once you do so you will place the minimum amount of times between repetitions of the post). Be aware that you can accomplish this to get Facebook but you need to know about the Twitter rules against duplicate content — see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. It’s not fantastic time to post or if there is a natural catastrophe, you can easily pause the queue.
Maybe You want to pause a seasonal queue of articles At Christmas… it’s simple with the pause button!
Meet Edgar includes a pause button and it was something I actually wanted to see in any tool that I opted to replace it with. I requested Agorapulse to include one plus they did (they always listen — never be afraid to mention tips or provide feedback!) .
Use The Queue Function
The queue function could be for announcing handy Events such as a Facebook Live (should you hold them on a weekly or regular basis). Share your content that must go out at a specific time of the week in a queue. I would advise that a little varies the posts to keep the material fresh and more eye-catching.
This functions but with with Twitter Have to look at a few”changes” to Twitter’s terms of usage…. Corporate Social Media Tools
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules are not Fresh as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that now they are making a point of saying they’ll apply them.
Fundamentally this imply that we can no longer Post articles that is identical or substantially similar . This also applies to replicate content.
Let us take a look Twitter with Agorapulse whilst complying with all the principles, so when you draft an image like this one to post to Twitter, you obey the rules.
Note that you can elect to program or queue Your post to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the image above, you will realize that Agorapulse blocks my ability to post duplicate content to over a few of my Twitter accounts. The instrument recognises that I am submitting to Twitter! This helps make sure I stick to Twitter’s guidelines.
Content Demo Tips
Here is the way I utilize Agorapulse to save loads of Time and remain from Twitter Jail. Together with Agorapulse, you currently have two choices for replicating a link.
- It is possible to choose to Schedule your post once (or more than once if you change it). To do this, just add your article, then pick the time and date you would like it to go out at. If it will be printed more than once, you’ll want to edit the repeated or replicate tweets so that they’re not”duplicate” content. A lot of that is under.
- It is possible to choose to Queue your article once or more than once with variations. Agorapulse recommends this. When you are queueing content for Twitter, be sure you don’t choose the option to”re-queue multiple occasions.” You can still use this feature for some other platforms, but this is where you’d end up in violation of Twitter’s rules. While I choose to do it this way, I make sure it’s a special post, then add it to the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
I also use Advanced Scheduling to Publish one tweet, and set that tweet. Below, I have set it to article than every 7 Days, as well as 6 repetitions. Don’t forget to edit the repeats!
I could see, After I schedule the 6 x repeats Those posts in my schedule. I would go in and alter them to hashtags, emojis, pictures or text. Do this immediately — don’t do it or you may forget.
Note. It’s Okay when you edit your posts, if the link stays the same. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this way For a while today to post new content well before the new”rules” were declared. I like to mix up it and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload around some 100 pieces of content at once by using a CSV file. This includes your photographs and also can include articles from any RSS feed! You might use this to curate content and save hours!
What’s Coming To Queued Content?
The team at Agorapulse is functioning on a Tool to make the variants of tweets easier for us, therefore we play nice with Twitter and can still get out content fast. This will be new functionality that will enable us to replicate our tweet variations quickly — all in the one simple interface. I’m looking forward to it. I am convinced it’s going to be a timesaver! Corporate Social Media Tools
Team Communication and Delegation
As easy as Agorapulse would be to utilize, you Do not need to do all the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then you can upgrade to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer service brilliance.
If you are a group, this feature is a good You to update to.
Oh and guess what? Remarks and teamwork occurs in Actual time. If Jess and Joe are online at precisely the same time working on precisely the accounts, there will not be double-up. You can see what your team is currently doing in real time.
Posting To Instagram
Agorapulse is A proud Instagram partner. This suggests that they are one of the tools to get entry to the API to allow auto-posting to Instagram which is HUGE of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can into Instagram. This means you can now plan your content beforehand and click on when you’re ready OR you are able to to post in your phone auto post.
Make sure that you don’t forget to engage if You autopost….posting is just part of the process. You have to follow up on comments and answers.
I Think That Agorapulse is the only instrument that Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win in case you have a business account. Many Instagram tools that provide you reports are a fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account up.
- On Your program or background , schedule your Instagram post (add photo and caption) then program the time and date that you need to print it. You can choose to change on Auto-scheduling or you’ll be able to use the program to link through to Instagram and place the picture.
- When it is time to 19, if you post will receive a notification via your mobile program. Simply click”Publish” and you will be changed through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description will be copied and you want to glue it. Check you are ready to go and you have hashtags additional as necessary!
I am impressed that Agorapulse has Added another feature that would ordinarily require us to use the feature and a tool makes it even better. Bringing these tools saves time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some attributes which are for the higher level of membership on Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
With opinions on ads is hard for keeping up Facebook and Instagram advertisements. Agorapulse allows you engage with them easily and to view them and pulls in the ad comments.
If you run advertisements and know what it is like to maintain With the remarks (including the spam), then you will know that this function is bliss for advertising managers and webpage admins. Bliss. Corporate Social Media Tools
Bonus Free Tools
You can also choose Advantage of those free tools on their site including.
- A Facebook Page Barometer — to test your engagement, and to determine how well your lover fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter performance, right now
If you need one More reason to check out Agorapulse here it is.
It is affordable.
They have some of the pricing of any of those Social media management tools.
Prices begin at $49 per Month for small/solo businesses with prices for medium, large and enterprise businesses. You can find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, attempt Some of their tools and choose the free trial to get a spin, you will be hooked as I am.