Introduction Agorapulse Social Media Lab
There are Many social media management tools, however, one stands out among the audience more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of decades now, and I love it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and why you will too. Agorapulse Social Media Lab
There are many social media management tools that Deserve a mention here. I’ve used many of them at one time or another, including Hootsuite Sprout Social, and Buffer.
I won’t go in their features here. They are Solid options.
But I switched to Agorapulse a Couple of Years ago Today and it has been my 1 choice to social media management since that time. You may read about some of the feature comparisons between Agorapulse and other programs .
But for the purposes of This post, I want to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
It may be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it will not have extraneous features You never use, making you think”what’s that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we will get to this ). Let us take a look at 12 reasons why I love Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I must mention that I do not always use EVERY single function in the exact same time. I do use a couple of tools for some purposes. However, I love that Agorapulse includes a suite of features that really do cover the majority of your social media marketing needs.
In fact Have been moving lots of the features I use on tools around to Agorapulse. It is difficult not to want to stay”in” this tool as it is so user-friendly and fun to use. I also have taken on a new ambassador part with Agorapulse considering writing this post. The post was updated but my genuine love for this particular tool and the fact I can not do without it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let’s start here. Because with this Rest of the things that I love about Agorapulse mean nothing.
Customer support is at the core of business at Agorapulse. If their clients are happy and utilizing their instrument in the finest possible way, (and they receive results), then everything falls into place. Their team concentrates more.
Agorapulse also stinks About what works, what they can build and what needs improving. So, you are not only a client but a part of a company where your voice will be observed. In reality, lots of the present features that I am going to speak about came from customer testimonials and feedback.
Caring about clients Is why Agorapulse has shot up the ranks as among the social media management programs with all the top reviews and customer satisfaction. Agorapulse Social Media Lab
I’ve summarized all 12 reasons why I like Agorapulse Below, but let us start with a video overview of the recent (awesome) update — then I will break down the key capabilities. There’s a lot to enjoy.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of participation (which is the reason why I love Agorapulse the most), let’s take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I have used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting work for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. As it’s super intuitive to use, I don’t even have to go into detail about this here. You, (like me) need to be able to work out how to program a simple post, readily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my article (more of that later)
- Schedule the post in the future for time and a specific date.
It’s also super easy to schedule the Exact Same post to Head out on different platforms, on various occasions, while being optimised for those platforms (altering the text or image size).
One feature I particularly like is the ability to Type”@” and then the name of the consumer and Agorapulse will bring up the possible accounts you are able to choose from on Twitter and Facebook. See Agorapulse suggests accounts when I start entering their business name.
This helps you to tag profiles and pages fast And saves you time searching to include.
You can schedule readily to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your content and scheduling beforehand on Agorapulse is simple! And as I said, you can also now auto-post into Instagram using Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a Fairly slick calendar opinion That means you can see of your articles ready to go across the platforms.
And it’s color coded for folks like me who want That level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has 1 column for me to react to notifications and mentions.
To me, that is”one job” to finish each day. And it is really almost enjoyable to clear out my inbox.
It’s concentrated, it’s simple and it is super simple to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you will need to review or respond to are available ). Your inbox items are emphasized To Inspection for each platform as things.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for engagement where you engage and respond via replies, retweets or likes.
You can click on a user’s profile it. You will then see all of the info that you need — directly within Agorapulse (like any previous interactions).
Expand an individual profile to realize your history!
Just one click and you will see if You’ve Got a History with the user and the conversations you’ve had before. As a consequence, you can provide the people the right care at the moment.
Let’s break this down a little more…
I can see how many mentions and DMs I have In my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I must review and I will review or respond to his tweet. It is the same for social channels — your engagement all is in 1 place.
Never skip a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I have finished writing this post! I don’t always get to tune zero daily but I get there often enough to LOVE that”Congratulations” display!
It’s easy to inspect your own references. You can Filter by cite or message type as follows.
Then review the posts responded to or dealt with. It is automatically marked as reviewed As soon as a specific post is replied to by you.
Or you click on a post to review it without replying.
I can select To answer (or reply by DM), review the article, delegate it to get somebody else (more of that later), retweet it or”like” the article — all from within precisely the same dashboard area on Agorapulse.
Choose how you will engage or process the mention or message.
It’s, if I switch for example similar. I am able to see all of my current participation, I see information about an individual or will expand on posts. I can also follow and unfollow. Agorapulse Social Media Lab
Change between accounts and platforms to Keep up with participation!
Being able to see your comments ALL are handy on In which you can see the last 50 mentions on your own feed. It’s impossible to maintain with mentions, if you have a number of followers. Agorapulse changes all that which is huge for influencers and brands.
Excited? You Can now participate your with ALL Mentions, even when you are getting to them.
And I could also participate by Switching to Facebook too.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse keeps all my engagement in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
As I shared above, Agorapulse allows me to Easily monitor and participate with my best advocates employing the”Fans and Followers” attribute. From in your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this scenario below “TOP”.
You can add a star to “favorite” people you would like to follow closely in Agorapulse. In this manner, you’ve got their posts accessible in their very own thread! It’s easy retweet their articles and to engage with them!
You will also see positions for your following in only About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or through a reply to a conversation) or sent you a DM.
- Ambassador — this person has retweeted posted or you links.
- Influencer — this individual is often retweeted (more than 20 times during the previous 30 days).
In the situation of Nicky, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I ought to be engaging with (and I do!) .
On this, Facebook Function shows you who’s said your webpage, and the number of times they have enjoyed and commented or delivered a message, in addition to their last interaction with you. You can also prohibit them from the page from within Agorapulse, but I hope that happens!
On Instagram you Will see who has left comments on your article, their total followers/followed counts and you are able to follow or unfollow from inside Agorapulse.
You are given a clear image of who by these metrics Follows you, promotes you and engages with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search on their own messages, and
- Add personal notes.
When you have this information you can use all It to engage in positive communication with those people — perhaps reach out to them to thank them or surprise and delight them in some manner! Agorapulse Social Media Lab
Advanced Monitoring, Search And Reports
Consider Agorapulse as your own Investigator that is personal. It’s possible to use the Monitoring function on Instagram to.
- Hashtag hunts.
- Location searches.
What’s so great? It opens up a whole new World of possibility for finding (and linking ) talks about any topic you like (including your brand).
The Capacity for location-based businesses is enormous Especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that is not difficult to decipher and easy to create. GREAT for showing clients!
Agorapulse Reports help you to break your down Audience sense.
The reports can also help you locate a range Information including.
- Your best performing articles (ie articles, tweets etc) based on participation and reach
- Evolution metrics with time. Agorapulse provides a fast reading re if a particular metric is decreasing or increasing over a time to you and automatically compares metrics over the years.
- Community management data such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing content is easily analysed and Introduced in report form. You can download it as a csv file to reveal it to the people/clients/team that needs to view the most.
For social media supervisors and agencies this is Enormous, as it allows you to supply data that is easy-to-read to your clients.
You can also have a peek!
Nearly everyone I know who uses Agorapulse to get Social media management raves about the accounts. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or delegate articles… while you sleep”. By using Moderation Rules all.
In which the I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I can deal with them in two Ways.
- Therefore I really don’t see almost all of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but most.
- I will filter my feed by Mentions or DMs. I go to DMs and clear them out. To be fair I get so many DMs that are spam nowadays, it is hard not to overlook the excellent ones. Auto DMs have made DMs useless to me, which is a true shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs that come through saying”thanks to following”.
It filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, but you have to pick your battles!
And the moderation principles are not about spam. You can use them in many ways to
- Filter out articles to be reacted to. You wish to have the posts featuring a hashtag that is specific to be labeled in a manner — so you can respond to them afterwards.
- Filter those people that are SUPER out and post all the time so that you don’t have to observe every Tweet at Agorapulse — just repond to them or in Twitter.
- Create custom tags such as remarks and tweets so it is possible to categorize and research on them later!
- Create customized searches for key words that you need to track
- If you have one of those”big” amount accounts (greatest for smaller agencies) you can have posts assigned to a team member (see 11 below).
Fundamentally the moderation purpose is just another Bonus motive to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you need to clean your inbox, the Agorapulse program is something you will love.
It’s available on it’s and iOS and Android super slick to use. I often prefer to use the program vs desktop computer to process my inbox as it is really simple to review and procedure mentions and messages. Agorapulse Social Media Lab
Agorapulse’s lineup feature allows you to publish Your content onto a replicated, evergreen basis utilizing smart categories — a lot like the manner by which Meet Edgar permits you to set posts to be scheduled at particular times of day based on particular categories. I use it for Facebook and Twitter.
If you want to and are currently using a tool such as Meet Edgar Cut costs, then contemplate Agorapulse’s evergreen content feature instead (and you have the bonus of all the other Agorapulse attributes ).
Here are a few things Agorapulse for repeated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super easy to set up and name Your queue catogories, and add your program to get posts to be printed on. Then the procedure for adding content is very intuitive. As you can see, it’s a slick dashboard (the consumer experience is awesome).
Primarily, You Have to name and set your content up Categories (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
All you Need to once you’ve set up your classes Do is add instances such as this, to the schedule.
Then I Want to add content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of this article, to explain to you how it will look on the newsfeed of the platform when you print it, you select.
Choose to Schedule your posts to a specific time slot, or add every post to your choice’s Queue. This component is simple as you have already set your queue up in Step one. Your Queue, full of articles (and ready to go) will appear something like this.
Once a post is published, it will return to the Bottom of this queue, waiting to be queued again.
Apart from utilizing the function for repeated Content, you might even decide to .
- Add a post to the program as usual or
- Repeat your post a certain number of times (once you do so you may set the minimum number of times between repetitions of the post). Be aware that you can do this for Facebook but you need to be aware of the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. If a catastrophe is or for some reason it is not great timing to post, you can easily pause the queue.
Perhaps you need to pause a seasonal queue of posts At Christmas… it’s easy with the pause button!
Meet it was something and Edgar includes a pause button That I actually wanted to see in almost any tool which I chose to replace it with. I asked Agorapulse to include one plus they did (they always listen never be reluctant to mention tips or provide feedback!) .
Use The Queue Function To Announce Facebook Lives
The queue function can be handy for announcing Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that must go out at a certain time of the week in a queue. I’d advise that you change the articles a bit to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles are not New as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that they are making a larger point of saying they will be enforced by them.
Basically this mean that we can no longer Post equal or similar articles to numerous accounts. This applies to duplicate content in the same account.
Let us take a look Twitter with Agorapulse while complying with all the principles, so the rules are complied with by you once you draft a picture like this one to post to Twitter.
Notice You Could choose to queue or schedule Your post to Twitter. Here’s where we have to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the picture above, you’ll realize that Agorapulse blocks my ability to place replicate content. The instrument recognises that I’m posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Demo Tips
This is how I use Agorapulse to save me loads of Time and remain out of Twitter Jail. Together with Agorapulse, you currently have two options for repeating a hyperlink.
- It is possible to opt to Schedule your article once (or more than once if you vary it). To do this, simply add your post, then pick the date and time you would like it to head at. If it’ll be published more than once, you’ll need to edit the replicated or duplicate tweets so that they’re not”duplicate” content. More of this is below.
- More than once with variants or you can opt to Queue your article once. Agorapulse recommends this. When you are queueing content for Twitter, be sure you don’t choose the option to”re-queue multiple times.” This is where you’d end up in violation of Twitter’s rules, although you can still use this feature for some other platforms. When I choose to do it this way, I’m sure it’s a special post, then add it to the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, then set that tweet. Below, I have set it to post than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
After that the 6 x repeats are scheduled by me, I could easily see Those posts in my schedule. I’d go in and change them to emojis, text, pictures or hashtags. Do this immediately — don’t do it or you will forget.
Note. It is Ok if the link stays the same when you edit your articles. It is the text that you need to change each time.
I had been using Advanced Scheduling in this manner For a little while today to post fresh content well before the new”rules” have been announced. I love to mix it up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload around some 100 parts of content using a CSV file. Your photos are included by this and also can incorporate articles from any RSS feed! You can use this save hours and to curate content from other websites!
What’s Coming To Queued Content?
The team at Agorapulse is currently functioning on a Tool to produce the variants of tweets easier for us, so we can get out content fast and play nice. This is new functionality that will enable us to repeat our tweet variations in the one easy interface. I am awaiting it. I am convinced it will be a timesaver! Agorapulse Social Media Lab
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Do not need to do all of the checking and involvement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then you can upgrade to team approval whereby you can assign tasks and accept messages around multiple team members.
This is very good for customer support brilliance.
This attribute is a good if you are a team that is growing You to upgrade to.
Oh and guess what? Remarks and teamwork occurs in Actual time. If Jess and Joe are online at the same time working on the exact same accounts, there will not be double-up. It is possible to see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud partner. This means they are among the tools to acquire entry to the API to allow of Instagram!
If you have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This means you can plan your articles ahead of time and click when you’re ready OR you are able to to post on your telephone auto post.
Make sure that you don’t forget to participate You autopost….posting is merely a part of the procedure. You need to follow up on comments and replies.
I believe that Agorapulse is the only instrument that Offers both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it is a win-win-win if you have a company account. Many Instagram tools that give you reports are a distinct fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or background , schedule your Instagram article (add picture and caption) then schedule the time and date you need to publish it. You can opt to switch on Auto-scheduling or you can use the program post the picture and to connect through to Instagram.
- When it is time to post if you post manually, will receive a notification through your cellular program. Just click”Publish” and you’ll be changed through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description will be duplicated and you want to paste it. Check you have additional as necessary and you’re ready to go!
I am impressed that Agorapulse has Added another feature that would require us to use another tool and the new attribute makes it even better. Bringing these tools collectively saves time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes that are for the greater degree of membership on Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 per month)
With opinions on advertisements is hard for keeping up Equally Facebook and Instagram advertisements. Agorapulse lets you see them and participate with them readily and pulls to your own inbox from the ad comments.
If you know what it is like to maintain and run ads With the remarks (including the spam), then you’ll know that this function is bliss for ad managers and webpage admins. Bliss. Agorapulse Social Media Lab
Bonus Free Tools
You can also take Advantage of these tools on their site.
- A Facebook Page Barometer — also to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you really need one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of those Social media management tools.
Prices begin at $49 each Month for small/solo businesses with prices for large, medium and enterprise businesses. You will find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, try Some of their free tools and take the free trial to get a spin, you will be as hooked as I am.