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You will find Many social media management programs, but one stands out amongst the crowd more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few decades and I really like it. In this post I share 12 Reasons Why I love Agorapulse for Social Media Management and why you will also. Black Icon
There Are Lots of social media management tools that Deserve a mention here. I’ve used many of these at one time or another, including Hootsuite, Sprout Social, and Buffer.
I won’t go into their features . They’re Solid choices.
But I changed to Agorapulse a Couple of Years ago Now and it has been my No 1 choice for social media direction since that time. You may read about a number of the feature comparisons between Agorapulse along with other programs .
But for the purposes of This post, I want to focus on Agorapulse so you can consider it.
It could be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have extraneous features That you never use, which makes you think”what is that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we’ll get to this ). Let’s take a look why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I do not always use EVERY single function in the exact same moment. I do use a couple of tools for some functions. However, I love that Agorapulse has a suite of features that do cover the majority of your social media marketing needs.
In fact Have been gradually moving lots of the features I use on programs around to Agorapulse. It’s difficult not to wish to stay”in” this tool as it’s so user-friendly and enjoyable to use. I also have taken on a new ambassador part with Agorapulse since writing this article. The article has been updated but my real love for this particular tool and the fact I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Staff
Let us begin here. Because without this, the Remainder of the things I adore about Agorapulse imply nothing.
Customer support is at the core of company Agorapulse. If their clients are happy and using their tool in the finest possible manner, (and they get results), then everything falls right into place. Their staff focuses on client experience more.
Agorapulse also listens To customers about what works, what they are able to build and what needs improving. You are not a client but part of a company. In fact, many of the features that I am about to speak about came from customer recommendations and feedback.
Caring about clients Is Agorapulse has taken up the ranks as among the social media management tools with all the reviews and customer satisfaction. Black Icon
I’ve all summarized 12 reasons why I like Agorapulse Below, but let’s begin with a video summary of the recent (awesome) update — then I will break down the key features. There’s a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of engagement (which is why I adore Agorapulse the most), let’s take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. As it is super intuitive to use, I most likely don’t even have to go into detail about this here. You, (like me) need to have the ability to work out how to program a simple post, easily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my article (more of this later)
- Schedule the article later on for a specific date and time.
It’s also super easy to schedule exactly the article to Head out on different platforms, on various times, while being optimised for those platforms (altering the text or picture size).
One feature I like is the capability Type”@” and then the name of the user and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. Notice how Agorapulse suggests additional accounts once I begin entering their company name.
This helps you to label pages and profiles fast And saves you time searching to add.
You could also schedule to LinkedIn.
Easily print to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is easy! And like I said, it is also possible to now auto-post to Instagram with Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a slick calendar opinion So you can see your articles ready to go across all of the programs.
And it’s color coded for people like me That level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has just one column for me to react to mentions and notifications.
To me, that is”one job” to complete every day. And it is actually almost enjoyable to clear out my inbox.
It’s focused, it’s simple and it is easy to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to review or respond to are available ). Your inbox items are highlighted To Inspection for every stage as items.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement where you participate and respond via likes, retweets or replies.
You can click on a user’s profile to enlarge it. You’ll then see all the information you want — right within Agorapulse (including any prior interactions).
Expand an individual profile to realize your history!
If You’ve Got a Only one click and you will see History with the consumer and the conversations you have had before. As a consequence, that you can provide the right people the ideal attention at the moment.
Let’s break this down a little more…
I DMs I have and can certainly see how many mentions In my inbox. When I am looking at this tweet from Ravi, I can see just how many tweets that I have to review and that I can review or react to his tweet. It’s the same for channels that are societal — your engagement all is in 1 place.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this post but it’s going to be! I don’t always get to tune zero daily but I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect all of your own references. You can Filter by cite or message type as follows.
Then review the posts you’ve responded to or dealt with. It is marked as reviewed once you respond to a post.
Or you simply click on a post replying.
In the example from Nicky, I can choose To reply (or reply from DM), examine the post, delegate it for somebody else (more of that later), retweet it “just like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you will engage or process the mention or message.
It’s if I switch to Instagram, for example similar. I can view my recent engagement all, I can expand on posts or see information. I can follow and unfollow. Black Icon
Easily change between programs and accounts to Keep up with participation!
Being able to see your comments ALL are handy on In which you usually can find the last 50 mentions on your own feed. In case you have a number of followers it is not possible to keep up with mentions. Agorapulse alters that which is enormous for influencers and brands.
Excited? You Can now engage your with ALL Mentions, even if you are getting to them.
And I can also engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse retains all of my participation in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse allows me to Easily track and engage with my very best advocates employing the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this scenario below “TOP”.
You can add profiles and a star to “favorite” folks you want to follow closely in Agorapulse. This way, you have their posts readily accessible in their very own thread! Now it’s easy retweet their content and to engage together!
You see positions for the following in only About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or via an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this person is often retweeted (over 20 times throughout the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I ought to be engaging with (and I do! ) ) .
On Facebook, this Function shows you who has said your page, and the number of times they have enjoyed and commented or sent you a message, in addition to their last interaction with you. It is also possible to ban them from within Agorapulse, although I expect that happens rarely!
On Instagram you Will see who’s left comments their complete followers/followed counts and you can follow or unfollow from inside Agorapulse.
These fundamental metrics give you a clear image of who Follows you, promotes you and participates with you the maximum.
- Setup custom classes of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search on their own messages, and
- Add personal notes.
When you have All This information you can use It to engage in positive communication with these individuals — maybe reach out to them to thank them surprise and delight them in some manner! Black Icon
Advanced Monitoring, Search And Reports
Think of Agorapulse as your personal Private investigator that is Private. You can use the Monitoring work on Instagram to.
- Play hashtag searches.
- Location that is perform searches.
What’s so great about it? It opens up a whole new World of possibility for finding (and joining) conversations around any topic you like (like your brand).
The potential for businesses is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that is easy to create and not difficult to decipher. GREAT for showing clients!
Agorapulse Reports enable you to break down your Audience in a means that makes sense.
The reports can help you locate a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Evolution metrics with time. Agorapulse compares metrics and gives a reading re if a specific metric is decreasing or increasing over a period to you.
- Community management data such as reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your content is easily analysed and Introduced in report form. You can download it as a csv file to show it the most.
For social media managers and agencies this is Huge, as it allows you to provide your clients with easy-to-read data.
It is also possible to take a glance at your competitors!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being in a position to”tag, rename, conceal, delete or assign content… while you sleep”. using Moderation Rules all.
I like this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- So that I don’t see almost all of them at the first 17, I can filter my DMs. This is where the magic happens. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but most.
- I will then filter my feed by DMs or Mentions. I visit DMs and clear them out fast. To be fair I get so many DMs which are spam these days, it is hard not to overlook the excellent ones. Automobile DMs have literally made DMs useless to me personally, which is a shame.
Filtering and moderation works for all account Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I’m sad that it grabs some actual ones as well, but you’ve got to choose your battles!
And the moderation rules are not just about spam. You can use them in many ways to
- Filter out articles to be responded to. You want to have of the posts featuring a particular hashtag to be tagged in a certain manner — so you’re able to respond to them afterwards.
- Filter those individuals that are SUPER out and post all of the time you don’t need to see every Tweet in Agorapulse — only repond to them or in Twitter.
- Create custom tags such as tweets and remarks so it is possible to categorize and research on them!
- Create customized searches for keywords that you need to monitor
- In case you’ve got one of the”large” level accounts (best for small agencies) you can have posts delegated to a group member (see 11 below).
Fundamentally the moderation purpose is just another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clean your inbox, the Agorapulse program is.
It’s available on Android and iOS and it is super slick to use. I often prefer to use the app vs background to process my inbox since it’s so simple to review and procedure messages and mentions. Black Icon
Agorapulse’s lineup feature allows you to publish Your content on a repeated, evergreen basis using smart categories — a lot like the manner by which Meet Edgar permits you to set articles to be scheduled at particular times daily based on certain categories. I use it for Facebook and Twitter.
If you are currently using a tool and want to Cut costs, then contemplate Agorapulse’s evergreen content attribute instead (and you get the bonus of all of the additional Agorapulse features).
Here are a few things to know about using Agorapulse for , content that is queued that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it’s super simple to set up and title Your queue catogories, and add your program to get posts to be printed on. Then of adding content, the process is intuitive. As you can see, it is a slick dashboard (the user experience is amazing ).
Primarily, You Have to name and put your content up Classes (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
All you Need to once you’ve set up your classes Do is add times to the schedule, such as this.
Then I Want to include content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this article, to show you how it will look on the platform you select when you publish its newsfeed.
Choose to Schedule your posts or include each article to your choice’s Queue. This part is simple as you have already set your queue up in Step one. Your Queue, filled with articles (and ready to go) will appear something like this.
After a post is published, it will return to the Bottom of this queue, waiting to be queued.
Apart from utilizing the operate for repeated Content, you might also decide to .
- Add a post to the program as normal or
- Repeat your article a specific number of times (when you do this you may set the minimum amount of times between repeats of the article ). Be aware that you can accomplish this for Facebook but you need to be aware of the Twitter rules from duplicate content — see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. For any reason it’s not fantastic time to post or When a natural catastrophe is, it is easy to pause the queue with a single click.
Maybe You need to pause a seasonal lineup of articles At Christmas… it is easy with the pause button!
Meet Edgar has a pause button and it had been something That I really wished to see in any tool that I opted to replace it with. I requested Agorapulse to add one and they did (they constantly listen — never be reluctant to mention suggestions or give opinions!) .
Use The Queue Function To Announce Facebook Lives
The function could be useful for announcing Events such as a Facebook Live (should you hold them on a weekly or regular basis). Share your articles that needs to go out each week at a certain time of the week in a queue. I would advise that you change the posts a little to keep the content fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles are not Really fresh as addressed by Agorapulse’s CEO Emeric Ernoult. It’s just that they are making a point of saying they’ll apply them.
Basically this imply that we can Simultaneously post content that is similar or identical . This also applies to replicate content in exactly the account.
Lets’s take a look at how you can post to Twitter with Agorapulse whilst complying with the principles, so you comply with the rules, when you draft an image like this one to post to Twitter.
Notice You Could choose to program or queue Your post to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look closely At the image above, you’ll see that Agorapulse blocks my ability to post duplicate content. The instrument recognises that I’m posting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Demo Tips
This is the way I utilize Agorapulse to save me loads of Time and stay out of Twitter Jail. Together with Agorapulse, you have two choices for replicating a hyperlink.
- You can opt to Schedule your post once (or more than once if you vary it). Simply put in your article, to do so, then choose the date and time you want it to go out out at. If it’ll be printed more than once, you will want to edit the replicated or replicate tweets so that they’re not”replicate” content. More of this is under.
- You can choose to Queue your post once or more than once with variations. Agorapulse recommends this. When you are queueing content for Twitter, make sure that you don’t choose the option to”re-queue multiple occasions.” This is where you’d wind up in breach of the rules of Twitter, although you can still use this feature for some other platforms. When I choose to do it this way, I’m sure it’s a special post, then add it on the top or bottom of the queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and set that tweet to replicate a certain number of occasions. Below, I’ve set it to post than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
Once I program that the 6 x repeats, then I could see Those articles in my schedule. I’d go in and change them to emojis, text that is new, images or hashtags. Do this do not do it or you will forget.
Note. It is Okay when you edit your articles, if the connection remains the same. It’s the text that you need to change each time.
I had been using Advanced Scheduling in this way For a while today to post fresh content — well before the new”principles” have been announced. I like to mix up this and it is better for engagement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload up to some 100 parts of content simultaneously using a CSV file. This can include articles from any RSS feed and includes your photos! You can also use this to curate articles and save hours!
What’s Coming To Queued Content?
The team at Agorapulse is working on a Tool to make us tweets’ variations, therefore we play fine and can get content out fast. This is new functionality that will let us repeat our tweet variants in the one easy interface. I’m looking forward to it. I’m convinced it’s going to be a timesaver! Black Icon
Team Communication and Delegation
As easy as Agorapulse would be to utilize, you Don’t have to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then you can update to staff approval whereby you can assign tasks and approve messages across multiple staff members.
This is GREAT for customer service brilliance.
This attribute is a good, if you are a group that is growing One to upgrade to.
Oh and guess what? Teamwork and Remarks happens in Real time. So if Jess and Joe are online at the exact same time working on precisely the account, there will not be double-up. You can see what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This also suggests that they are one of the first tools to acquire entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This means that you can organize your articles beforehand and click whenever you’re ready OR you can, to post on your phone auto article.
Just make sure that you don’t forget to participate You autopost….posting is just a part of the procedure. You have to follow up on comments and replies.
I Think That Agorapulse is the tool Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win in case you’ve got a business account. Instagram tools that give you testimonials are a separate fee!
All you need To do would be.
- Download the Agorapulse program and hook your Instagram account up.
- On Your app or background computer, schedule your Instagram article (add picture and caption) then program the time and date that you want to publish it. You may choose to switch on Auto-scheduling or you can use the program post the image and to link through to Instagram.
- When it is time if you post manually, will get a notification via your mobile app. Simply click”Publish” and you will be switched through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description is going to be copied and you want to paste it to the Instagram program. Check you are ready to go and you have additional as necessary!
Again, I am super impressed that Agorapulse has Added another feature that would ordinarily require us to use another tool and the new attribute makes it even better. Bringing these tools saves time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here’s where we get to Some features that are for the degree of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
With comments on ads is hard for keeping up Facebook and Instagram ads. Agorapulse pulls from the ad comments and allows you to view them and engage with them easily.
If advertisements run and know what it is like to maintain With the comments (such as the spam), then you’ll know that this function is bliss for advertising managers and page admins. Bliss. Black Icon
Bonus Free Tools
You can take Advantage of these tools on their website.
- A Facebook Page Barometer — also to test your engagement, and to determine how well your lover fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you want one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the pricing of any of those Social media management applications.
Prices begin at $49 each Month for small/solo companies with prices for enterprise, large and medium businesses. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, attempt Some of the free tools and also take the free trial to get a spin, you will be hooked as I am.