Background Corporate Social Media
There are Many social media management tools, but one stands out among the crowd more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few decades now, and I really like it. In this article I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Corporate Social Media
There Are Lots of social media management applications that Deserve a mention . I have used many of these including Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go into their features . They are Solid options.
However, I changed to Agorapulse a few years ago Today and it has been my No 1 choice for social media management since that time. You can read about some of the feature comparisons between Agorapulse and other platforms .
But for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
It could literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have a lot of features That you never use, which makes you think”what’s that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it’s even fun (but we’ll get to that). Let us take a peek why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I should mention that I do not always use EVERY single function at the exact same time. I do use a couple of tools. But I love that Agorapulse includes a suite of features that actually do cover most of your social media marketing requirements.
In fact Have been moving a lot of the attributes I use on additional programs over to Agorapulse. It’s hard not to want to remain”in” this instrument as it is so user-friendly and enjoyable to use. I have also taken on a brand ambassador role with Agorapulse considering writing this article. The post has been updated but my genuine love for this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Staff And Team
Let us begin here. Because with this, the Remainder of the things I love about Agorapulse imply nothing.
Customer service is at the core of company at Agorapulse. If their customers are happy and using their instrument in the finest possible way, (and they receive results), then everything falls into place. Their staff focuses more.
Agorapulse also listens To clients about what works, what they are able to build and what needs improving. You are not a customer but a part of a business where your voice will be observed. In fact, many of the features that I am about to talk about came from customer testimonials and opinions.
Caring about clients Is Agorapulse has taken up the ranks as one of those social media management programs with all the reviews and customer satisfaction. Corporate Social Media
I’ve outlined all 12 reasons why I like Agorapulse Below, but let us begin with a video overview of their recent (awesome) update — then I will break down the critical capabilities. There’s a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of engagement (that is the reason why I adore Agorapulse the most), let’s take a look at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to suit each platform. I don’t even need to go into detail about it here, as it intuitive to use. You, (like me) should be able to work out how to program an easy post, easily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post in the future for a particular time and date.
It’s also easy to schedule exactly the same post to Go out on various platforms, on different occasions, while being optimized for those platforms (altering the text or picture size).
1 feature I like is the ability Kind”@” and the title of the consumer and Agorapulse will bring up the possible account you are able to pick from on Twitter and Facebook. Notice Agorapulse suggests extra accounts once I begin entering their company name.
This helps you to label profiles and pages quickly And saves you time searching for the perfect folks to add.
You can also schedule readily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is simple! And as I said, you can also currently auto-post into Instagram using Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a pretty slick calendar opinion So you are able to see all of your posts ready to go across all the platforms.
And it is colour coded for folks like me That level of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has one pillar for me to react to notifications and mentions.
To me, that is”one job” to finish each day. And it is really almost enjoyable to clear out my inbox.
It’s concentrated, it’s simple and it is super simple to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to examine or respond to can be found). Your inbox things are emphasized To Inspection for every platform as items.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement where you engage and respond via enjoys, retweets or responses.
You can also click on a user’s profile it. You’ll then see all the information that you want — directly within Agorapulse (like any prior interactions).
Expand an individual profile to realize your history!
Only one click and you will see if you have a History with the consumer and the conversations you have had before. As a consequence, that you may give the ideal people the ideal care at the moment.
Let’s break this down a bit more…
I can see how many mentions and DMs I have Inside my inbox. When I am looking at this tweet from Ravi, I will see how many tweets I must review and that I will review or respond to his tweet. It is the exact same for channels that are societal — your entire participation is in one area.
Never miss a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I’ve finished writing this article but it’s going to be! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check all of your mentions. You can Filter by mention or message kind as follows.
Then review the posts replied to or dealt with. It is automatically marked as reviewed As soon as you reply to a post.
Or you simply click on a place replying.
I can select To answer (or answer by DM), review the post, assign it to get someone else (more of that later), retweet it or”just like” the article — all from within the exact same dashboard place on Agorapulse.
Choose how you will engage or procedure the mention or message.
If I switch to Instagram, by Way of Example, it’s similar. I can see my recent engagement all, I will enlarge on articles or see more info about an individual. I may also follow and unfollow. Corporate Social Media
Easily change between accounts and programs to Keep up with participation!
Being able to see ALL of your comments is handy on Instagram, in which you can find the past 50 mentions on your own feed. It is impossible to keep up with mentions, if you’ve got a number of followers. Agorapulse alters that which is enormous for brands and influencers.
Excited? You Can now participate your with ALL Mentions, even when you are a little late getting to them.
And I can also engage by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse enables me to Easily monitor and participate with my best advocates employing the”Fans and Followers” feature. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case under “TOP”.
To profiles you can add a star with favorites to “favorite” people you would like to follow closely in Agorapulse. This way, you’ve got their posts accessible in their very own thread! Now it’s simple to engage with them and retweet their articles!
You will also see rankings for the following in only About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or through an answer to a dialogue ) or sent you a DM.
- Ambassador — this person has retweeted posted or you links.
- Influencer — this person is frequently retweeted (over 20 times throughout the previous 30 days).
In Nicky’s situation, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is someone I ought to be participating with (and I do!) .
On Facebook Function shows you who’s mentioned your webpage, and how many times they have enjoyed and commented or sent you a message, in addition to their last interaction with you. It is also possible to ban them from within Agorapulse, but I hope that happens rarely!
On Instagram you Will see who’s left comments their total followers/followed counts and you can trace or unfollow from within Agorapulse.
These metrics give you a clear image of who Follows you, promotes you and engages with you the most.
- Set up custom groups of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add personal notes.
When You’ve Got this information you can use all It to take part in communication with these individuals — maybe reach out to them to thank them surprise and pleasure them in some way! Corporate Social Media
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Private investigator. You can use the Tracking function on Instagram to.
- Hashtag searches.
- Perform place hunts.
What’s so great about this? It opens up a whole new World of possibility for locating (and linking ) conversations around any topic you like (like your brand).
The Capacity for businesses is enormous With this feature, particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that’s not difficult to decode and simple to create. Ideal for showing clients!
Agorapulse Reports enable your to break down Audience sense.
The detailed reports can also help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Development metrics over time. Agorapulse compares metrics and gives you a reading re if a particular metric is decreasing or increasing over a period.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Introduced in report form. You can even download it as a csv file to show that the people/clients/team that needs to see it the most.
For social media managers and agencies that this is Enormous, as it allows you to supply your clients with easy-to-read information.
It is also possible to have a peek!
Just about everybody I know who uses Agorapulse for Social media management raves about the reports. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign articles… while you sleep”. All using Moderation Rules.
I love this role on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them Ways.
- I can filter my DMs therefore I really don’t see most of them. This is where the magic occurs. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but most.
- I can filter my feed by DMs or even Mentions. Clear them out quickly and I go to DMs. To be honest I get so many DMs that are spam nowadays, it’s hard not to miss the excellent ones. Auto DMs have made DMs useless to me, which is a shame.
Moderation and filtering functions for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I’m sad that it catches some real ones also, however you’ve got to choose your battles!
And the moderation principles are not just about spam. You can use them in several ways to
- Filter out articles to be responded to — on any stage. You want to have the articles featuring a hashtag that is specific to be tagged in a specific way — so you’re able to respond to them later.
- Filter those individuals that are SUPER participated out and post all of the time that you don’t need to observe every Tweet in Agorapulse — just repond to them occasionally or natively in Twitter.
- So you can categorize create custom tags such as tweets and remarks and research on them!
- Create custom searches for key words that you need to monitor
- In case you have one of those”big” amount accounts (best for small agencies) you can have articles delegated to a group member (see 11 below).
Fundamentally the moderation function is just another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you will need to clean your inbox, the more Agorapulse app is.
It’s accessible on it’s and iOS and Android super slick to use. I often prefer to use the app vs desktop to process my inbox as it is really easy to review and process messages and mentions. Corporate Social Media
Agorapulse’s lineup feature Permits You to publish Your content on a repeated, evergreen basis using intelligent categories — a lot like the way in which Meet Edgar permits you to set articles to be scheduled at certain times of day based on certain categories. I use it for Twitter and Facebook.
If you are using a tool like Meet Edgar and Need to Reduce costs, then contemplate Agorapulse’s evergreen content feature rather (and you get the bonus of all of the additional Agorapulse attributes ).
Here are a Couple of things to know about using Agorapulse for repeated, queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it’s super easy to set up Your queue catogories, and insert your schedule to get posts to be printed on. Then the procedure for adding content is very intuitive. As you can see, it is a slick dash (the user experience is amazing ).
Firstly, put your content up and You Have to name Classes (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you have to When You’ve set up your categories Do is add times to the schedule, like this.
Then I need to add awesome content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the article, to show you how it’ll appear on the newsfeed of this platform when you publish it, you select.
Choose to Schedule your articles or add every post to your choice’s Queue. As you set up your queue in Step one, this component is simple. Your Queue, filled with articles (and ready to go) will appear something like this.
After a post is published, it will return to the Bottom of this lineup, waiting to be queued.
Apart from using the queue operate for repeated Content, you can choose to .
- Add a post to the schedule as normal or
- Repeat your post a specific number of times (once you do so you will place the minimum amount of days between repeats of this post). Be aware that you can accomplish this for Facebook but you have to know about the Twitter rules from content — see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. If there’s a disaster or it is not great time to post, you can easily pause the queue with one click.
Maybe You want to pause a seasonal queue of articles At Christmas… it is easy with the pause button!
Meet Edgar includes a pause button and it was something I actually wished to see which I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen — never be reluctant to mention suggestions or give feedback!) .
Use The Queue Function
The function can be for announcing useful Events like a Facebook Live (should you hold them to a weekly or regular basis). Share your content that needs to go out at a certain time of the week in a queue. I would advise that the articles a bit vary to keep the content fresh and much more eye-catching.
This works but with Need to look at a few”changes” to Twitter’s terms of usage…. Corporate Social Media
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The rules Aren’t Actually fresh as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re making a bigger point of saying they will apply them.
Basically this mean that we can Post similar or identical content to numerous accounts. This also applies to replicate content.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you, once you draft a picture similar to you to post to Twitter.
Note You Could choose to to queue or program Your article to Twitter. Here’s where we need to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look closely In the picture above, you’ll realize that Agorapulse blocks my ability to place duplicate content. The tool recognises that I’m posting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Demo Tips
This is how I utilize Agorapulse to save loads of Time and stay from Twitter Jail. Together with Agorapulse, you have two options for replicating a hyperlink.
- It is possible to opt to Schedule your post once (or more than once if you vary it). Simply put in your post, to do so, then pick the date and time you would like it to go out out at. If it will be printed more than once, you will want to edit the replicated or duplicate tweets so they’re not”duplicate” content. A lot of that is below.
- More than with variants or It is possible to opt to Queue your post once. Agorapulse recommends this. When you’re queueing articles for Twitter, be certain that you don’t choose the option to”re-queue multiple occasions.” This is where you would end up in breach of the rules of Twitter, although you are still able to use this feature for some other platforms. When I choose to do it this way, I make sure it’s a unique place, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and then set that tweet to replicate a specific number of occasions. Below, I’ve set it to article than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
Once that the 6 x repeats are scheduled by me, I could see Those posts in my schedule. I would go in and change them to new text, emojis, images or hashtags. Do this immediately — don’t do it later or you will forget.
Note. It’s Ok if the link stays the same when you edit your posts. It is the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this manner For a while now to post fresh content well before the new”rules” have been declared. I love to mix up this and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload up to a 100 pieces of content by using a CSV file. Your photographs are included by this and also can include content from any RSS feed! You can use this save hours and to curate content from other websites!
What’s Coming To Queued Content?
The staff at Agorapulse is currently working on a Tool to produce people tweets’ variants, so we play fine and can still get content out fast. This is new functionality that will enable us to replicate our tweet variations in the one easy interface. I’m awaiting it. I’m convinced it will be a timesaver! Corporate Social Media
Team Communication and Delegation
As easy as Agorapulse would be to utilize, you Do not need to do all of the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then you can upgrade to staff approval whereby you are able to assign tasks and approve messages across multiple team members.
This is GREAT for customer support brilliance.
This attribute is a good, if you are a team that is growing You to upgrade to.
Oh and guess what? Teamwork and comments occurs in Real time. So if Jess and Joe are online at the same time working on precisely the same accounts, there won’t be double-up. You can see what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A Instagram partner. This also suggests that they are one of the tools to acquire access to the API to allow of Instagram!
If you have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This usually means that you can now plan your articles beforehand and click whenever you are ready OR you are able to to post on your phone auto article.
Just make sure that you don’t forget to engage if You autopost….posting is merely a part of this process. You have to follow up on comments and answers.
I believe that Agorapulse is the instrument that Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win if you’ve got a company account. Are a fee!
All you need To do is.
- Download the Agorapulse app and hook up your Instagram account.
- On Your app or background computer, schedule your Instagram article (add picture and caption) then schedule the time and date that you need to publish it. You may opt to switch on Auto-scheduling or you can use the app post the picture and to connect through to Instagram.
- When it’s time if you post will receive a notification through your program. Just click”Publish” and you’ll be changed through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description will be copied and you need to glue it into the Instagram program. Check you’re ready to go and you have additional as necessary!
I am super impressed that Agorapulse has Added another feature that would normally require us to use the feature and a tool makes it even better. Bringing these tools together saves time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some attributes that are for the higher level of membership on Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 a month)
With opinions on advertisements is difficult for keeping up Equally Facebook and Instagram advertisements. Agorapulse allows you to view them and engage with them easily and pulls to your own inbox from the ad comments.
If you run advertisements and understand what it’s like to keep up With the remarks (such as the spam), then you will know that this purpose is bliss for advertising managers and webpage admins. Bliss. Corporate Social Media
Bonus Free Tools
You can also choose Advantage of those free tools on their site such as.
- A Facebook Page Barometer — to test your engagement, and to see how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really want one Reason to check out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of those Social media management tools.
Prices start at $49 per Month for small/solo businesses with increasing prices for large medium and enterprise businesses. You can find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, attempt Some of the tools and take the free trial for a spin, you will be hooked as I am.