I’m trying to expand the content of this blog a bit and talk about different topics. You’ll see this in the upcoming weeks, but I wanted to get the ball rolling now by talking about an awesome conference coming up in NYC called BlogWorldExpo.
Now, normally this awesome conference takes place in Vegas. As I’ve never been to Vegas, this obviously means that I’ve had to lustfully watch the Twitter and blog chatter about all the awesome panels (and yes, the awesome “networking events”) too from the sidelines.
This year, however, they announced that the conference was coming to New York City. Three cheers for local conferences!
Unfortunately, due to work obligations, I’ll still be lustfully watching from the sidelines (though undoubtedly going to the events at night to catch up with people/do the networking thing).
Lucky for you, on top of some awesome panels planned around social media, content creation, legal issues surrounding all of this stuff, analytics, and other industry-type panels, there are a few music marketing panels planned!
If you’re around, I’d suggest checking any/all of them out. Even if they’re not directly related to what you’re doing right now, they’ll likely provide some good food-for-thought. If I’ve learned anything from attending conferences throughout the years it’s that you’ll never know when you need to use what you’ve learned, and you’ll also never stop being surprised by who you meet.
Without further ado, here are the music-related panels:
Why should you care? Because if you ever have wanted to support a charity, figure out how to motivate a group of people, understand how to organize people over long distances, or gather ideas from an audience, this case study is for you. I can think of a million ways a growing band could use these techniques to gain popularity and sell their music, but why don’t you attend and tell me what you think instead?
What Goes Into Growing a Music Blog
One would probably argue that I should attend this panel, but this blog is more of a marketing blog as opposed to a music review blog (OK, so it IS a marketing blog and ISN’T a music review blog – let’s make that clear). Nevertheless, I’ve learned that chatting with other bloggers is a great way to learn how to be a better blogger myself, so I’d suggest this panel for anyone that wants to learn about blogging.
Show of hands for who wants people to listen to their music? Oh, every one of you dear readers? That’s what I thought! This panel is all about how numerous acts have made it big by attracting attention from the college markets before the indies or the majors, and it’s a good lesson in how to start spreading your music far and wide. Go forth and… learn?
What if I can’t go?
Even if you can’t attend, the great people at Social Fresh (as well as numerous other blogs and Twitter folk) will be covering the content, so I suggest following along by using the Twitter hashtag #bweny (click on the link to see a Twitter search I set up for the hashtag) and paying attention to your favorite marketing and social media blogs for their takes on their talks or the sessions they attended.