Introduction Content And Social Media Management Tool
You will find Many social media management tools, but one stands out among the crowd more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few years now, and I love it. In this post I share 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Content And Social Media Management Tool
There are many social media management tools that Deserve a mention here. I’ve used many of them at one time or another, such as Sprout Social, Hootsuite, and Buffer.
I will not go into their features here. They’re Solid options.
But I changed to Agorapulse a few years ago Today and it has been my No 1 choice for social media direction since that time. You may read about a number of the feature comparisons between Agorapulse and other programs .
However, for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
In fact, it could literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it will not have a lot of extraneous features That you never use, which makes you think”what’s that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we will get to this ). Let us take a peek why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t always use EVERY single function at the same moment. I do use a couple of other tools for a few purposes. But I love that Agorapulse includes a package of features that do cover the majority of your social media advertising requirements.
In fact Have been slowly moving lots of the attributes I use on programs over to Agorapulse. It’s difficult not to want to stay”in” this instrument as it’s so user-friendly and enjoyable to use. I also have taken on a brand ambassador role with Agorapulse since writing this post. The article has been updated but my genuine love for this particular tool and the fact I can not do without it in my toolbox has not changed.
The Agorapulse Staff And Team
Let’s begin here. Because with this, the Rest of the things that I love about Agorapulse mean nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and using their instrument in the best possible way, (and they receive results), then everything falls right into place. Their staff focuses than anything else.
Agorapulse also listens To customers about what works, what they can build next and what needs improving. You are not only a client but a part of a company where your voice will be heard. In fact, lots of the features that I am about to speak about came from opinions and customer recommendations.
Caring about customers Is Agorapulse has shot up the ranks as among those social media management tools with all the top reviews and customer satisfaction. Content And Social Media Management Tool
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s start with a video summary of the recent (awesome) upgrade — then I will break down the critical features. There is a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of engagement (that is why I adore Agorapulse the most), let’s take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as an official Instagram Partner).
You can customise the articles to match each platform. As it intuitive to use, I don’t even need to go into detail about it . You, (like me) need to have the ability to work out how to schedule an easy post, easily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my article (more of this later)
- Schedule the article in the future for time and a particular date.
It’s also easy to schedule exactly the post to Go out on different platforms, on various times, while being optimized for those platforms (altering the text or picture size).
One feature I like is the ability Type”@” and then the name of the consumer and Agorapulse will bring up the probable accounts you can pick from on Twitter and Facebook. Notice how Agorapulse suggests extra accounts when I start entering their company name.
This helps you to label profiles and pages quickly And saves you time searching for the perfect people to include.
You could also schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please know that publishing your content and scheduling in advance on Agorapulse is super easy! And as I said, you can also now auto-post into Instagram with Agorapulse as they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a Fairly slick calendar view too, That means you are able to see all of your articles ready to go across the programs.
And it’s colour coded for people like me who need That extra amount of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse has one column for me to react to notifications and mentions.
To me, that is”one task” to finish every day. And it’s really almost enjoyable to clear out my inbox.
It is focused, it’s simple and it is easy to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to can be found). Your inbox things are emphasized as things To Inspection for every platform.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you respond and engage via enjoys, retweets or replies.
You can also click on a user’s profile to expand it. You will then see all of the information you want — directly within Agorapulse (like any prior interactions).
Expand your history to be seen by a user profile!
Only one click and you can see if You’ve Got a History with the user and the conversations you have had before. This means you can give the ideal people the right care at the right moment.
Let’s break this down a little more…
I can easily see how many mentions and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I can see just how many tweets I must review and I can review or respond to his tweet. It’s the same for other channels that are societal — your entire participation is in one place.
Never skip a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. But it’s going to be when I’ve finished writing this article! I don’t always get to inbox zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check all your mentions. You can Even filter by message or mention type as follows.
Then simply review the articles replied to or dealt with. Once you respond to a specific post, it is automatically marked as reviewed.
Or you click on a post replying.
In the example from Nicky, I could choose To reply (or reply by DM), examine the post, assign it to get someone else (more of that later), retweet it “like” the article — all from within the same dashboard place on Agorapulse.
Choose how the mention will engage or procedure or message.
It’s, if I switch for example similar. I am able to see my recent engagement all, I will expand on posts or see more information. I may follow and unfollow. Content And Social Media Management Tool
Easily switch between programs and accounts to Keep up with participation!
Being able to see ALL of your comments is handy on In which you usually can see the last 50 mentions on your feed. In case you have a number of followers it is not possible to maintain with mentions. Agorapulse changes that which is enormous for brands and influencers.
Excited? You can engage your with ALL Mentions if you are getting to them.
And Needless to Say, I can also engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse retains all of my participation in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
Like I shared above, Agorapulse enables me to Easily monitor and engage with my best advocates employing the”Fans and Followers” attribute. From in your Twitter account, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this case I searched on my top 100 users under “TOP”.
To profiles you can add a star with favorites to “favorite” people you would like to follow carefully in Agorapulse. In this manner, you have their articles readily accessible in their very own thread! Now it’s easy retweet their articles and to engage with them!
You see positions for the following in only About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or via an answer to a conversation) or delivered you a DM.
- Ambassador — this individual has retweeted you or posted links to your website.
- Influencer — this individual is often retweeted (more than 20 times during the previous 30 days).
In the situation of Nicky, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I should be participating with (and I do! ) ) .
On Facebook, this Function shows you who’s mentioned your page, and how many times they have enjoyed and commented or delivered a message, in addition to their final interaction with you. It is also possible to prohibit them from inside Agorapulse, but I hope that happens infrequently!
On Instagram you Will see who’s left comments in your article, their total followers/followed counts and you can follow or unfollow from inside Agorapulse.
You are given a clear picture of who by these fundamental metrics Follows you, boosts you and engages with you the maximum.
- Set up custom groups of followers inside Agorapulse’s dash
- Search on all their interactions
- Search in their messages, and
- Add private notes.
When you have all It to take part in positive communication with these people — maybe reach out to thank them or surprise and pleasure them! Content And Social Media Management Tool
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Private investigator that is personal. It’s possible to use the Monitoring function on Instagram to.
- Hashtag that is Play hunts.
- Place hunts.
What is so great? It opens a whole new World of chance for finding (and linking ) conversations around any topic you like (including your brand).
The Capacity for businesses is enormous With this feature, especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that is not difficult to decode and easy to create. Ideal for showing clients!
Agorapulse Reports enable you to break your Audience in a means which makes sense.
The detailed reports also can help you find a range Information including.
- Your best performing articles (ie posts, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse provides you a reading re whether a specific metric is increasing or decreasing over a period and automatically compares metrics.
- Community management data like reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your material is easily analysed and Introduced in report form. You may also download it as a csv file to show that the people/clients/team that needs to view it the most.
For social media managers and agencies this is Huge, as it allows you to provide your clients with easy-to-read information.
It is also possible to have a glance in your competitors!
Nearly everyone I know who uses Agorapulse for Social media management raves about the accounts. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or assign content… while you sleep”. All by using Moderation Rules.
In which the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them Manners.
- So I really don’t see most of them at the first 17, I will filter my DMs. This is where the magic happens. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but most.
- I can then filter my feed by DMs or Mentions. Clean them out and I visit DMs. To be honest I get numerous DMs which are spam these days, it is hard not to overlook the good ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks for after”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones also, however you’ve got to choose your battles!
Along with the moderation rules are not just about spam. You can use them in several ways to
- Filter content out to be reacted to. Maybe you wish to have of the posts featuring a specific hashtag to be tagged in a way — so you can respond to them.
- Filter out those individuals that are SUPER engaged and post all of the time so that you don’t need to see every Tweet at Agorapulse — only repond to them or natively in Twitter.
- So you can categorize create customized tags such as comments and tweets and search on these!
- Create custom searches for key words which you want to monitor
- In case you have one of the”large” level accounts (best for smaller agencies) you can have articles delegated to a team member (see 11 below).
Fundamentally the moderation function is just another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you need to clean your inbox, the Agorapulse app is something you will love.
It’s available on it’s and iOS and Android super slick to use. I often prefer to use the app vs background computer to process my inbox as it is really easy to review and process messages and mentions. Content And Social Media Management Tool
Agorapulse’s queue feature allows you to publish Your articles on a repeated, evergreen basis using smart categories — much like the manner by which Meet Edgar allows you to set articles to be scheduled at particular times of day based on particular categories. It is used by me to Twitter and Facebook.
If you want to and are currently using a tool such as Meet Edgar Reduce costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all the other Agorapulse features).
Here are a few things Agorapulse for , queued content that is replicated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it is super simple to set up Your queue insert your schedule to get articles to be published on, and catogories. Then of adding content, the process is very intuitive. As you can see, it is a slick dashboard (the consumer experience is amazing ).
Primarily, you need to name and set up your content Classes (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
When You’ve set up your categories, all you have to Do is add times such as this, to the program.
Then I Want to add awesome content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of the post, to show you how it will appear on the platform you select when you publish its newsfeed.
Choose to Schedule your posts or add every article to the Queue of your choice. This part is easy as you set up your queue in Step one. Your Queue, full of posts (and prepared to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the lineup, waiting to be queued again.
Aside from using the queue operate for perennial Content, you might choose to .
- Add a post to the schedule as usual or
- Repeat your post a certain number of times (when you do so you may place the minimum amount of times between repetitions of this post). Note that you can do this to get Facebook but you have to know about the Twitter rules from duplicate content — see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. It’s not great timing to post or if there’s a catastrophe, you can pause the queue.
Perhaps you need to pause a lineup of posts At Christmas… it is easy with the pause button!
Meet it had been something and Edgar has a pause button That I really wished to see which I chose to replace it with. I requested Agorapulse to add one plus they did (they always listen — never be afraid to mention suggestions or provide feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function can be for announcing handy Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that needs to go out at a specific time of the week in a queue. I’d recommend a bit varies the posts to keep the material fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Really new as addressed by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a larger point of saying they’ll apply them.
Fundamentally this mean that we can no more Simultaneously post articles that is similar or identical to multiple accounts. This applies to duplicate content in exactly the account.
Lets’s take a look Twitter with Agorapulse whilst complying with the principles, so once you draft an image like this one you comply with the rules.
Note You Could elect to queue or program Your article to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the picture above, you will realize that Agorapulse blocks my ability to post duplicate content to more than a few of my Twitter accounts. The tool recognises that I’m submitting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is how I utilize Agorapulse to save me loads of Time and stay from Twitter Jail. Together with Agorapulse, you have two options for repeating a hyperlink.
- You can choose to Schedule your article once (or more than once in the event that you vary it). To do so, simply put in your article, then choose the date and time you would like it to head out at. If it’ll be published more than once, you’ll want to edit the repeated or replicate tweets so that they’re not”replicate” content. More of this is below.
- It is possible to opt to Queue your post once or more than with variants. Agorapulse advocates this. When you are queueing content for Twitter, make certain you don’t select the option to”re-queue multiple occasions.” You are still able to use this attribute for some other platforms, but this is where you would wind up in violation of the rules of Twitter. While I decide to do it this way, I’m sure it’s a unique place, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and set that tweet to repeat a specific number of occasions. Below, I have set it to article than every 7 Days, as well as 6 repetitions. Don’t forget to edit the repeats!
After that the 6 x repeats are scheduled by me, I could easily see Those posts in my schedule. I would go directly in and alter them to hashtags, emojis, pictures or text. Do this immediately — do not do it or you may forget.
Note. It’s Okay when you edit your articles, if the link remains the same. It is the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this way For a while now to post new content well before the new”rules” have been announced. I like to mix it up and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to upload up to some 100 parts of content using a CSV file. This also can incorporate articles from any RSS feed and includes your photos! You can use this to curate articles and save hours!
What is Coming To Queued Content?
The team at Agorapulse is functioning on a Tool to produce the variants of tweets more easy for us, therefore we can get out content fast and play fine. This is new functionality that will let us replicate our tweet variants in the one interface. I am looking forward to it. I am sure it’s going to be a timesaver! Content And Social Media Management Tool
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Don’t need to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then it’s possible to update to team approval whereby you can assign tasks and accept messages around multiple staff members.
This is GREAT for customer support brilliance.
This attribute is a good, if you are a group You to update to.
Oh and guess what? Remarks and teamwork occurs in Actual time. If Joe and Jess are online at precisely the same time working on precisely the exact same accounts, there will not be double-up. It is possible to see exactly what your team is currently performing in real time.
Posting To Instagram
Agorapulse is A proud partner. This means they are among the tools to get entry to Instagram’s API to allow!
In Case You Have one of the Company accounts with Agorapulse you can to Instagram. This means you can plan your articles ahead of time and click on to post on your telephone whenever you are ready OR you are able to auto post.
Make sure that you don’t forget to participate You autopost….posting is merely part of the process. You need to follow up on comments and replies.
I believe that Agorapulse is the only instrument Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win if you have a business account. Many Instagram tools that provide you reports are a separate fee!
All you need To do is.
- Download the Agorapulse app and hook your Instagram account up.
- On Your program or desktopcomputer, schedule your Instagram post (add picture and caption) then program the date and time that you want to publish it. You can opt to change on Auto-scheduling or you can use the app place the picture and to connect through to Instagram.
- If you post manually, will get a notification via your mobile app when it’s time to post. Simply click”Publish” and you’ll be switched through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you want to paste it. Check you’re good to go and you have added as necessary!
Again, I am super impressed that Agorapulse has Added another feature that would ordinarily require us to use the feature and a separate tool makes it even better. Bringing these tools collectively saves time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes that are for the level of membership Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 a month)
With comments on advertisements is difficult for keeping up Both Facebook and Instagram advertisements. Agorapulse lets you see them and engage with them and pulls from the ad comments.
If you know what it is like to maintain and run advertisements With the remarks (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Content And Social Media Management Tool
Bonus Free Tools
You can also choose Advantage of these free tools on their site.
- A Facebook Page Barometer — to see how well your fan fares from the peers, and to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter performance, right today
If you really want one More reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of some of the Social media management applications.
Prices begin at $49 each Month for small/solo businesses with prices for enterprise, large and medium businesses. You will find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try Some of the tools and also take the free trial to get a spin, you will be hooked as I am.