Intro About Social Media Management
You will find Many social media management tools, but one stands out amongst the crowd more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of years and I really like it. In this post I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. About Social Media Management
There Are Lots of social media management tools that Deserve a mention here. I’ve used many of them at one time or another, such as Hootsuite, Sprout Social, and Buffer.
I won’t go in their features . They’re Solid options.
But I changed to Agorapulse a few years ago Today and it has been my No 1 choice to social media direction since that time. You may read about some of the feature comparisons between Agorapulse and other platforms here.
However, for the purposes of This informative article, I want to focus on Agorapulse so you can consider it.
It could literally be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it doesn’t have extraneous features That you never use, making you think”what is that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to that). Let us take a look at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not always use each and every function at precisely the exact same time. I do use a couple of tools. However, I really like that Agorapulse has a package of features that do cover most of your social media marketing requirements.
In fact, I Have been slowly moving lots of the attributes I use on programs over to Agorapulse. It’s difficult not to want to stay”in” this instrument since it is so user-friendly and fun to use. I have taken on a brand ambassador part with Agorapulse since writing this article. The post has been updated but my real love for this particular tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let’s begin here. Because with this Remainder of the things that I love about Agorapulse mean nothing.
Customer support is at the core of business Agorapulse. If their clients are happy and using their instrument in the finest possible way, (and they receive results), then everything falls right into place. Their team concentrates more.
Agorapulse also stinks To clients about what works, what they can build and what needs improving. Thus, you are not just a client but part of a business where your voice will be heard. In fact, lots of the features that I am going to speak about came from customer recommendations and feedback.
Caring about clients Is why Agorapulse has taken up the ranks as one of the social media management tools with all the best reviews and customer satisfaction. About Social Media Management
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s start with a video summary of the current (awesome) upgrade — then I’ll break down the key capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Function of participation (which is the reason why I adore Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting work for Instagram as a formal Instagram Partner).
The articles can be easily customised by you to match each platform. As it’s super intuitive to use, I probably don’t even need to go into detail about this . You, (like me) should be able to work out how to schedule a simple post, readily and without education.
Scheduling is simple with Agorapulse! I can.
- Publish instantly
- Queue my article (more of this later)
- Schedule the article later on for a particular time and date.
It’s also easy to schedule the Exact Same article to Head out on various platforms, on different times, while being optimized for all those platforms (changing the text or image size).
1 feature I particularly like is the capability Kind”@” and then the title of the consumer and Agorapulse will bring up the probable account you can pick from on Twitter and Facebook. See Agorapulse suggests accounts once I start entering their business name.
This helps you to tag profiles and pages quickly And saves you time looking to include.
You can also schedule readily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your content and scheduling in advance on Agorapulse is easy! And as I said, it is also possible to now auto-post into Instagram using Agorapulse as they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a slick calendar view That means you are able to see of your posts ready to go across the platforms.
And it’s colour coded for folks like me who want That extra level of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has one column for me to respond to notifications.
To me, that is”one job” to complete each day. And it is really almost enjoyable to clear out my inbox.
It is concentrated, it is simple and it is easy to Use, so you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to can be found). Your inbox items are emphasized To Inspection for every stage as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you engage and respond via enjoys, retweets or responses.
You can also click on a user’s profile to enlarge it. You will then see all of the information you need — right within Agorapulse (like any previous interactions).
Expand a user profile to see your history!
Just one click and you can see if You’ve Got a History with the conversations and the user you have had before. As a consequence, that you may provide the right people the right attention at the perfect moment.
Let’s break this down a bit more…
I can see how many mentions and DMs I’ve In my inbox. If I am looking at this tweet from Ravi, I will see how many tweets that I have to review and that I will review or react to his conversation. It is the exact same for other social channels — your engagement all is in 1 place.
Never miss a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this article but it will be! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect of your mentions. You can Even filter by message or cite kind as follows.
Simply review the articles you have replied to or dealt with. Once a specific post is replied to by you, it is automatically marked as reviewed.
Or you simply click on a place replying.
In the next case from Nicky, I could choose To answer (or answer from DM), examine the article, delegate it for someone else (more of that later), retweet it or”like” the article — all from within precisely the same dashboard place on Agorapulse.
Choose how the mention procedure or will participate or message.
If I change to Instagram it’s similar. I can view my recent engagement all, I will enlarge on posts or see more information about a user. I can even follow and unfollow. About Social Media Management
Easily switch between accounts and platforms to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, where you can only find the last 50 mentions on your feed. If you have a number of followers it’s impossible to maintain with mentions. Agorapulse changes that which is huge for brands and influencers.
Excited? You Can now engage your with ALL Mentions, even when you are a bit late getting to them.
And I can also easily engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse allows me to Easily monitor and engage with my very best advocates employing the”Fans and Followers” attribute. From in your Twitter accounts, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this scenario below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks that you want to follow carefully in Agorapulse. In this manner, you’ve got their posts easily accessible in their own thread! It’s simple retweet their articles and to engage together!
You’ll also see positions for the following in only About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is often retweeted (over 20 times throughout the previous 30 days).
In the case of Nicky, She’s all 3 with regard to my @sociallysorted Twitter accounts. Nicky is somebody I ought to be participating with (and I do! ) ) .
On Facebook, this Function shows you who’s mentioned your webpage, and the number of times they have enjoyed and commented or delivered a message, in addition to their final interaction with you. It is also possible to prohibit them from within Agorapulse, but I hope that happens!
On Instagram you Will see who has left comments their followers/followed that is complete counts and you are able to follow or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, promotes you and participates with you the most.
- Setup custom groups of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add notes.
When You’ve Got all It to engage in communication with those individuals — surprise and delight them in some way maybe reach out to thank them! About Social Media Management
Advanced Tracking, Search And Reports
Think of Agorapulse as your own Investigator that is Private. You can use the Tracking work on Instagram to.
- Hashtag searches.
- Place that is perform searches.
What is so great? It opens up a whole new World of possibility for locating (and joining) conversations around any subject you like (including your brand).
The Capacity for location-based businesses is huge Particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is simple to create and not difficult to decode. Ideal for showing customers!
Agorapulse Reports enable your to break down Audience in a means that makes sense.
The Comprehensive reports also can help you locate a range Information such as.
- Your best performing content (ie posts, tweets etc) based on engagement and attain
- Evolution metrics with time. Agorapulse provides you a reading re whether a specific metric is decreasing or increasing over a period and compares metrics over the years.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against opponents
Your material is analysed and Introduced in report form. You can download it as a csv file to reveal it to that the people/clients/team that needs to view the most.
For social media managers and agencies that this is Huge, as it allows you to provide information that is easy-to-read to your clients.
You can take a glance in your competitors!
Just about everyone I know who uses Agorapulse for Social media management raves about the accounts. They’re pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or assign articles… while you sleep”. using Moderation Rules, all.
I love this role on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in two Ways.
- I will filter my DMs therefore that I don’t see most of them. This is where the magic happens. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but many.
- I can then filter my feed by Mentions or even DMs. I typically go to DMs and clear them out quickly. To be honest I get numerous DMs that are spam nowadays, it is hard not to overlook the excellent ones. Auto DMs have made DMs useless to me, which is a true shame.
Moderation and filtering works for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks to following”.
It filters out The auto-DMs, and yes I am sad that it catches some real ones as well, but you’ve got to pick your battles!
Along with the moderation rules are not just about spam. You can use them in many ways to
- Filter out content to be reacted to. You want to have all the articles featuring a particular hashtag to be tagged in a way that is certain — so you can respond to them.
- Filter out those people that are SUPER engaged and post all of the time so you don’t need to see every Tweet at Agorapulse — only repond to them or in Twitter.
- So you can categorize create customized tags such as remarks and tweets and research on these!
- Create custom searches for keywords which you want to track
- In case you have one of the”big” amount accounts (best for smaller agencies) you’ll have posts delegated to a team member (see 11 below).
Basically the moderation function is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you need to clean your inbox, the more Agorapulse program is.
It is available on iOS and Android and it is super slick to use. I often prefer using the app vs background computer to process my inbox as it is so simple to review and process messages and mentions. About Social Media Management
Agorapulse’s lineup feature allows you to publish Your content onto a repeated, evergreen basis using intelligent categories — much like the way by that Meet Edgar allows you to set articles to be scheduled at certain times of day based on certain categories. I use it for Twitter and Facebook.
If you want to and are currently using a tool Cut costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all of the additional Agorapulse attributes ).
Here are a Couple of things to learn about using Agorapulse for content that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it simple to set up Your queue catogories, and insert your program for posts to be published on. Then of adding content, the process is very intuitive. As you can see, it is a slick dash (the consumer experience is awesome).
Firstly, put up your articles and You Have to name Classes (all colour-coded and ready for action!) .
Setting up your classes is easy… and color-coded!
All you Need to, When You’ve set up your classes Do is add instances to the schedule.
Then I Want to include content that is amazing to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of this post, to show you how it will appear on the platform you choose when you publish its newsfeed.
Pick to Schedule your articles to a time slot, or include every article to the Queue of your selection. This component is easy as you have already set up your queue in Step one. Your Queue, full of posts (and ready to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued again.
Apart from using the queue function for repeated Content, you can decide to .
- Add a post to the schedule as usual or
- Replicate your article a certain number of times (once you do this you will set the minimum amount of times between repetitions of this post). Note you could do this to get Facebook but you need to know about the Twitter rules see below.
You May Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has included a pause button. For some reason it’s not fantastic timing to post or When there’s a natural disaster, you can easily pause the queue with one click.
Perhaps you want to pause a seasonal queue of posts At Christmas… it is simple with the pause button!
Meet it was something and Edgar includes a pause button That I actually wanted to see in almost any tool which I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen never be afraid to mention suggestions or give feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function can be for announcing useful Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your content that must go out in a queue. I’d advise that you vary the posts a bit to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles are not Really fresh as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re making a bigger point of saying they will be enforced by them.
Basically this mean that we can no more Post similar or equal content to numerous accounts. This applies to duplicate content at exactly the same account.
Lets’s take a look Twitter with Agorapulse whilst complying with all the rules, so once you draft a picture like this one to post to Twitter, you obey the rules.
Notice that you can choose to queue or program Your post to Twitter. Here’s where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the picture above, you will see that Agorapulse blocks my ability to post duplicate content to more than a few of my Twitter accounts. The instrument recognises that I am posting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Demo Tips
Here is how I utilize Agorapulse to save me loads of Time and stay from Twitter Jail. Together with Agorapulse, you currently have two options for repeating a link.
- It is possible to opt to Schedule your article once (or more than once if you change it). Just add your article, to do this, then pick the date and time you want it to head out at. If it will be printed more than once, you will need to edit the replicated or duplicate tweets so that they’re not”duplicate” content. More of that is under.
- More than once with variants or you can opt to Queue your article once. Agorapulse recommends this. When you’re queueing content for Twitter, make certain you don’t select the option to”re-queue multiple times.” This is where you would end up in violation of Twitter’s rules, although you are still able to use this feature for some other platforms. When I decide to do it this way, I make sure it’s a special place, then add it to the top or bottom of the queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, then set that tweet. Below, I’ve set it to post more frequently than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
Once the 6 x repeats are scheduled by me, I can easily see Those posts in my schedule. I would go directly in and change them to hashtags, emojis, images or text. Do this don’t do it later or you may forget.
Note. It’s If the link remains the same when you edit your articles, Okay. It is the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this manner For a little while now to post new content — well ahead of the new”rules” have been declared. I like to mix it up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to upload up to some 100 parts of content by using a pre-populated CSV file. Your photographs are included by this and also can include articles! You can even use this save hours and to curate articles from different sites!
What’s Coming To Queued Content?
The team at Agorapulse is currently working on a Tool to make the variations of tweets easier for people, so we play fine and can still get content out quickly. This will be new functionality that will enable us to replicate our tweet variations in the one interface. I’m looking forward to it. I’m convinced it will be a timesaver! About Social Media Management
Team Communication and Delegation
As easy as Agorapulse is to use, you Don’t have to do all the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 a month), then it’s possible to update to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer service brilliance.
This feature is a good if you are a group that is growing You to upgrade to.
Oh and guess what? Remarks and teamwork occurs in Real time. If Jess and Joe are online at precisely the same time working on the account, there won’t be double-up. It is possible to see what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A spouse. This means they are one of the tools to get entry to the API to allow of Instagram!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This means you can plan your articles beforehand and click on whenever you’re ready OR you are able to to post on your telephone auto post.
Make sure that you don’t forget to participate You autopost….posting is merely a part of this process. You need to follow up on answers and comments.
I Think That Agorapulse is the only instrument that Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you’ve got a business account. Instagram tools that give you reports are a fee!
All you need To do would be.
- Download the Agorapulse program and hook up your Instagram account.
- On Your program or background , schedule your Instagram post (add photo and caption) then program the time and date you want to print it. You can choose to change on Auto-scheduling or you’ll be able to use the app to connect through to Instagram and place the picture.
- When it’s time to 19, if you post will get a notification via your cellular program. Simply click”Publish” and you’ll be changed through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be copied and you want to paste it. Check you are good to go and you have additional as necessary!
I am super impressed that Agorapulse has Added another feature that would require us to use the new auto-post attribute and a tool makes it even better. Bringing these tools together saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some attributes which are for the level of membership on Agorapulse.
The capability to respond to ad comments Begins at Moderate Level of Membership (beginning at $99 per month)
Keeping up with comments on advertisements is difficult for Equally Facebook and Instagram advertisements. Agorapulse pulls from the ad comments to your own inbox and lets you view them and engage with them.
If ads run and understand what it is like to keep up With the comments (such as the spam), then you will know that this purpose is bliss for ad managers and webpage admins. Bliss. About Social Media Management
Bonus Free Tools
You can take Advantage of those tools on their website such as.
- A Facebook Page Barometer — also to test your own engagement, and to see how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you need one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of some of those Social media management applications.
Prices start at $49 each Month for small/solo businesses with costs for large medium and enterprise companies. You can discover more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, try A number of their tools and also choose the free trial to get a spin, you’ll be hooked as I am.