Background Best Social Media Management Tools 2015
You will find Many social media management programs, but one stands out amongst the crowd more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a few decades now, and I love it. In this post I discuss 12 Reasons Why I love Agorapulse for Social Media Management and you will too. Best Social Media Management Tools 2015
There Are Lots of social media management applications that Deserve a mention . I’ve used many of them including Hootsuite, Sprout Social, and Buffer.
I won’t go into their features here. They are Solid choices.
But I switched to Agorapulse a few years ago It and Today has been my No 1 choice to social media direction since that time. You may read about some of the attribute comparisons between Agorapulse along with other programs .
However, for the purposes of This informative article, I want to focus on Agorapulse so you can consider it.
It may be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it will not have a lot of features that are extraneous You never use, which makes you think”what is that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it is even fun (but we’ll get to that). Let us take a look why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t necessarily use each and every function at the same time. I do use a couple of other tools for a few purposes. But I really like that Agorapulse has a suite of features that do cover the majority of your social media marketing needs.
In fact, I Have been moving a lot of the attributes I use on programs around to Agorapulse. It is hard not to want to stay”in” this instrument as it is so user-friendly and fun to use. I also have taken on a brand ambassador part with Agorapulse considering writing this post. The post has been updated but my real love with this tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Staff And Team
Let’s start here. Because without this, the Rest of the things I love about Agorapulse imply nothing.
Customer support is at the core of company at Agorapulse. If their customers are happy and using their instrument in the best possible manner, (and they receive results), then everything falls right into place. Their staff focuses more.
Agorapulse also stinks To clients about what works, what they can build and what needs improving. You are not only a client but part of a company where your voice will be heard. In reality, lots of the features that I am going to speak about came out of client recommendations and opinions.
Caring about customers Is Agorapulse has taken up the ranks as among those social media management programs with all the reviews and customer satisfaction. Best Social Media Management Tools 2015
I’ve summarized all 12 reasons why I like Agorapulse Below, but let us begin with a video overview of their current (awesome) upgrade — then I’ll break down the critical features. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (which is why I adore Agorapulse the most), let’s take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is among the easiest I have used. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. I don’t even have to go into detail about this , as it’s super intuitive to use. You, (like me) need to have the ability to work out how to program an easy article, readily and without education.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post in the future for time and a specific date.
It’s also super easy to schedule the article to Go out on various platforms, on different times, while being optimized for all those platforms (altering the text or image size).
1 feature I particularly like is the capability Type”@” and then the title of the user and Agorapulse will bring up the probable accounts you are able to pick from on Twitter and Facebook. Notice how Agorapulse suggests extra accounts when I begin entering their company name.
This helps you to label pages and profiles fast And saves you time searching for the right folks to add.
You could also schedule readily to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super easy! And like I said, you can also now auto-post into Instagram with Agorapulse since they are an official partner and also have access to that new attribute via Instagram’s API.
Oh and they have a slick calendar view too, That means you can see all of your articles ready to go across the programs.
And it’s color coded for folks like me who want That additional level of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse mentions and has one pillar for me to respond to notifications.
To me, that is”one job” to complete each day. And it’s actually almost enjoyable to clean out my inbox.
It’s concentrated, it is easy and it is super simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to examine or respond to are available ). Your inbox items are highlighted To Inspection for each stage as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement in which you respond and participate via likes, retweets or responses.
You can click on a user’s profile to enlarge it. You will then see all the information you want — directly within Agorapulse (including any previous interactions).
Expand an individual profile to see your history!
Only one click and you will see if You’ve Got a History with the consumer and the conversations you’ve had before. This means that you can give the right people the right attention at the perfect moment.
Let us break this down a little more…
I DMs I’ve and can see how many cites Inside my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets I must review and I will review or react to his conversation. It’s the same for other channels that are social — your engagement all is in one area.
Never miss a mention in your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I have finished writing this article, but it will be! I don’t always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check all your own references. You can Even filter by message or mention kind as follows.
Simply review the posts responded to or dealt with. It is automatically marked as reviewed As soon as a post is replied to by you.
Or You Just click on a place to review it without replying.
In the following case from Nicky, I could select To answer (or reply from DM), examine the article, delegate it to get somebody else (more of that later), retweet it “like” the article — all from within the exact same dashboard place on Agorapulse.
Choose how the mention will participate or process or message.
It’s if I switch to Instagram, by Way of Example similar. I am able to view my recent engagement all, I see more information about an individual or will enlarge on posts. I can follow and unfollow. Best Social Media Management Tools 2015
Switch between platforms and accounts to Keep up with participation!
Being able to see your comments ALL are handy on In which you can only find the last 50 mentions on your own feed. It is not possible to maintain with mentions In case you’ve got a large number of followers. Agorapulse changes all that which is huge for brands and influencers.
Excited? You Can now engage your with ALL Mentions, even when you are a little late getting to them.
And I could readily participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse retains all my participation in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
Like I shared above, Agorapulse allows me to Easily track and participate with my very best advocates employing the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this scenario below “TOP”.
With favorites you can add profiles and a star to “favorite” people you want to follow carefully in Agorapulse. In this manner, you have their posts easily accessible in their very own thread! It’s simple retweet their articles and to engage with them!
You see positions for the following in only About each profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or via an answer to a conversation) or delivered you a DM.
- Ambassador — this person has retweeted posted or you links.
- Influencer — this individual is often retweeted (over 20 times during the previous 30 days).
In Nicky’s situation, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I should be engaging with (and I do!) .
On this, Facebook Function shows you who has said your page, and how many times they’ve liked and commented or delivered a message, as well as their last interaction with you. You can prohibit them from inside Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you are able to follow or unfollow from inside Agorapulse.
These metrics give you a clear image of who Follows you, boosts you and participates with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their messages, and
- Add personal notes.
When you have all of this info you can use It to engage in communication with those individuals — surprise and pleasure them in some way or maybe reach out to them to thank them! Best Social Media Management Tools 2015
Advanced Monitoring, Reviews And search
Consider Agorapulse as your personal Investigator that is personal. You can use the Tracking function on Instagram to.
- Hashtag hunts.
- Perform place searches.
What is so great? It opens up a whole new World of chance for locating (and joining) conversations around any topic you like (including your brand).
The potential for location-based companies is enormous With this feature, especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that is not difficult to decipher and easy to produce. GREAT for showing clients!
Agorapulse Reports enable you to break down your Audience sense.
The reports can also help you find a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and attain
- Evolution metrics with time. Agorapulse compares metrics over time and gives you a reading re if a specific metric is decreasing or increasing over a period.
- Community management statistics such as reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing content is easily analysed and Introduced in report form. You can even download it as a csv file to show it to that the people/clients/team that needs to view the most.
For social media managers and agencies this is Enormous, as it allows you to supply your clientele with data.
You can take a glance at your competition!
Just about everybody I know who uses Agorapulse to get Social media direction raves about the accounts. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or delegate content… while you sleep”. All by using Moderation Rules.
Where the I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them in 2 Ways.
- Therefore I don’t see most of them in the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but many.
- I will filter my feed by DMs or Mentions. I go to DMs and clean them out. To be fair I get so many DMs which are spam these days, it is hard not to miss the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks for after”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones as well, however you have to pick your battles!
Along with the moderation rules are not merely about spam. You can use them in several ways to
- Filter out content to be reacted to. Maybe you wish to have all of the posts featuring a hashtag that is particular to be tagged in a certain manner — so you’re able to respond to them.
- Filter those individuals that are SUPER participated out and post all the time that you don’t have to observe every Tweet in Agorapulse — just repond to them sometimes or natively in Twitter.
- So it is possible to categorize create customized tags for remarks and tweets and research on these afterwards!
- Create customized searches for key words that you want to track
- In case you’ve got one of the”large” amount accounts (best for smaller agencies) you’ll have posts assigned to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to think about Agorapulse for social media management.
A Killer Mobile App
If you are around and out And you will need to clear your inbox, the Agorapulse app is.
It’s available on Android and iOS and it is super slick to use. I often prefer to use the app vs desktop to process my inbox as it’s so easy to review and process messages and mentions. Best Social Media Management Tools 2015
Agorapulse’s lineup feature allows you to publish Your content on a repeated, evergreen basis utilizing smart categories — much like the way in which Meet Edgar permits you to set articles to be scheduled at certain times daily based on particular categories. It is used by me to Twitter and Facebook.
If you Need to and are currently using a tool Reduce costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all of the other Agorapulse features).
Here are a few things Agorapulse for content that is repeated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it easy to set up Your queue catogories, and insert your program to get articles to be published on. Then the process of adding content is intuitive. As you can see, it is a slick dash (the consumer experience is awesome).
Primarily, you need to name and set up your articles Classes (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you Need to once you’ve set up your classes Do is add instances such as this, to the schedule.
Then I Want to include amazing content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of this post, to show you how it will appear on the newsfeed of the platform when you publish it you select.
Choose to Schedule your posts or include every article to your choice’s Queue. This part is simple as you set your queue up in Step one. Your Queue, full of posts (and prepared to go) will appear something like this.
Once a post is published, it will return to the Bottom of this lineup, waiting to be queued again.
Aside from utilizing the queue function for perennial Content, you can also choose to either.
- Add a post to the schedule as normal or
- Replicate your post a specific number of times (once you do so you will place the minimum number of days between repetitions of this post). Note that you can accomplish this for Facebook but you have to be aware of the Twitter rules from content see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has included a pause button. When there’s a disaster or for some reason it is not great timing to post, you can easily pause the queue.
Perhaps you want to pause a lineup of posts At Christmas… it is easy with the pause button!
Meet Edgar includes a pause button and it was something I actually wanted to see that I opted to replace it with. I requested Agorapulse to add one plus they did (they constantly listen — never be afraid to mention tips or provide opinions!) .
Use The Queue Function To Announce Facebook Lives
The queue function could be handy for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that needs to go out weekly at a certain time of the week in a queue. I’d recommend a little varies the articles to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that they’re currently making a bigger point of saying they’ll apply them.
Fundamentally this mean that we can no longer Post identical or similar articles . This applies to replicate content at the same account.
Lets’s take a look at how you can post to Twitter with Agorapulse while complying with the rules, so the rules are complied with by you when you draft an image like you to post to Twitter.
Notice that you can elect to program or to queue Your post to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look In the image above, you will see that Agorapulse blocks my ability to place replicate content. The tool recognises that I’m submitting to Twitter! This helps make sure I stick to Twitter’s guidelines.
Content Variation Tips
This is how I utilize Agorapulse to save loads of Time and stay out of Twitter Jail. With Agorapulse, you currently have two choices for replicating a hyperlink.
- You can choose to Schedule your article once (or more than once if you vary it). To do so, simply add your article, then pick the date and time you want it to go out out at. If it will be printed more than once, you’ll want to edit the repeated or replicate tweets so they’re not”replicate” content. More of this is below.
- More than once with variations or you can opt to Queue your post once. Agorapulse recommends this. When you are queueing content for Twitter, be certain that you don’t select the option to”re-queue multiple occasions.” This is where you would wind up in breach of the rules of Twitter, although you can still use this attribute for other platforms. When I decide to do it this way, I’m sure it’s a special place, then add it on the top or bottom of the queue (ie I select”queue next” or”queue last”).
I also utilize Advanced Scheduling to Publish one tweet, and then set that tweet. Below, I’ve set it to article no more often than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
After I schedule the 6 x repeats, then I could see Those articles in my schedule. I would go in and alter them to text, emojis, images or hashtags. Do this quickly — don’t do it or you may forget.
Note. It is Okay when you edit your posts, if the connection stays the same. It is the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this manner For a while today to post fresh content — well before the new”rules” were announced. I like to mix up this and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to upload up to some 100 pieces of content using a pre-populated CSV file. This includes your photos and also can include articles! You might even use this save hours and to curate articles from other websites!
What’s Coming For Queued Content?
The team at Agorapulse is currently working on a Tool to make us the variants of tweets, therefore we play fine with Twitter and can get content out. This is new functionality that will let us repeat our tweet variants all in the one simple interface. I’m looking forward to it. I am convinced it’s going to be a timesaver! Best Social Media Management Tools 2015
Team Communication and Delegation
As easy as Agorapulse would be to use, you Don’t need to do all the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then it’s possible to update to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer support brilliance.
This attribute is a good if you are a team that is growing One to upgrade to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. So if Jess and Joe are online at precisely the exact same time working on the exact same accounts, there will not be double-up. It is possible to see what your staff is doing in real time.
Posting To Instagram
Agorapulse is A partner. This suggests that they are one of the tools to acquire access to the API to allow of Instagram!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This means that you can now plan your content beforehand and click to post on your phone when you are ready OR you are able to auto article.
Make sure that you don’t forget to engage if You autopost….posting is just part of the process. You have to follow up on comments and replies.
I Think That Agorapulse is the tool Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you have a company account. Are a fee!
All you need To do is.
- Download the Agorapulse program and hook your Instagram account.
- On Your program or background , schedule your Instagram post (add photo and caption) then schedule the date and time that you need to print it. You can choose to change on Auto-scheduling or you’ll be able to use the program to connect through to Instagram and post the image.
- If you post will receive a notification through your mobile program when it is time to post. Just click”Publish” and you’ll be changed through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you want to paste it to the Instagram program. Check you are ready to go and you have hashtags additional as necessary!
I am super impressed that Agorapulse has Added another feature that would normally require us to use a separate tool and the attribute makes it even better. Bringing these tools saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some attributes which are for the degree of membership on Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (beginning at $99 a month)
Keeping up with opinions on ads is difficult for Both Facebook and Instagram advertisements. Agorapulse lets you view them and engage with them and pulls to your own inbox in the advertisement comments.
If you understand what it’s like to maintain and run advertisements With the remarks (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Best Social Media Management Tools 2015
Bonus Free Tools
You can choose Advantage of these tools on their website such as.
- A Facebook Page Barometer — to test your engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you really need one More reason to test out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of those Social media management tools.
Prices begin at $49 each Month for small/solo businesses with increasing prices for large, medium and enterprise businesses. You can discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, try Some of the free tools and also choose the free trial to get a spin, you will be hooked as I am.