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There are Many social media management tools, but one stands out among the crowd more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few years now, and I really like it. In this post I discuss 12 Reasons Why I love Agorapulse for Social Media Management and why you will also. Affinitiz Agorapulse Paris
There Are Lots of social media management tools that Deserve a mention here. I have used many of these at one time or another, including Hootsuite Sprout Social, and Buffer.
I will not go into their features . They are Solid options.
But I switched to Agorapulse a Couple of Years ago It and Today has been my No 1 choice to social media management since that time. You can read about some of the feature comparisons between Agorapulse and other programs here.
However, for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it.
It could be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
It doesn’t have a lot of extraneous features You never use, making you think”what’s that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to that). Let us take a peek why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I don’t always use each and every function in the exact same moment. I do use a couple of different tools for some purposes. However, I really like that Agorapulse includes a suite of features that actually do cover most of your social media marketing needs.
In fact Have been moving lots of the features I use on programs around to Agorapulse. It is difficult not to want to stay”in” this tool as it’s so user-friendly and fun to use. I have taken on a new ambassador role with Agorapulse since writing this article. The article was updated but my genuine love for this tool and the fact that I can not do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s begin here. Because without this, the Remainder of the things I love about Agorapulse imply nothing.
Customer support is at the core of business Agorapulse. If their clients are happy and using their instrument in the finest possible manner, (and they receive results), then everything falls right into place. Their staff focuses more.
Agorapulse also stinks About what works, what they can build and what needs improving. You are not a customer but part of a company where your voice will be heard. In reality, many of the present features that I am going to talk about came out of customer recommendations and opinions.
Caring about customers Is Agorapulse has shot up the ranks as one of the social media management programs with the reviews and customer satisfaction. Affinitiz Agorapulse Paris
I’ve all summarized 12 reasons why I love Agorapulse Below, but let’s begin with a video overview of their current (awesome) upgrade — then I’ll break down the critical capabilities. There is a lot to like.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Function of participation (that is why I love Agorapulse the most), let’s take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I have used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. I don’t even have to go into detail about it , as it’s super intuitive to use. You, (like me) should be able to work out how to schedule a simple article, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of that later)
- Schedule the post later on for time and a specific date.
It’s also easy to schedule the same article to Go out on different platforms, on different occasions, while being optimised for all those platforms (altering the text or image size).
1 feature I especially like is the ability Type”@” and the name of the user and Agorapulse will bring up the possible accounts you are able to pick from on Twitter and Facebook. Notice Agorapulse suggests accounts when I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time looking to add.
You could also schedule easily to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for today, Please know that publishing your content and scheduling beforehand on Agorapulse is super easy! And as I said, it is also possible to now auto-post to Instagram with Agorapulse since they are an official partner and also have access to that new attribute via Instagram’s API.
Oh and they have a slick calendar opinion also, So you are able to see of your articles ready to go across the platforms.
And it’s colour coded for folks like me That extra amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has just one column for me to react to notifications.
To me, that’s”one task” to complete every day. And it is really almost enjoyable to clean out my inbox.
It is concentrated, it’s easy and it is easy to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to are available ). Your inbox items are highlighted as things To Review for each stage.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for participation where you respond and participate via responses, retweets or likes.
You can also click on a user’s profile it. You will then see all the information that you want — directly within Agorapulse (including any prior interactions).
Expand a user profile to see your history!
If You’ve Got a just one click and you can see History with the conversations and the consumer you’ve had before. This means you can provide the ideal people the ideal care at the perfect time.
Let us break this down a bit more…
I DMs I’ve and can easily see how many mentions Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I must review and that I can review or react to his conversation. It is the exact same for social channels — your entire engagement is in 1 area.
Never skip a mention on your inbox!
I know my inbox Is not empty in this screenshot. When I have finished writing this post, but it’s going to be! I do not always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect your mentions. You can Filter by cite or message kind as follows.
Only review the posts you have replied to or dealt with. Once a post is replied to by you, it is marked as reviewed.
Or You Just click on a post replying.
In the following example from Nicky, I can choose To reply (or answer by DM), review the post, assign it for somebody else (more of that later), retweet it “like” the article — all from within precisely the same dashboard area on Agorapulse.
Choose how the mention procedure or will participate or message.
It’s if I switch to Instagram, by Way of Example similar. I can see my recent engagement all, I see info or will expand on articles. I unfollow and can follow. Affinitiz Agorapulse Paris
Easily change between platforms and accounts to Keep up with engagement!
Being able to see ALL of your remarks is handy on Instagram, in which you can only find the past 50 mentions on your own feed. If you have a large number of followers it’s not possible to maintain with mentions. Agorapulse changes that which is huge for influencers and brands.
Excited? You Can now engage with All your Mentions, even when you are a little late getting to them.
And Needless to Say, I could also participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared above, Agorapulse enables me to Easily monitor and engage with my best advocates employing the”Fans and Followers” feature. From in your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I searched on my top 100 users below “TOP”.
To profiles you can add a star with favorites to “favorite” people that you would like to follow closely in Agorapulse. This way, you’ve got their posts readily accessible in their own thread! It’s easy retweet their content and to engage with them!
You’ll also see positions for your following in just About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or via an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual posted links to your website or has retweeted you.
- Influencer — this person is often retweeted (over 20 times during the last 30 days).
In the case of Nicky, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I should be participating with (and I do!) .
On Facebook, this Function shows you who has mentioned your webpage, and how many times they have enjoyed and commented or sent you a message, as well as their last interaction with you. It is also possible to ban them from inside Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments on your post, their total followers/followed counts and you are able to trace or unfollow from inside Agorapulse.
These basic metrics give you a clear image of who Follows you, promotes you and engages with you the maximum.
- Setup custom classes of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search in their messages, and
- Add notes.
When you have this information you can use all It to engage in communication with these people — maybe reach out to thank them surprise and delight them! Affinitiz Agorapulse Paris
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Private investigator that is Private. It’s possible to use the Monitoring work on Instagram to.
- Perform hashtag hunts.
- Location hunts.
What is so great? It opens up a whole new World of chance for finding (and linking ) conversations around any subject you like (like your manufacturer ).
The Capacity for location-based companies is huge Particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can create a report that’s easy to decode and easy to produce. GREAT for showing clients!
Agorapulse Reports enable you to break your down Audience in a way which makes sense.
The reports also can help you locate a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and attain
- Evolution metrics over time. Agorapulse provides you a reading re if a specific metric is decreasing or increasing over a time and compares metrics over time.
- Community management data such as reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your material is easily analysed and Introduced in report form. You may even download it as a csv file to show it to that the people/clients/team that must see the most.
For social media supervisors and agencies this is Enormous, as it allows you to supply your clients with information that is easy-to-read.
You can also have a glance at your competitors!
Nearly everybody I know who uses Agorapulse to get Social media direction raves about the reports. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or assign articles… while you sleep”. using Moderation Rules, all.
In which the, I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in two Ways.
- So I really don’t see most of them at the first 17, my DMs can be filtered by me. This is where the magic occurs. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but many.
- I will then filter my feed by Mentions or even DMs. I usually visit DMs and clean them out. To be fair I get numerous DMs which are spam nowadays, it is hard not to overlook the good ones. Automobile DMs have made DMs useless to me personally, which is a real shame.
Moderation and filtering works for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, however you’ve got to pick your battles!
Along with the moderation rules are not about spam. You can use them in many ways to
- Filter content out to be reacted to. Perhaps you wish to have of the posts featuring a hashtag to be tagged in a way that is specific — so you can respond to them afterwards.
- Filter those people that are SUPER engaged out and post all of the time so you don’t need to observe every Tweet in Agorapulse — only repond to them or natively in Twitter.
- Create custom tags such as remarks and tweets so you can categorize and research on them!
- Create customized searches for key words which you want to monitor
- In case you’ve got one of the”big” level accounts (best for small agencies) you’ll have articles assigned to a group member (see 11 below).
Basically the moderation purpose is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are around and out And you need to clean your inbox, the Agorapulse program is.
It is accessible on iOS and Android and it’s super slick to use. I often prefer to use the program vs background computer to process my inbox as it is so simple to review and procedure messages and mentions. Affinitiz Agorapulse Paris
Agorapulse’s lineup feature Permits You to publish Your content onto a repeated, evergreen basis utilizing smart categories — much like the manner in that Meet Edgar allows you to set posts to be scheduled at particular times daily based on certain categories. It is used by me to Facebook and Twitter.
If you are currently using a tool and Need to Cut costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all the additional Agorapulse attributes ).
Here are a few things to learn about using Agorapulse for , queued content that is replicated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it easy to set up and title Your queue catogories, and insert your schedule to get articles to be printed on. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the user experience is awesome).
Firstly, set up your articles and you need to name Categories (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
Once you’ve set up your categories, all you have to Do is add instances such as this, to the program.
Then I need to add content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of this post, to explain to you how it will look on the newsfeed of this platform when you print it, you choose.
Pick to Schedule your articles or include every article to the Queue of your choice. As you set up your queue this component is simple. Your Queue, full of articles (and prepared to go) will look something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Apart from utilizing the operate for perennial Content, you might choose to .
- Add a post to the program as normal or
- Replicate your post a certain number of times (once you do this you may place the minimum amount of days between repeats of the post). Note that you can do this to get Facebook but you have to be aware of the Twitter rules against content — see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. If a natural disaster is or for any reason it is not fantastic time to post, it is easy to pause the queue.
Maybe You want to pause a lineup of articles At Christmas… it is easy with the pause button!
Meet it had been something and Edgar includes a pause button I actually wished to see in any instrument which I opted to replace it with. I asked Agorapulse to include one plus they did (they always listen never be afraid to mention tips or give feedback!) .
Utilize The Queue Function
The queue function could be for announcing useful Events such as a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that needs to go out weekly in a queue at a certain time of the week. I would advise that the posts a bit vary to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The rules are not New as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that they’re making a bigger point of saying they will enforce them.
Fundamentally this mean that we can no longer Simultaneously post similar or identical articles to numerous accounts. This applies to duplicate content at the exact same account.
Lets’s take a look Twitter with Agorapulse whilst complying with the principles, so you comply with the rules, once you draft an image like this one to post to Twitter.
Note You Could elect to program or queue Your post to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the image above, you will realize that Agorapulse blocks my ability to post replicate content. The tool recognises that I am posting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Variation Tips
Here is the way I use Agorapulse to save loads of Time and remain out of Twitter Jail. Together with Agorapulse, you have two choices for repeating a hyperlink.
- You can choose to Schedule your post once (or more than once in the event that you change it). To do so, just put in your article, then choose the date and time you would like it to head at. If it will be published more than once, you will need to edit the repeated or replicate tweets so they’re not”replicate” content. A lot of this is below.
- More than with variants or you can opt to Queue your post once. Agorapulse advocates this. When you’re queueing content for Twitter, be certain that you don’t select the option to”re-queue multiple occasions.” This is where you’d end up in breach of Twitter’s rules, although you can use this attribute for other platforms. While I decide to do it this way, I make sure it’s a special post, then add it on the top or bottom of the queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, and then set that tweet. Below, I have set it to article than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
I could easily see once I schedule the 6 x repeats Those articles in my schedule. I would go straight in and alter them to emojis new text, pictures or hashtags. Do this don’t do it later or you will forget.
Note. It is Okay when you edit your posts if the link stays the same. It’s the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this way For a little while now to post new content well ahead of the new”principles” have been declared. I like to mix up this and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload around some 100 pieces of content at once by using a pre-populated CSV file. This can incorporate articles and includes your photos! You might use this to curate articles from different sites and save hours!
What’s Coming To Queued Content?
The team at Agorapulse is working on a Tool to produce people tweets’ variants, so we play fine and can still get out content quickly. This will be new functionality that will enable us to replicate our tweet variations in the one interface that is easy. I’m awaiting it. I am sure it’s going to be a timesaver! Affinitiz Agorapulse Paris
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not have to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to staff approval whereby you are able to assign tasks and approve messages across multiple staff members.
This is very good for customer service brilliance.
This attribute is a good, if you are a group that is growing You to update to.
Oh and guess what? Teamwork and comments occurs in Actual time. If Joe and Jess are online at precisely the same time working on the same accounts, there will not be double-up. You can see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This means they are among the very first tools to get entry to Instagram’s API to allow auto-posting to Instagram which is HUGE!
If you have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This usually means you can plan your articles beforehand and click whenever you are ready OR you can, to post on your telephone auto post.
Make sure that you don’t forget to engage You autopost….posting is merely a part of the process. You have to follow up on replies and comments.
I Think That Agorapulse is the only instrument that Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win in case you have a business account. Are a distinct fee!
All you Want To do would be.
- Download the Agorapulse program and hook up your Instagram account.
- On Your program or background , schedule your Instagram post (add photo and caption) then schedule the time and date that you need to print it. You may choose to change on Auto-scheduling or you can use the app to connect through to Instagram and post the picture.
- If you post will receive a notification via your mobile program when it is time to post. Simply click”Publish” and you will be changed through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description is going to be copied and you need to paste it. Check you have added as necessary and you’re good to go!
Again, I am super impressed that Agorapulse has Added another feature that would ordinarily require us to use the attribute and another tool makes it even better. Bringing these tools together saves time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some features which are for the higher level of membership Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
With comments on ads is hard for keeping up Both Facebook and Instagram ads. Agorapulse pulls from the advertisement comments and allows you to see them and participate with them.
If you run ads and know what it’s like to maintain With the comments (including the spam), then you will know that this purpose is bliss for advertising managers and page admins. Bliss. Affinitiz Agorapulse Paris
Bonus Free Tools
You can also choose Advantage of these tools on their site.
- A Facebook Page Barometer — also to test your own engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you want one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of some of the Social media management applications.
Prices start at $49 each Month for small/solo companies with costs for large, medium and enterprise companies. You will find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, try A number of their free tools and take the free trial to get a spin, you will be as hooked as I am.