Introduction Companies And Social Media
You will find Many social media management tools, but one stands out among the audience more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a couple of years now, and I love it. In this article I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Companies And Social Media
There Are Lots of social media management applications that Deserve a mention . I have used many of them at one time or another, such as Hootsuite Sprout Social, and Buffer.
I won’t go in their features . They are Solid choices.
However, I switched to Agorapulse a few years ago It and Today has been my 1 choice for social media management since that time. You can read about some of the attribute comparisons between Agorapulse and other programs .
But for the purposes of This post, I wish to just focus on Agorapulse so you can consider it as a tool in your toolbox.
In Reality, it may be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have features that are extraneous You never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even fun (but we’ll get to this ). Let’s take a look why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I don’t always use each and every function in precisely the same time. I do use a couple of different tools. However, I really like that Agorapulse has a suite of features that do cover the majority of your social media marketing requirements.
In fact, I Have been moving a lot of the attributes I use on tools around to Agorapulse. It is difficult not to wish to remain”in” this tool as it is so user-friendly and fun to use. I have also taken on a brand ambassador role with Agorapulse considering writing this post. The article has been updated but my real love for this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let us start here. Because with this, the Remainder of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their customers are happy and using their tool in the finest possible way, (and they receive results), then everything falls right into place. Their staff concentrates on client experience more.
Agorapulse also stinks About what works, what needs improving and what they are able to build. You are not just a client but a part of a company where your voice will be heard. In fact, many of the current features I am going to speak about came out of feedback and customer testimonials.
Caring about customers Is Agorapulse has taken up the rankings as one of the social media management programs with the reviews and customer satisfaction. Companies And Social Media
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us begin with a video summary of their current (awesome) update — then I’ll break down the critical capabilities. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of participation (that is why I adore Agorapulse the most), let us take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is among the easiest I have used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as an official Instagram Partner).
You can easily customise the articles to match each platform. As it’s super intuitive to use, I don’t even need to go into detail about it here. You, (like me) should have the ability to work out how to program an easy article, readily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the article later on for a specific date and time.
It’s also super easy to schedule the same post to Go out on various platforms, on different times, while being optimized for all those platforms (altering the text or picture size).
1 feature I especially like is the ability Type”@” and the name of the user and Agorapulse will bring up the possible accounts you can pick from on Twitter and Facebook. Notice Agorapulse suggests accounts once I begin entering their company name.
This helps you to tag pages and profiles quickly And saves you time looking for the perfect folks to include.
You could schedule to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling beforehand on Agorapulse is easy! And like I said, you can also now auto-post into Instagram using Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a pretty slick calendar opinion too, That means you are able to see all of your articles ready to go across all the programs.
And it is color coded for people like me who need That additional amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has one pillar for me to react to mentions and notifications.
To me, that is”one task” to complete each day. And it is really almost enjoyable to clean out my inbox.
It is focused, it’s easy and it is super simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you will need to examine or respond to can be found). Your inbox items are emphasized as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you participate and respond via retweets, enjoys or responses.
You can also click on a user’s profile it. You will then see all of the information that you want — directly within Agorapulse (including any previous interactions).
Expand an individual profile to see your history!
If you have a Only one click and you can see History with the conversations and the user you have had before. As a consequence, that you may give the ideal people the right attention at the moment.
Let’s break this down a bit more…
I DMs I’ve and can see how many cites In my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets I have to review and that I will review or respond to his tweet. It is the same for channels — all of your engagement is in 1 area.
Never skip a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I’ve finished writing this post! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect your own references. You can Filter by mention or message kind as follows.
Simply review the articles responded to or dealt with. It is marked as reviewed As soon as you respond to a post.
Or you simply click on a place replying.
I can choose To reply (or answer by DM), review the post, assign it for someone else (more of that later), retweet it “like” the post — all from within the exact same dashboard area on Agorapulse.
Choose how you process or will engage the mention or message.
It’s, if I change to Instagram, by Way of Example similar. I can see all my recent participation, I will enlarge on articles or see info. I unfollow and may even follow. Companies And Social Media
Switch between accounts and programs to Keep up with engagement!
Being able to see All your remarks is handy on Instagram, in which you generally can find the last 50 mentions on your feed. It’s impossible to keep up with mentions if you’ve got a high number of followers. Agorapulse changes all that which is enormous for influencers and brands.
Excited? You Can now engage your with ALL Mentions if you are a little late getting to them.
And I could also easily engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only publish to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
Like I shared previously, Agorapulse enables me to Easily track and engage with my best advocates using the”Fans and Followers” attribute. From in your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I searched on my top 100 users below “TOP”.
With favorites you can add a star to profiles to “favorite” people that you want to follow closely in Agorapulse. In this manner, you have their articles accessible in their own thread! It’s simple to engage with them and retweet their articles!
You see rankings for your following in just About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or via an answer to a conversation) or sent you a DM.
- Ambassador — this person posted links or has retweeted you.
- Influencer — this individual is frequently retweeted (more than 20 times during the previous 30 days).
In the case of Nicky, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I should be participating with (and I do!) .
On Facebook, this Function shows you who has said your page, and the number of times they’ve enjoyed and commented or sent you a message, as well as their final interaction with you. It is also possible to ban them from your page from within Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments their followers/followed that is total counts and you can follow or unfollow from inside Agorapulse.
These fundamental metrics give you a clear picture of who Follows you, promotes you and engages with you the most.
- Set up custom groups of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search on their messages, and
- Add personal notes.
When you have this information you can use all It to take part in positive communication with those individuals — maybe reach out to them to thank them surprise and delight them in some manner! Companies And Social Media
Advanced Monitoring, Search And Reports
Think of Agorapulse as your own Investigator that is personal. You can use the Monitoring function on Instagram to.
- Hashtag that is Play hunts.
- Location that is perform searches.
What’s so great about it? It opens up a whole new World of possibility for finding (and joining) conversations around any topic you like (including your brand).
The potential for location-based businesses is huge Particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that is not difficult to decode and simple to produce. Ideal for showing customers!
Agorapulse Reports help you to break down your Audience sense.
The Comprehensive reports also can help you locate a range Information such as.
- Your best performing content (ie posts, tweets etc) based on engagement and reach
- Development metrics over time. Agorapulse gives a fast reading re whether a specific metric is increasing or decreasing over a time to you and compares metrics over time.
- Community management statistics such as reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing content is easily analysed and Introduced in report form. You can download it as a csv file to reveal the people/clients/team that needs to view it the most.
For social media managers and agencies this is Huge, as it allows you to supply information that is easy-to-read to your clientele.
It is also possible to have a glance in your competitors!
Nearly everyone I know who uses Agorapulse for Social media management raves about the accounts. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. All using Moderation Rules.
I love this role on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I will deal with them in two Manners.
- So I don’t see most of them at the first 17, I can filter my DMs. This is where the magic happens. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or even DMs. Clean them out fairly fast and I usually go to DMs. To be honest I get so many DMs which are spam these days, it’s hard not to overlook the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation works for all account Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it catches some actual ones also, however you have to pick your battles!
Along with the moderation principles are not about spam. You can use them in several ways to
- Filter out articles to be responded to. Maybe you want to have all of the posts featuring a particular hashtag to be tagged in a way that is certain — so you can respond to them.
- Filter out those individuals that are SUPER participated and post all the time that you don’t need to see every Tweet at Agorapulse — only repond to them sometimes or in Twitter.
- So you can categorize create custom tags and research on these afterwards!
- Create custom searches for key words that you need to monitor
- If you have one of the”big” level accounts (best for small agencies) you’ll have posts delegated to a team member (see 11 below).
Fundamentally the moderation function is another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clean your inbox, the Agorapulse program is.
It’s accessible on iOS and Android and it’s super slick to use. I often prefer to use the program vs background computer to process my inbox as it is really simple to review and procedure messages and mentions. Companies And Social Media
Agorapulse’s queue feature allows you to publish Your content onto a repeated, evergreen basis utilizing smart categories — a lot like the manner in that Meet Edgar allows you to set articles to be scheduled at certain times daily based on certain categories. It is used by me to Twitter and Facebook.
If you are using a tool such as Meet Edgar and Need to Cut costs, then contemplate Agorapulse’s evergreen content attribute instead (and you have the bonus of all of the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for replicated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it simple to set up Your queue insert your schedule for posts to be published on, and catogories. Then of adding content, the process is very intuitive. As you can see, it’s a slick dashboard (the user experience is amazing ).
Primarily, you need to name and set up your content Categories (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
Once you’ve set up your categories, all you Need to Do is add instances like this, to the schedule.
Then I need to include content that is awesome to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this article, to show you how it will appear on the newsfeed of the platform when you print it, you select.
Choose to Schedule your articles or add every post to the Queue of your choice. This component is simple as you’ve already set up your queue in Measure one. Your Queue, filled with posts (and ready to go) will appear something like this.
After a post is published, It Is Going to return to the Bottom of the lineup, waiting to be queued.
Aside from using the queue function for repeated Content, you can decide to .
- Add a post to the program as usual or
- Repeat your article a certain number of times (once you do so you may place the minimum amount of times between repetitions of the article ). Note you could accomplish this to get Facebook but you have to be aware of the Twitter rules from duplicate content — see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. When there is a disaster or it is not fantastic timing to post, you can pause the queue with a single click.
Perhaps you want to pause a seasonal queue of articles At Christmas… it’s simple with the pause button!
Meet it was something and Edgar has a pause button I actually wanted to see that I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen never be reluctant to mention suggestions or provide opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function could be for announcing useful Events such as a Facebook Live (should you hold them on a weekly or regular basis). Share your content that must go out each week in a queue at a certain time of the week. I’d recommend the articles a little change to keep the material fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The rules are not Really fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they are making a larger point of saying they will be enforced by them.
Fundamentally this mean that we can no more Post similar or identical articles to multiple accounts. This applies to replicate content in exactly the exact same account.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with all the rules, so you obey the rules, once you draft a picture similar to this one to post to Twitter.
Notice You Could choose to program or queue Your article to Twitter. Here’s where we need to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the picture above, you will realize that Agorapulse blocks my ability to post duplicate content. The tool recognises that I am submitting to Twitter! This helps ensure that I adhere to the guidelines of Twitter.
Content Variation Tips
This is the way I use Agorapulse to save me loads of Time and remain from Twitter Jail. With Agorapulse, you have two choices for repeating a hyperlink.
- It is possible to choose to Schedule your article once (or more than once in the event that you change it). To do so, just put in your post, then pick the time and date you want it to go out at. If it’ll be published more than once, you will want to edit the replicated or duplicate tweets so they’re not”replicate” content. More of this is below.
- More than with variants or you can opt to Queue your article once. Agorapulse advocates this. When you’re queueing articles for Twitter, be sure that you don’t select the option to”re-queue multiple times.” You can use this feature for other platforms, but this is where you would end up in violation of Twitter’s rules. While I decide to do it this way, I’m sure it’s a special post, then add it to the top or bottom of the queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, set that tweet. Below, I have set it to article than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
I can easily see, After I schedule that the 6 x repeats Those articles in my schedule. I’d go directly in and change them to emojis text that is new, images or hashtags. Do this don’t do it or you may forget.
Note. It’s Ok when you edit your articles if the link stays the same. It’s the text that you need to change each time.
I had been utilizing Advanced Scheduling in this manner For a little while today to post fresh content well before the new”principles” were announced. I love to mix it up and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload up to a 100 pieces of content by using a CSV file. Including your photos and can incorporate content from any RSS feed! You might use this save hours and to curate content!
What’s Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to produce the variants of tweets easier for us, therefore we can get out content fast and play fine with Twitter. This will be new functionality that will enable us to replicate our tweet variants quickly — in the one interface that is easy. I’m awaiting it. I’m sure it’s going to be a timesaver! Companies And Social Media
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not have to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can update to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
If you are a group that is growing, this feature is a good One to update to.
Oh and guess what? Teamwork and Remarks occurs in Real time. If Joe and Jess are online at precisely the exact same time working on precisely the exact same account, there will not be double-up. You can see exactly what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A partner. This means that they are one of the tools to get entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This usually means that you can now plan your content ahead of time and click on to post on your telephone whenever you are ready OR you are able to auto article.
Just make sure that you don’t forget to participate You autopost….posting is just a part of the procedure. You need to follow up on answers and comments.
I believe that Agorapulse is the only instrument which Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you have a business account. Are a distinct fee!
All you Want To do is.
- Download the Agorapulse program and hook your Instagram account.
- On Your program or desktopcomputer, schedule your Instagram article (add picture and caption) then schedule the time and date that you need to publish it. You can choose to switch on Auto-scheduling or you can use the app place the picture and to link through to Instagram.
- When it’s time to 19, if you post will get a notification via your program. Simply click”Publish” and you will be changed through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you need to glue it to the Instagram app. Check you have added as necessary and you’re ready to go!
Again, I am super impressed that Agorapulse has Added another feature that would require us to utilize the new attribute and a separate tool makes it even better. Bringing these tools together saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some features that are for the level of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
Keeping up with comments on advertisements is hard for Facebook and Instagram ads. Agorapulse pulls in the advertisement comments and lets you view them and participate with them readily.
If ads run and know what it’s like to maintain With the remarks (such as the spam), then you will know that this purpose is bliss for advertising managers and webpage admins. Bliss. Companies And Social Media
Bonus Free Tools
You can choose Advantage of these free tools on their site.
- A Facebook Page Barometer — to determine how well your lover fares and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you want one More reason to check out Agorapulse here it is.
They have some of the pricing of any of those Social media management applications.
Prices start at $49 each Month for small/solo businesses with prices for large, medium and enterprise companies. You will find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, try A number of their free tools and choose the free trial to get a spin, you’ll be hooked as I am.