Introduction Best Free Social Media Management Tool 2018
There are Many social media management tools, however, one stands out among the audience more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a couple of decades and I love it. In this post I share 12 Reasons Why I love Agorapulse for Social Media Management and why you will too. Best Free Social Media Management Tool 2018
There are many social media management tools that Deserve a mention . I have used many of them such as Hootsuite, Sprout Social, and Buffer.
I won’t go into their features . They are Solid options.
But I switched to Agorapulse a few years ago Now and it has been my 1 choice to social media direction since that time. You may read about some of the feature comparisons between Agorapulse and other programs here.
However, for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
In Reality, it may be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it doesn’t have features that are extraneous You never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it’s even fun (but we will get to this ). Let’s take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not always use each and every function in the exact same moment. I do use a couple of different tools for a few purposes. However, I love that Agorapulse includes a suite of features that do cover most of your social media marketing requirements.
In fact, I Have been gradually moving lots of the attributes I use on other programs around to Agorapulse. It is difficult not to want to remain”in” this tool since it is so user-friendly and fun to use. I also have taken on a new ambassador role with Agorapulse since writing this article. The post was updated but my real love with this tool and the fact I can not do with it in my toolbox has not changed.
The Agorapulse Team And Culture
Let us start here. Because with this, the Remainder of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their clients are happy and using their instrument in the finest possible manner, (and they receive results), then everything falls into place. Their staff concentrates than anything else.
Agorapulse also listens To customers about what works, what they can build and what needs improving. Thus, you are not a client but a part of a company. In fact, many of the features I am about to talk about came out of feedback and client recommendations.
Caring about customers Is Agorapulse has shot up the rankings as one of those social media management tools with the reviews and customer satisfaction. Best Free Social Media Management Tool 2018
I’ve all outlined 12 reasons why I love Agorapulse Below, but let us start with a video overview of the current (awesome) upgrade — then I’ll break down the critical features. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Function of participation (that is why I love Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to match each platform. I probably don’t even need to go into detail about it , as it intuitive to use. You, (like me) need to have the ability to work out how to schedule an easy article, readily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post later on for time and a particular date.
It’s also super easy to schedule exactly the same post to Head out on different platforms, on different occasions, while being optimised for those platforms (changing the text or image size).
One feature I like is the capability Type”@” and the name of the consumer and Agorapulse will bring up the probable accounts you can pick from on Twitter and Facebook. Notice how Agorapulse suggests extra accounts once I start entering their business name.
This helps you to label profiles and pages quickly And saves you time searching to include.
You can schedule to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is easy! And like I said, it is also possible to now auto-post into Instagram using Agorapulse since they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar view also, That means you are able to see all of your posts ready to go across all of the platforms.
And it is color coded for folks like me who want That additional amount of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has 1 column for me to respond to notifications.
To me, that is”one job” to finish every day. And it is really almost enjoyable to clear out my inbox.
It is focused, it’s simple and it is simple to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to review or respond to are available ). Your inbox things are highlighted To Review for each platform as things.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement where you respond and engage via retweets, enjoys or replies.
You can click on a user’s profile to enlarge it. You’ll then see all the info you need — directly within Agorapulse (like any prior interactions).
Expand a user profile to see your history!
If You’ve Got a Only one click and you will see History with the conversations and the user you’ve had before. This means you can give the people the right care at the perfect time.
Let’s break this down a little more…
I can certainly see how many cites and DMs I have Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I must review and I can review or react to his tweet. It is the same for other channels that are societal — your engagement all is in one area.
Never miss a mention in your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I have finished writing this post, but it will be! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect all your mentions. You can Even filter by mention or message type as follows.
Simply review the articles responded to or dealt with. It is marked as reviewed As soon as a post is replied to by you.
Or you click on a place replying.
I can select To reply (or reply by DM), review the article, assign it to get someone else (more of that later), retweet it “just like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how the mention process or will engage or message.
It’s, if I switch to Instagram, for example similar. I am able to view all of my current engagement, I will enlarge on articles or see more info. I unfollow and may also follow. Best Free Social Media Management Tool 2018
Change between accounts and platforms to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, where you can only find the past 50 mentions on your feed. It’s not possible to keep up with mentions, In case you’ve got a number of followers. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You Can now participate your with ALL Mentions when you are getting to them.
And of course, I could also readily engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
Like I shared previously, Agorapulse enables me to Easily monitor and engage with my very best advocates employing the”Fans and Followers” attribute. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case under “TOP”.
You can add a celebrity to profiles to “favorite” people that you would like to follow carefully in Agorapulse. In this manner, you’ve got their articles easily accessible in their very own thread! It’s easy to engage with them and retweet their content!
You see positions for the following in only About every profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via an answer to a dialogue ) or delivered you a DM.
- Ambassador — this person has retweeted you or posted links.
- Influencer — this person is often retweeted (more than 20 times during the last 30 days).
In Nicky’s situation, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I should be participating with (and I do! ) ) .
On this, Facebook Function shows you who’s mentioned your webpage, and the number of times they’ve enjoyed and commented or delivered a message, as well as their last interaction with you. It is also possible to ban them from the page from within Agorapulse, but I hope that happens infrequently!
On Instagram you Will see who’s left comments in your post, their total followers/followed counts and you are able to follow or unfollow from within Agorapulse.
You are given a clear picture of who by these basic metrics Follows you, boosts you and engages with you the maximum.
- Setup custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search on their messages, and
- Add private notes.
When you have this information you can use all It to take part in positive communication with those people — maybe reach out to them to thank them surprise and delight them! Best Free Social Media Management Tool 2018
Advanced Monitoring, Search And Reports
Think of Agorapulse as your own Investigator that is personal. You can use the Monitoring function on Instagram to.
- Play hashtag searches.
- Perform place hunts.
What is so great about it? It opens a whole new World of chance for finding (and joining) conversations around any subject you like (including your brand).
The potential for businesses is enormous With this feature, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that is not difficult to decode and easy to produce. Ideal for showing customers!
Agorapulse Reports help your to break down Audience sense.
The reports can help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on participation and reach
- Evolution metrics with time. Agorapulse gives you a reading re if a metric is decreasing or increasing over a period and automatically compares metrics.
- Community management statistics such as reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing material is easily analysed and Introduced in report form. You may download it as a csv file to reveal the people/clients/team that must see it the most.
For social media managers and agencies that this is Huge, as it allows you to supply easy-to-read data to your clients.
It is also possible to take a glance!
Just about everyone I know who uses Agorapulse to get Social media management raves about the accounts. They are pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign content… while you sleep”. All by using Moderation Rules.
In which the, I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them Ways.
- My DMs can be filtered by me so that I don’t see almost all of them. This is where the magic occurs. You can set up filters to weed out”most” of those lousy DMs. Not all (sigh) but many.
- I will filter my feed by Mentions or DMs. I visit DMs and clean them out. To be honest I get numerous DMs which are spam nowadays, it is hard not to miss the good ones. Auto DMs have made DMs useless to me personally, which is a true shame.
Moderation and filtering works for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks for after”.
It filters out The auto-DMs, and yes I’m sad that it grabs some actual ones also, however you have to pick your battles!
And the moderation rules are not about spam. You can use them in many ways to
- Filter out articles to be responded to. You want to have of the posts featuring a particular hashtag to be labeled in a certain way — so you can respond to them later.
- Filter out those people that are SUPER engaged and post all of the time that you don’t need to observe every Tweet in Agorapulse — only repond to them or in Twitter.
- So it is possible to categorize create custom tags such as remarks and tweets and search on them afterwards!
- Create custom searches for key words that you want to monitor
- If you’ve got one of those”big” amount accounts (greatest for small agencies) you’ll have posts assigned to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you will need to clear your inbox, the Agorapulse program is something you will love.
It is accessible on it is and iOS and Android super slick to use. I often prefer using the program vs background to process my inbox as it is really simple to review and procedure mentions and messages. Best Free Social Media Management Tool 2018
Agorapulse’s lineup feature Permits You to publish Your articles onto a replicated, evergreen basis utilizing intelligent categories — much like the manner by which Meet Edgar allows you to set articles to be scheduled at certain times of day based on particular categories. It is used by me to Twitter and Facebook.
If you are using a tool like Meet Edgar and Need to Cut costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for replicated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it is super simple to set up Your queue add your program to get posts to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dashboard (the consumer experience is awesome).
Primarily, put up your articles and You Have to name Classes (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
All you Need to once you’ve set up your categories Do is add times like this, to the program.
Then I Want to add content that is awesome to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of the article, to show you how it will appear on the platform you select when you publish its newsfeed.
Choose to Schedule your posts or add each post to the Queue of your selection. This part is easy as you’ve already set your queue up in Step one. Your Queue, full of posts (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Apart from using the queue operate for repeated Content, you can decide to .
- Add a post to the program as usual or
- Repeat your post a certain number of times (when you do this you will set the minimum number of days between repetitions of the post). Note you could accomplish this for Facebook but you need to be aware of the Twitter rules against duplicate content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. If a natural disaster is or it’s not fantastic time to post, it is easy to pause the queue with one click.
Perhaps you need to pause a lineup of articles At Christmas… it’s easy with the pause button!
Meet it had been something and Edgar has a pause button I really wanted to see which I opted to replace it with. I asked Agorapulse to add one plus they did (they constantly listen never be afraid to mention tips or provide feedback!) .
Utilize The Queue Function
The queue function can be useful for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out weekly at a specific time of the week in a queue. I’d advise that the posts a little change to keep the material fresh and.
This functions with Twitter but with for Facebook we Have to look at some”changes” into Twitter’s terms of usage…. Best Free Social Media Management Tool 2018
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles Aren’t Really new as addressed by Agorapulse’s CEO Emeric Ernoult. It’s just that they’re currently making a larger point of saying they will be enforced by them.
Basically this imply that we can Simultaneously post identical or similar articles to numerous accounts. This also applies to duplicate content.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with the rules, so you obey the rules, when you draft a picture similar to you to post to Twitter.
Notice that you can elect to to queue or schedule Your article to Twitter. Here is where we need to consider Twitter’s rules and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the picture above, you will see that Agorapulse blocks my ability to place replicate content to over a few of my Twitter accounts. The tool recognises that I’m submitting to Twitter! This helps ensure that I stick to Twitter’s guidelines.
Content Variation Tips
This is how I utilize Agorapulse to save loads of Time and stay from Twitter Jail. With Agorapulse, you have two choices for repeating a link.
- It is possible to choose to Schedule your post once (or more than once if you vary it). Simply put in your post, to do so, then choose the time and date you would like it to go out at. If it’ll be published more than once, you’ll need to edit the repeated or duplicate tweets so that they’re not”replicate” content. More of that is under.
- You can opt to Queue your article once or more than once with variants. Agorapulse advocates this. When you are queueing content for Twitter, be certain that you don’t choose the option to”re-queue multiple times.” You can still use this attribute for some other platforms, but this is where you would wind up in breach of the rules of Twitter. When I decide to do it this way, I make sure it’s a special post, then add it to the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
I also utilize Advanced Scheduling to Publish 1 tweet, and set that tweet to replicate a specific number of times. Below, I have set it to post than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
After that the 6 x repeats are scheduled by me, I could see Those posts in my schedule. I would go straight in and alter them to emojis, text that is new, images or hashtags. Do this don’t do it or you will forget.
Note. It is Okay if the link stays the same when you edit your articles. It is the text that you have to change each time.
I’d been using Advanced Scheduling in this manner For a little while now to post fresh content — well before the new”principles” have been announced. I love to mix it up and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 parts of content by using a CSV file. Your photographs are included by this and also can incorporate articles! You might use this to curate content from different sites and save hours!
What’s Coming For Queued Content?
The staff at Agorapulse is currently functioning on a Tool to produce people the variants of tweets, therefore we can get out content and play nice. This will be new functionality that will let us replicate our tweet variations all in the one interface. I am looking forward to it. I’m sure it will be a timesaver! Best Free Social Media Management Tool 2018
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Do not have to do all the checking and involvement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then you can upgrade to staff approval whereby you can assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
If you are a group that is growing, this feature is a good You to update to.
Oh and guess what? Remarks and teamwork happens in Real time. So if Joe and Jess are online at the same time working on precisely the accounts, there will not be double-up. You can see what your team is performing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This means they are one of the tools to acquire access to Instagram’s API to allow!
If you have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This means you can organize your articles ahead of time and click on when you are ready OR you are able to to post on your telephone auto article.
Just make sure that you don’t forget to participate if You autopost….posting is merely a part of this procedure. You need to follow up on replies and comments.
I Think That Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you’ve got a business account. Many Instagram tools that provide you testimonials are a distinct fee!
All you Want To do would be.
- Download the Agorapulse app and hook up your Instagram account.
- On Your app or desktop, schedule your Instagram article (add picture and caption) then schedule the time and date that you need to print it. You can opt to change on Auto-scheduling or you’ll be able to use the program to connect through to Instagram and post the image.
- If you post , will get a notification through your cellular app when it’s time to post. Simply click”Publish” and you will be switched through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you need to glue it. Check you’re ready to go and you have hashtags added as necessary!
I am impressed that Agorapulse has Added another feature that would normally require us to utilize a tool and the newest feature makes it even better. Bringing these tools saves time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some features which are for the greater degree of membership on Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (beginning at $99 a month)
With opinions on advertisements is difficult for keeping up Equally Facebook and Instagram ads. Agorapulse lets you see them and engage with them readily and pulls from the advertisement comments to your inbox.
If you understand what it’s like to maintain and run ads With the comments (including the spam), then you’ll know that this purpose is bliss for advertising managers and webpage admins. Bliss. Best Free Social Media Management Tool 2018
Bonus Free Tools
You can also take Advantage of these tools on their site including.
- A Facebook Page Barometer — also to test your own engagement, and to determine how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you really need one Reason to check out Agorapulse here it is.
They have some of the pricing of some of those Social media management applications.
Prices begin at $49 per Month for small/solo companies with increasing prices for large, medium and enterprise businesses. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, attempt A number of their tools and also choose the free trial for a spin, you’ll be hooked as I am.