Intro Agorapulse Lab
You will find Many social media management programs, however, one stands out among the audience more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of years and I love it. In this article I share 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Agorapulse Lab
There Are Lots of social media management tools that Deserve a mention here. I have used many of them at one time or another, such as Sprout Social, Hootsuite, and Buffer.
I won’t go into their features here. They’re Solid choices.
However, I switched to Agorapulse a few years ago It and Today has been my No 1 choice to social media direction since that time. You can read about some of the feature comparisons between Agorapulse and other programs .
But for the purposes of This post, I wish to just focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
In fact, it could be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It will not have features That you never use, which makes you think”what’s that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we will get to that). Let us take a look at 12 reasons why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I should mention that I do not necessarily use each and every function at precisely the exact same time. I do use a couple of tools. However, I really like that Agorapulse has a package of features that really do cover the majority of your social media marketing requirements.
In fact Have been moving lots of the features I use on programs around to Agorapulse. It is difficult not to wish to remain”in” this tool since it’s so user-friendly and fun to use. I also have taken on a brand ambassador part with Agorapulse considering writing this post. The article was updated but my real love for this particular tool and the fact that I can not do with it in my toolbox has not changed.
The Agorapulse Staff And Team
Let’s begin here. Because without this Remainder of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their customers are happy and using their tool in the finest possible manner, (and they receive results), then everything falls into place. Their team focuses on client experience more.
Agorapulse also listens To clients about what works, what needs improving and what they can build. Thus, you are not a client but part of a company where your voice will be heard. In reality, many of the present features that I am going to talk about came from customer recommendations and opinions.
Caring about customers Is why Agorapulse has taken up the rankings as one of those social media management programs with all the reviews and customer satisfaction. Agorapulse Lab
I’ve summarized all 12 reasons why I like Agorapulse Below, but let’s start with a video summary of the recent (awesome) update — then I’ll break down the critical features. There is a lot to enjoy.
Impressive, right? Let us jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of participation (that is the reason why I adore Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as a formal Instagram Partner).
The articles can be easily customised by you to suit each platform. As it’s super intuitive to use, I don’t even need to go into detail about this here. You, (like me) need to be able to work out how to program a simple article, easily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my article (more of that later)
- Schedule the article in the future for time and a specific date.
It’s also easy to schedule the post to Head out on different platforms, on various times, while being optimized for those platforms (altering the text or picture size).
One feature I like is the ability Kind”@” and the title of the user and Agorapulse will bring up the possible accounts you are able to choose from on Twitter and Facebook. Notice Agorapulse suggests additional accounts once I start entering their business name.
This helps you to tag profiles and pages quickly And saves you time looking to add.
You could schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for now, Please know that publishing your content and scheduling in advance on Agorapulse is super easy! And like I said, you can also now auto-post into Instagram using Agorapulse since they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a Fairly calendar opinion too, So you are able to see all of your articles ready to go across the programs.
And it is color coded for folks like me That additional amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has just 1 pillar for me to react to notifications and mentions.
To me, that’s”one task” to finish each day. And it is really almost enjoyable to clean out my inbox.
It is concentrated, it is simple and it is super easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to can be found). Your inbox items are highlighted as things.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for participation in which you respond and engage via responses, retweets or enjoys.
You can also click on a user’s profile it. You will then see all of the information you need — right within Agorapulse (including any prior interactions).
Expand a user profile to see your history!
If you have a Only one click and you will see History with the consumer and the conversations you’ve had before. As a consequence, you can provide the people the right attention at the time.
Let’s break this down a bit more…
I DMs I have and can certainly see how many mentions In my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I have to review and I will review or respond to his conversation. It is the same for channels — your entire engagement is in 1 area.
Never skip a mention in your inbox!
I know my inbox Is not empty in this screenshot. But it will be when I have finished writing this article! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect of your own references. You can Even filter by mention or message kind as follows.
Then review the articles replied to or dealt with. It is automatically marked as reviewed once a specific post is replied to by you.
Or you click on a place to review it without replying.
I could choose To reply (or reply from DM), review the article, assign it to get somebody else (more of that later), retweet it “just like” the post — all from within the same dashboard place on Agorapulse.
Choose how you procedure or will participate the mention or message.
If I switch to Instagram, by Way of Example, it’s similar. I am able to see all of my recent participation, I see more info or will enlarge on articles. I unfollow and can even follow. Agorapulse Lab
Change between platforms and accounts to Keep up with engagement!
Being able to see ALL of your comments is handy on Instagram, where you can only see the past 50 mentions on your own feed. It is impossible to maintain with mentions, if you have a high number of followers. Agorapulse alters that which is huge for influencers and brands.
Excited? Now you can participate with ALL of your Mentions when you are getting to them.
And I could also participate by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse retains all of my engagement in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse allows me to Easily monitor and participate with my very best advocates using the”Fans and Followers” attribute. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this scenario below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” people you want to follow closely in Agorapulse. In this manner, you’ve got their articles accessible in their own thread! It’s simple to engage together and retweet their content!
You’ll also see positions for the following in just About each profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or through a reply to a dialogue ) or sent you a DM.
- Ambassador — this person posted links to your site or has retweeted you.
- Influencer — this individual is often retweeted (more than 20 times during the previous 30 days).
In the situation of Nicky, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I should be engaging with (and I do! ) ) .
On Facebook, this Function shows you who’s said your page, and the number of times they’ve enjoyed and commented or delivered a message, in addition to their last interaction with you. It is also possible to ban them from your page from within Agorapulse, although I expect that happens infrequently!
On Instagram you Will see who’s left comments their followers/followed that is total counts and you can follow or unfollow from inside Agorapulse.
You are given a clear image of who by these metrics Follows you, boosts you and participates with you the most.
- Set up custom groups of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add notes.
When You’ve Got all It to engage in positive communication with these people — surprise and pleasure them in some way or maybe reach out to them to thank them! Agorapulse Lab
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Private investigator that is personal. It’s possible to use the Monitoring function on Instagram to.
- Play hashtag searches.
- Perform location hunts.
What is so great? It opens a whole new World of chance for finding (and joining) talks about any topic you like (like your brand).
The potential for businesses is enormous With this feature, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that is simple to create and easy to decipher. GREAT for showing customers!
Agorapulse Reports help you to break down your Audience in a means which makes sense.
The Comprehensive reports also can help you find a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse automatically compares metrics and gives a reading re whether a specific metric is increasing or decreasing over a time to you.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against competitors
Your content is analysed and Presented in report form. You can download it as a csv file to show it to that the people/clients/team that must view the most.
For social media managers and agencies this is Huge, as it allows you to supply your clients with information.
You can have a glance in your competition!
Just about everybody I know who uses Agorapulse for Social media management raves about the accounts. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or delegate content… while you sleep”. using Moderation Rules, all.
Where the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them Manners.
- Therefore I really don’t see most of them in the first 17, I will filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I will filter my feed by DMs or Mentions. I visit DMs and clean them out. To be honest I get so many DMs which are spam these days, it’s hard not to overlook the good ones. Auto DMs have made DMs useless to me, which is a shame.
Filtering and moderation works for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks to after”.
It mostly filters out The auto-DMs, and yes I am sad that it grabs some real ones also, but you have to pick your battles!
And the moderation rules are not about spam. You can use them in several ways to
- Filter out articles to be responded to — on any stage. Perhaps you want to have the articles featuring a hashtag to be tagged in a way that is specific — so you can respond to them later.
- Filter those people that are SUPER participated out and post all the time you don’t need to see every Tweet in Agorapulse — just repond to them or in Twitter.
- So you can categorize create custom tags and search on them!
- Create custom searches for keywords that you want to monitor
- If you have one of the”large” amount accounts (best for small agencies) you’ll have posts delegated to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you will need to clear your inbox, the more Agorapulse program is.
It is available on it’s and iOS and Android super slick to use. I often prefer to use the app vs desktop computer to process my inbox since it’s so simple to review and process mentions and messages. Agorapulse Lab
Agorapulse’s lineup feature Permits You to publish Your content on a replicated, evergreen basis using intelligent categories — much like the manner by which Meet Edgar allows you to set articles to be scheduled at particular times daily based on particular categories. I use it to Facebook and Twitter.
If you want to and are using a tool Cut costs, then consider Agorapulse’s evergreen content feature rather (and you have the bonus of all the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for replicated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse title and it’s super simple to set up Your queue add your schedule to get posts to be printed on, and catogories. Then of adding content, the process is very intuitive. As you can see, it is a slick dash (the consumer experience is amazing ).
Primarily, you need to name and put your articles up Categories (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
Once you’ve set up your categories, all you have to Do is add instances like this, to the program.
Then I need to add content that is amazing to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of the post, to explain to you how it will appear on the newsfeed of the platform when you print it you choose.
Choose to Schedule your articles to a specific time slot, or include each post to the Queue of your selection. This component is easy as you set up your queue in Measure one. Your Queue, filled with posts (and prepared to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of the lineup, waiting to be queued.
Aside from using the queue operate for perennial Content, you might also decide to .
- Add a post to the schedule as usual or
- Repeat your post a certain number of times (once you do so you may place the minimum number of times between repetitions of this article ). Note that you can accomplish this for Facebook but you need to know about the Twitter rules see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. For any reason it’s not fantastic time to post or When there is a natural catastrophe, you can easily pause the queue.
Maybe You want to pause a seasonal queue of articles At Christmas… it is easy with the pause button!
Meet Edgar has a pause button and it was something That I really wanted to see which I chose to replace it with. I asked Agorapulse to add one and they did (they always listen — never be reluctant to mention suggestions or provide feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function could be handy for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out in a queue at a specific time of the week. I would advise that you change the posts a bit to keep the material fresh and much more eye-catching.
This works for Facebook but with with Twitter Have to check at a few”changes” to Twitter’s terms of usage…. Agorapulse Lab
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The principles are not Fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that they are currently making a point of saying they will apply them.
Basically this mean that we can Simultaneously post articles that is similar or identical to numerous accounts. This applies to replicate content in exactly the account.
Let us take a look at how you can still post to Twitter with Agorapulse whilst complying with the rules, so when you draft a picture like this one you obey the rules.
Notice that you can elect to to queue or program Your post to Twitter. Here is where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely At the picture above, you’ll realize that Agorapulse blocks my ability to post duplicate content to over one of my Twitter accounts. The tool recognises that I am posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
This is how I use Agorapulse to save loads of Time and remain from Twitter Jail. Together with Agorapulse, you currently have two choices for replicating a link.
- You can choose to Schedule your article once (or more than once in the event that you vary it). Just put in your post to do so, then pick the date and time you would like it to head out at. If it will be printed more than once, you’ll want to edit the replicated or replicate tweets so that they’re not”duplicate” content. A lot of that is below.
- More than with variants or you can choose to Queue your article once. Agorapulse advocates this. When you’re queueing articles for Twitter, be certain you don’t select the option to”re-queue multiple occasions.” This is where you’d end up in violation of the rules of Twitter, although you are still able to use this feature for other platforms. When I choose to do it this way, I make sure it’s a unique place, then add it on the top or bottom of this queue (ie I select”queue next” or”queue last”).
I use Advanced Scheduling to Write 1 tweet, and set that tweet to repeat a certain number of occasions. Below, I have set it to article than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
After the 6 x repeats are scheduled by me, I can see Those articles in my schedule. I would go straight in and change them to hashtags, emojis, pictures or new text. Do this immediately — don’t do it or you will forget.
Note. It’s Ok when you edit your articles, if the connection remains the same. It is the text that you have to change each time.
I had been utilizing Advanced Scheduling in this manner For a while today to post fresh content — well before the new”principles” have been declared. I like to mix up it and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 pieces of content using a pre-populated CSV file. Your photos are included by this and can incorporate content from any RSS feed! You can use this save hours and to curate articles from different sites!
What is Coming To Queued Content?
The team at Agorapulse is functioning on a Tool to produce the variations of tweets easier for us, so we can still get out content and play nice with Twitter. This will be new functionality that will let us repeat our tweet variants in the one interface that is easy. I am awaiting it. I’m sure it will be a timesaver! Agorapulse Lab
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Don’t need to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then it’s possible to upgrade to team approval whereby you can assign tasks and accept messages around multiple staff members.
This is very good for customer service brilliance.
This feature is a good, if you are a group that is growing One to update to.
Oh and guess what? Teamwork and comments happens in Actual time. So if Joe and Jess are online at the exact same time working on the same accounts, there will not be double-up. It is possible to see what your team is doing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This suggests that they are among the tools to acquire access to Instagram’s API to allow!
If you have one of the business accounts with Agorapulse you can into Instagram. This means you can organize your content beforehand and click when you’re ready OR you can, to post in your phone auto post.
Make sure that you don’t forget to engage You autopost….posting is merely part of the procedure. You need to follow up on replies and comments.
I believe that Agorapulse is the instrument that Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you have a business account. Are a fee!
All you need To do is.
- Download the Agorapulse program and hook up your Instagram account.
- On Your app or background computer, schedule your Instagram article (add picture and caption) then schedule the time and date you want to print it. You can opt to change on Auto-scheduling or you’ll be able to use the program to link through to Instagram and place the image.
- When it’s time to post if you post , will receive a notification through your mobile program. Simply click”Publish” and you will be switched through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it into the Instagram app. Check you’re good to go and you have hashtags added as necessary!
I am impressed that Agorapulse has Added another feature that would normally require us to utilize the new auto-post feature and another tool makes it even better. Bringing these tools saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some attributes which are for the level of membership on Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
With comments on advertisements is hard for keeping up Facebook and Instagram ads. Agorapulse pulls to your inbox from the advertisement comments and lets you view them and engage with them.
If ads run and understand what it is like to keep up With the remarks (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Agorapulse Lab
Bonus Free Tools
You can take Advantage of those tools on their site including.
- A Facebook Page Barometer — to see how well your fan fares and to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you want one Reason to check out Agorapulse then here it is.
They have some of the pricing of some of those Social media management tools.
Prices start at $49 per Month for small/solo companies with raising costs for enterprise, large and medium businesses. You can discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media management, try A number of their free tools and choose the free trial to get a spin, you’ll be hooked as I am.